分类归档 trip

In the year of the legalization of online car-hailing, there has been a lot of discussion about the effectiveness of the reform, including praise for "the reform has promoted the online car-hailing market from disorder to order, the protection of passenger rights and interests, and the gradual implementation of safety mechanisms". There are also doubts about "the threshold is too high, and it is difficult to reproduce a taxi". How to view the results of the implementation of the new policy on online car-hailing in the past year, and how to deepen the reform of the rental industry in the future?

1905 movie network feature To make a skit, make a lot of noise.

Recently, Zhou Xingchi officially announced his entry into the field of short dramas, launching the comedy record label "9527 Theater", which will cooperate with excellent young creators to create content for users based on the Douyin account of "Zhou Xingchi’s director works". The first micro-short drama work "Golden Pig and Jade Leaf" is planned to be launched in May this year, produced by Zhou Xingchi, supervised by producers, and starred by first-line actresses.

It has not been announced whether Stephen Chow will personally hold the camera. Fans who are familiar with Stephen Chow see the number "957" and naturally think that this is the number of Tang Bohu played by Stephen Chow in Washington as a servant.

In an interview, Mr. Chow expressed his views on short plays: "Short plays are a rapidly developing field of technological innovation and media innovation in recent years… I’m looking forward to this new attempt, and everyone will join us." When Chow’s nonsensical comedy collides with the fast-paced short form, what kind of spark will be generated?

2023 can be called the "year of short plays". According to relevant statistics, the total number of short plays launched in the whole year exceeded 1400, with a year-on-year growth rate of 50%. The number of records was nearly 3,000. The size of the short play market was nearly 40 billion, and it was close to 70% of the film market in the same year. The short play industry showed a trend of explosive expansion.

After the "9527 Theater" was exposed, netizens held different positions. Some people said that Zhou Xingchi followed the trend of capital and consumed classic feelings, "I am afraid that the evening festival will not be guaranteed, and I will smash my own signboard for so many years"; some people look down on the king of movie comedy to reduce the dimension and drop the price to shoot micro-dramas; some people remain optimistic about this, hoping that "Xingye" can bring high-quality works to the current barbaric growth and serious homogeneity of the subject matter of the short drama market.

In fact, this is not the first time Stephen Chow has broadened the runway: in the technology field, he has previously posted a public search for Web3 talent (Web3 refers to the potential next phase of the Internet, a "decentralized" Internet running on "blockchain" technology), saying that he is working on Web3 + AI projects. In the animation field, he was the executive producer of the Netflix animated film "Monkey King" last year, and his Bigao Group will also develop animated films and produce three independent animations.

Judging from the existing achievements of "Monkey King", Douban scored 5.5 points, IMDB 5.7 points, and Rotten Tomatoes had a freshness of 59%, which was not ideal. However, it is unknown how much Zhou Xingchi participated in the content as a producer.

There may be an interest in testing different fields, or there may be considerations of making money, and the two are not in conflict. What can Zhou Xingchi bring to the short drama industry that is becoming a new trend in content? Good or bad, it doesn’t matter if you give it a try. Besides, he is also preparing his new movie "Shaolin Women’s Football".

After many directors went through the creative peak and created a batch of classic masterpieces, they did not keep up with the changes of the times in time, could not find new positioning and goals, and were soon surpassed by Hou Lang. Like Zhou Xingchi "does not put eggs in the same basket", contact in multiple fields is actually looking for different opportunities to prolong their creative life.

The director is the most representative. For example, his new Spring Festival film, judging from the materials and information released so far, does not have the iconic color aesthetics of the past, nor does it pay special attention to the composition, shape and other forms of audiovisual aspects, and the overall appearance is very "simple".

Zhang Yimou said that this is a "new realist" film, the story is intended to be understood by ordinary people, and the serious rule of law theme is made into a comedy genre, which is also to cater to the festive atmosphere of the Spring Festival stall.

Perhaps fans who like Zhang Yimou’s usual style will be surprised to see this work: this is very unlike Zhang Yimou. Indeed, Zhang Yimou has been seeking innovation and change over the years, and each time he makes a move, he subverts the established impression of the public.

From the early stage of adapting literary novels and making art films, to the commercial blockbusters that invested in big productions and big scenes, and now gradually abandoning the past fascination and exploration of visual wonders and forms of expression, Zhang Yimou is more focused on telling good stories at this stage. All reflect Zhang Yimou’s subtraction in form, addition in plot, and pursuit of dramatic tension in story.

The screenwriters of "Sniper" and "Manjianghong" use "returning to basics" to describe Zhang Yimou’s current directorial state, which is to return to the storytelling essence of the film. "After watching a story, you can get psychological satisfaction, just like making the audience full of food."

Zhang Yimou once talked about his creative changes in the master class of the Northern Film Festival: "Let go of the body of the artist with quotation marks, try to fly into the homes of ordinary people, to educate and entertain, to approach the audience, interact with them, let the film move and attract them as much as possible, and put the artistic ideas you want to express behind. I myself admire this kind of creative idea."

In the past, Zhang Yimou made fewer comedies, and comedy was also a favorite genre among Chinese audiences. From "Manjianhong" to "Article 20", he has made efforts in genres he is not good at. "It’s already difficult to just laugh, and it has to make people laugh and reminisce," he said. "I’m slowly learning."

Not only are creative ideas and techniques changing, but Zhang Yimou is also actively changing the track. He will start filming his first online drama "League of Legends", his first exposure to the theme of e-sports. He said he wanted to keep up with the current popularity of young people and "make a cool and handsome feeling." Earlier writer Chen Yan revealed that Zhang Yimou will adapt his novel "The Protagonist", which won the Mao Dun Literary Award. If it takes shape, it will be Zhang Yimou’s first TV series.

Zhang Yimou likes to try new shooting methods and do things that have not been done before. There must be some audiences who will question and wonder why they don’t pay attention to the best colors and forms? Why "go down to the earth" to make dramas? Why no longer shoot art films that can win awards in the past? Zhang Yimou once stated that the current self-positioning is to be a professional director, not to pretend to be a master, and to maintain a young mentality.

Zhang Yimou is increasingly becoming a creative product director serving the market. As he put it, "What’s the point of creators just expressing themselves, saying my thoughts, my art and feelings, but not attracting the audience to watch in the cinema?" Maybe he will go to shoot short dramas next, and consider what the deeper audience likes to watch.

Famous directors entering new industry fields may stir up "a river of spring water", affecting or even changing the pattern.

After the director started filming, it attracted a lot of doubts, and the three-year secret filming occasionally attracted rumors about the project’s difficult delivery. When the drama version of "Flowers" went LIVE, the audience ratings and word-of-mouth became popular all the way, becoming a New Year’s phenomenon-level explosive drama. The response along the way can be described as "questioning Wong Kar-wai, understanding Wong Kar-wai, and becoming Wong Kar-wai".

Before the broadcast, many people wondered: Can Wang Kar-wai’s usual weak narrative and strong style of filming adapt to the context of the series? Obviously, Wang Kar-wai, who was filming for the first time, made a change. "Flowers" not only continues the audio-visual aesthetic and emotional characteristics of Wang Kar-wai alone, but also has many strong conflict plots that are in line with the audience’s love to watch. This is the first time that Wang Kar-wai’s work has such a high density of plot.

So far, "Flowers" has risen to 8.6 on Douban, and some experts at the seminar commented that "Flowers", which is a fusion of Wang Jiawei and the series, is like a "bomb" that overturns the normal, mediocre and comfortable creative status quo that has been formed in the Chinese TV drama industry for many years.

Of course, the drama did not face one-sided praise, and there were also criticisms that its adaptation was divorced from the original, the restoration of the times was not true enough, the story was fragmented, and the characters’ dialogue was too noisy. Even if the praise was mixed, Wang Jiawei’s step was still bold and innovative, which was better than resting on its laurels and sticking to the old ways.

The reason why great directors were able to create screen classics and climb the peak is precisely because they knew how to keep up with the times, keep up with trends, and lead new trends.

From film crossover to web dramas, TV dramas, short dramas, etc., artistic creation does not distinguish between stages, and there should be no chain of contempt between different media. When more famous directors join a new market, it may inspire them to change their creative routines, but also change the market’s routines, and drive more outstanding talents to enter the market. Only by learning from each other and integrating can we create new artistic vitality and the driving force for the industry’s endurance.

Recently, a BYD Han EV vehicle had a serious traffic accident during the test drive. It can be known from the painting of the car body that this is the Han EV test drive of BYD Auto (a 4S shop in Shanghai).

Judging from the pictures at the scene of the accident, the front of Han EV directly collided with a big tree thicker than the bowl mouth, the big tree was bent, the front of the test car completely collapsed, and the engine room was seriously damaged, but the AB column looked intact and the vehicle did not catch fire. In addition, the airbag is fully ejected. At present, the official cause of the accident has not responded for the time being.

Reminder of matters needing attention in test drive

01

Test drive vehicle qualification

First of all, before the test drive, you should know the test drive rules of the 4S shop, whether there are any models you want to try, whether the test drive vehicles are insured, and whether the people accompanying the test drive are professional test drive personnel.

02

Test drive process

During the test drive, drive carefully according to the prescribed test drive route. Don’t drive illegally and don’t change the route at will.

Before you get on the test drive, check the appearance of the vehicle. If you find any problems, raise them in time to avoid unnecessary troubles after you come back from the test drive.

After the test drive starts, don’t rush to start the car, but communicate with the sales staff to understand the basic functions of the steering wheel area and driving gear area. Before starting the car, familiarize yourself with the simulation operation to avoid problems when driving on the road.

03

Accelerate feelings

During the test drive, if the road permits, you can slightly step on the accelerator to feel the performance of the car to a certain extent, but you must ensure driving safety.

04

Brake feeling

During the test drive, it is also important to try the braking strength, because there are soft and hard brakes, and everyone should know fairly well.

Reporter: Chaochao

Editor: Jie Yu

Producer: Xiaole

Audit: Hu Jia

Original title: Ti mo Feng, a fighting fish sister: What has she experienced from being a star to being ignored?

Nowadays, with the development of the Internet, many online celebrity make more money than stars. In order to make money and gain popularity, many stars have to go to online celebrity to sell goods.

For example, Li Jiaqi and Wei Ya are well-known anchors, and they often see many different stars in their appearances.

Although the boundary between online celebrity and the stars has been blurred now, two or three years ago, online celebrity’s position was far less than that of the stars.

It was not very popular to sell goods in front of the camera, so many online celebrity wanted to be popular, and they had to have a certain talent to enter the audience’s sight.

Therefore, it was not easy for online celebrity to surpass the stars, but one person did it.

This person is Ti mo Feng. Speaking of Ti mo Feng, I believe many people will think of a jingle.

"King of Heaven covers the earth, Teemo is 1.5 meters tall." This is the height that the majority of netizens ridicule Ti mo Feng. It used to be known by both adults and children.

This sentence can also be regarded as a symbol of Ti mo Feng’s red-hot period. Although Ti mo Feng is not tall, he is only 1.5 meters tall, but his popularity is very high.

Just like Pan Changjiang’s famous saying "Concentration is the essence", Ti mo Feng is a typical one. He is not tall, but his talent and appearance are quite good. Jiao Jiao’s small size gives people a bright feeling.

At the peak of Ti mo Feng, he was once a star, and many well-known variety shows invited Ti mo Feng.

In an era when online celebrity was far less than a star, the appearance of Ti mo Feng broke this situation.

Many netizens have said that stars are so much, online celebrity can also have spring, and red fruit stars are not a problem.

However, Ti mo Feng, who was once red to purple and even gave a solo concert, has disappeared in recent years and nobody cares.

Although Ti mo Feng is a online celebrity, his education is still good. He studied broadcasting at Beijing Normal University Zhuhai Branch.

It is because of my major in broadcasting that I laid the foundation for Ti mo Feng to become a female anchor.

At school, Ti mo Feng often participated in singing competitions, and her voice and singing ability were recognized by vocal music teachers.

Ti mo Feng, because of her good looks, began to appear in the camera slowly, and sang in the camera every day.

However, the road to online celebrity is not very easy. Like most people, the number of people in Ti mo Feng’s appearance room is pitifully small.

However, Ti mo Feng didn’t give up, but insisted on making a mirror. Because he likes music, he likes to share his songs with everyone.

Ti mo Feng is very beautiful, plus she is petite, cute and has a nice voice.

After a long time, Ti mo Feng’s fans became more and more popular, and a song "Chicken Beeping" was loved by the majority of straight men.

Gradually, Ti mo Feng became a living signboard of the platform of fighting fish at that time, and later it was firmly seated as a "fighting fish sister".

Although Ti mo Feng’s popularity at that time was not lost to the stars, Ti mo Feng was always online celebrity, and there was no masterpiece, and all his works were covers.

After having a high popularity, Ti mo Feng wants to try to get rid of his online celebrity identity and formally transform into a star.

Ti mo Feng used to cover other people’s works, but after he became a star, Ti mo Feng began to produce his own original works and gave a solo concert.

Because of the busy transition, Ti mo Feng’s appearances have decreased. The difference between online celebrity and the stars is that online celebrity is more grounded, and he is familiar with his face by appearing in the camera.

With the decrease of Ti mo Feng’s appearance times, Ti mo Feng’s popularity slowly began to decline.

However, everything comes to him who waits. Because of his hard work, Ti mo Feng finally produced an original song of his own, The Girl of Buddhism.

I believe many people have heard this song, and its brisk tone is in line with Ti mo Feng’s style.

With the pop-up of the song "Buddhist Maiden", Ti mo Feng has officially entered the entertainment circle.

Ti mo Feng became the invited guest of various parties and variety shows. Even "Happy Camp" and "Everyday Up", a variety show that stars want to go to, have also invited Ti mo Feng.

For a time, Ti mo Feng overshadowed the stars, and even when many programs were promoted, they all used Ti mo Feng to win popularity.

However, online celebrity and the stars are different after all. As Ti mo Feng enters various variety shows and shares the stage with many stars, Ti mo Feng’s shortcomings are also exposed.

The first is the problem of height. The stars in the entertainment circle are generally 1.6 meters tall, and Ti mo Feng, who is 1.5 meters tall, loses in size.

In addition to height, temperament and face value have been hanged by many stars. In this way, Ti mo Feng’s transformation is stuck between online celebrity and the stars.

On the road of transformation, Ti mo Feng didn’t succeed in the end. Later, he even canceled his contract with Banghong’s own camera platform.

Without the blessing of the platform, coupled with the failure of transformation, Ti mo Feng slowly disappeared, and there was no news.

Nowadays, Ti mo Feng has dropped out of the audience’s sight, and even when the network appeared so hot, Ti mo Feng didn’t appear.

Some netizens speculated that Ti mo Feng had earned enough money to retire, but some netizens said that it was because Ti mo Feng had lost his popularity, and the result was the same whether he came out or not, so he might as well disappear.

Editor in charge:

　　() The Record Form of Investor Relations Activities was released on July 25th, and the company was investigated by five institutions on July 21st, 2022. The types of institutions are fund companies and securities companies.

　　The main contents of investor relations activities are introduced:

　　Q: Please tell us about Guansheng’s business.

　　A: The company’s overseas business accounts for as high as 92%, and its main business is concentrated in the automobile aftermarket, which is not the same as the resource endowment of companies mainly concentrated in the OEM vehicle supporting market. In recent two years, the company’s strategic positioning is two-wheel drive in OEM and AM market. The core competitiveness mainly lies in the global smart supply chain wisdom system, and the connotation of this system mainly includes the following three aspects:

　　First, the construction of infrastructure global warehouse network system; We have two large storage centers in North America, two warehouses in Germany and Poland, and a storage center in Mexico.

　　In the future, we will accelerate the layout of the global warehouse network system. The construction of infrastructure is mainly for the sinking of the global market channel. Theoretically, the pulling effect of the global market channel on the gross profit margin is more obvious every level.

　　Second, the global marketing network; The company has realized localized distribution in many countries, and we have localized operation teams in North America and Europe, which solved the problems of poor information and communication cost, and showed the advantages of marketing network during the epidemic, and communication with overseas and customer maintenance were not affected. The areas where the channel end sinks are doing well at present are North America and Europe.

　　3. In the strategic agreement reached with JD.COM last year, Jinghui System provided a lot of help in accurate forecasting and intelligent production scheduling on the demand side. At the same time, we built a big data platform with JD.COM, and the data of our supply chain can be accumulated on the cloud platform. We and JD.COM have a China supply chain center in the global warehouse network system, which is currently fully entrusted to JD.COM for operation and management. At present, these three connotations are the main core competitiveness of the global smart supply chain system, and the construction of the global smart supply chain system can help the products of excellent domestic suppliers go to sea.

　　Sources of future growth: First, it comes from the loading of multiple product lines in AM market. According to our statistics, the compound growth rate of new product lines has reached 35% in recent five years. The second growth is in the domestic market. The average age of overseas cars, especially in developed countries, is between 10 and 11 years, and that of China is about 6.5 years. The replacement cycle of chassis parts is about 6 years. We have been laying the groundwork in the domestic market for a long time and will soon face the outbreak of the domestic AM market.

　　The second big growth comes from OEM market. Overtaking in corners refers to breaking the supplier system of traditional fuel vehicles. Last year, we cooperated with Jin Kang Celeste and Weimar, and we are still negotiating with the new energy manufacturers in the head. Although the proportion of OEM is very low, the growth rate last year has reached 139.4%.

　　Q: What was the proportion of the integration division in the total revenue last year, and did you start to engage in this part of the business after the establishment of the integration division?

　　A: Since its establishment, the company has been focusing on the auto parts industry. At the same time, the company has continuously expanded overseas markets and set up subsidiaries in the United States, Europe and Mexico. In 2013, the company has built a systematic marketing network and channels. Some excellent domestic suppliers do not understand the needs of foreign markets and customers, and the company hopes to promote the development of domestic industries.

　　Therefore, from this stage, the company began to cultivate the integrated product line, which was continuously developed and expanded by the integration working group and gradually hatched. Among the company’s six product series, Guansheng develops, produces and sells constant velocity universal joints, transmission shaft assemblies and hub bearing units; Shock absorber series, rubber parts series and suspension steering series are the cooperation between the company and some domestic high-quality suppliers, and use the company’s global smart supply chain system to empower these suppliers and help their products go to sea. The compound growth rate of these product lines in recent five years is above 30%. At present, the integrated business is gradually growing, accounting for less than one-third of the revenue, and will gradually increase in the future.

　　Q: According to the data disclosed by the company, the fixed assets have not increased in recent years, but the self-owned products have grown quite fast. What are the main reasons?

　　A: Fixed assets will be increased as planned, but it has been delayed to some extent by the epidemic. The utilization rate of our production capacity is above 90%, indicating that the utilization rate of production capacity tends to be saturated, which is the result of our increasing orders in hand and pursuing intelligent scheduling and lean production to continuously improve production efficiency.

　　Q: Can you introduce the supply chain empowerment again, and what additional value can it provide besides providing sales channels?

　　A: The global marketing network in the company’s global smart supply chain system covers more than 120 countries and regions. In many countries, it has localized distribution capabilities and localized operation teams. Global infrastructure construction includes warehouses in eastern and western North America, Germany and Poland, distribution processing Center in Germany and Ningbo Global Supply Chain Center, which meets customers’ flexible one-stop procurement needs. The company has built a data cloud with JD.COM, which is conducive to the accumulation of vertical market and accurate production scheduling on the data side. At the same time, Ningbo Global Supply Chain Center is handed over to JD.COM for operation and management by using the experience accumulated in unmanned warehouse technology and warehousing operation in JD.COM, which better solves the problem of product line loading. Secondly, at the product quality control and testing end, these excellent domestic suppliers can also be helped to meet the access standards of overseas distributors. Thirdly, the difference between Guansheng and other peers is that GSP headquarters has a professional product and data management team to collect information on all models in the global market. Therefore, Guansheng uses many years of manufacturing and management experience and channels to empower suppliers from multiple dimensions.

　　Q: What is the business logic and the logic of selecting product categories?

　　A: Every product we choose will undergo market research and comprehensive analysis. Taking rubber parts as an example, this product is scattered in the field of after-sales segmentation, and the factory is small in scale, but widely used. First of all, we will choose each product according to the market demand, and then we will make a detailed analysis of competitors. If the competition for a product has become fierce, the space for this product will be relatively small, so this is also an important factor in the selection. The reason why we can generate high revenue overseas is that we can judge which products are suitable for which regional markets from the supply chain side, which is the core of our entire business logic.

　　Q: What products are involved in the cooperation with SINOMACH and what are the specific advantages?

　　A: The cooperation with () lies in the layout of new energy vehicles in the future. The main strategic cooperation in the future is hub motor bearing products.

　　Q: Is the mode of cooperation with customers all over the world consistent?

　　A: The actual situation in each country is different, so the model we face in each market is different, which is also the main advantage of our overseas channels. The United States is relatively concentrated, mainly chain stores and large purchasing groups; In recent years, Europe has also begun to tend to this model.

　　Other regions are mainly local dealers, which is very different from the United States. Therefore, there are differences in the product line, because the labor cost in the United States will be more expensive, so it is mainly based on assembly, but other regional markets have both parts maintenance and final assembly products. Chain stores in the North American market do not account for all the sales, and more than half of the sales come from customers at a lower level, which is what distinguishes us from other foreign trade companies.

　　Q: From the public financial statements, we can see that our income this year is considerable. How much of this is the change brought by the business model? What is the composition of profit and what is the contribution of exchange?

　　A: The increase in profit is mainly attributed to the global layout of the company, the increase in gross profit margin, the internal lean production to reduce costs and increase efficiency, exchange rate factors, steel price fluctuations and other factors. The first company has a certain voice and bargaining power in the market; The second company has been promoting lean production, and the modern factory in Nanjing has a team dedicated to improving and continuously improving production efficiency; Third, the recent RMB depreciation has made some contributions; Fourth, the price of steel has dropped, but it is not much different from the same period last year. External factors are one of the reasons, and more is the change of our business model. With the increase of our scale and volume, including the increase of company informatization and lean improvement, the internal efficiency has also been continuously improved. On this basis, coupled with external factors, let our profit rate reflect better. When the situation is bad, we can improve, and when it is good, the improvement will naturally be more obvious. Therefore, the income growth is mainly caused by the improvement of core business and the change of business model.

　　Q: Which do you think we should pay more attention to in two years or so, AM market and OEM market?

　　A: The front-loading market is divided into two steps. For this part of OEM, we have taken a fancy to the rapid growth of new energy vehicles in China. In the short term, it is suggested to focus on the after-sales market first, because this is a very mature system and the OEM market is still in the stage of layout.

　　Q: Will the tram use the transmission shaft? Is it different from the performance requirements of traditional fuel vehicles if trams are also used?

　　A: All new energy vehicles and fuel vehicles will use the transmission shaft, but the performance requirements are really different, and the overall difference is not big. There is a cognitive bias in many markets that new energy vehicles don’t need a transmission shaft. At present, all new energy vehicles will also use the company’s three main products.

　　Q: What are the main supplies for Jin Kang Cyrus Huawei’s M5 model?

　　Answer: Mainly the products of transmission shaft assembly.

　　Q: Your main focus is still on exploring more front-loading markets and more new energy vehicle companies, right?

　　A: The front-loading market is a great force point for us in the future. To sum up, the source of growth is mainly divided into two parts, one is the after-sales market and the other is the supporting market. The after-sales market needs to be interpreted from two aspects. First, multi-product line loading, in addition to the existing own product line and loaded product line, will also load other products, and use the global marketing network built by the company to empower domestic excellent suppliers; Secondly, the outbreak period of automobile chassis system in the domestic market is related to the number of cars in China and the average age of the car, which is 6.5 years. Therefore, it is expected that there will be an outbreak period of replacement of chassis system components in the domestic market in the past two years. In the supporting market, we hope to cooperate with more new energy automakers, and we have taken a fancy to the future development direction of new energy vehicles.

　　Q: What guidance do we have for the future income growth of AM market?

　　A: The compound annual growth rate of our annual reports in the past five years is steady except for the epidemic in 2020. Due to the large initial investment and the loading of new products, it will continue to grow rapidly. The overseas market is increasing steadily, and the domestic market will also have a very high growth rate with the advent of the outbreak period in the past two years. Therefore, the growth logic of AM market has experienced some explosive growth in China, in addition to the loading of multi-product lines and the use of global smart supply chain system for empowerment.

　　Q: Do we have our own products or have a strong technical accumulation to meet the demand of this new energy vehicle?

　　A: The company’s main product line is still concentrated on the parts of the automobile chassis system.

　　Therefore, we have a deep accumulation in automobile chassis system parts. In the supply chain, product research and development, quality control, testing and other deep accumulation. At present, all new energy vehicles are still using these traditional mechanical keys, and some new parts will be produced. In the hub bearing unit, we recently reached a cooperation with SINOMACH in motor bearings.

　　Q: The company’s past history was relatively stable, and this year’s performance was particularly excellent. Is it a performance of internal achievements in the past few years?

　　A: The company’s strategy formulation is more forward-looking. The company began to lay out overseas marketing networks and build overseas localization teams many years ago.

　　When economies of scale are not brought into play, the cost will be relatively high and the profit will be weak. When economies of scale come into play, when the cost of input will not increase greatly because of income, the profitability will increase accordingly.

　　Q: What are the advantages of the company’s products and overseas competitors? Made in China has risen very rapidly in recent years. The company has built a sales system to meet the needs of overseas markets and the dividends made in China. Is this the growth logic?

　　A: You can understand it this way. At present, China manufacturing is gradually replacing overseas manufacturing, and there will be several rapid growth periods in this process. Our new product loading will focus on products that have the trend of replacing overseas manufacturing in China.

　　In the market channel, we don’t position ourselves as a manufacturer in China, so the manufacturer in China is not our competitor, and our competitor is an overseas importer.

　　In the future, more newly loaded product lines will be manufactured by our partners, but product sales is not just an action of selling products. How to turn products into commodities is one of our core competitiveness. First of all, we have the next level of channels overseas and locally. We should have our own brand building, understand the foreign market before we can make reasonable pricing of products, and make a product catalogue, which is a very important threshold from manufacturers to markets. This sounds simple, but if there are thousands of varieties and models of products, there is not a one-to-one correspondence between the after-sales parts and the original parts. For example, one after-sales part product can correspond to several original parts. Although the original parts are one car and one model, the actual difference is not great, and the after-sales products can be directly docked. Whether the details of after-sales parts can be manual or automatic, and when the engine model was made, this is a very high threshold, and many China manufacturers do not have the ability to make their own catalogues. There is a very important measure here, which is to measure the vehicle coverage of manufacturers. Moreover, the sales volume of GSP’s own brand accounts for nearly half at present, and our brand can be found by searching product series in Amazon.com or ebey.

　　Q: How much cheaper are our overseas prices than competing products?

　　A: At the stage when China’s manufacturing has the potential to replace overseas manufacturing, Europe and the United States spend two or three hundred dollars each, while China can achieve fifty or sixty dollars. Therefore, before the United States imposed tariffs, it didn’t play a role for China manufacturers, because the entire industrial chain in China is already very complete, and the price range is also very different. In the future, we should find products with such potential, and do marketing empowerment and market empowerment, so that we can participate in this replacement process.

　　Q: We have accumulated experience through the product of transmission shaft. At present, we are making simultaneous efforts in category expansion and channel sinking. Does the channel sinking company have any plans? Did it go well?

　　A: At present, the channel sinking in the United States and Europe has been completed, and the localization operation in Mexico and Poland was completed last year. Next, we will choose the top 20 countries in the world to set up a marketing network. These top 20 countries have nearly 78% of the car ownership, which can radiate nearly 90% of the car ownership market.

　　So far, it’s going well. We’ve opened points in Mexico and Poland. Before our channels sank, for example, the United States and Germany were developed countries, while Poland and Mexico were developing countries. This model is still no problem. It will be enough to continue horizontal loading in the future, and the successful experience we have can be replicated simultaneously.

　　Q: The replacement demand of domestic new forces for localization in OEM market is very close. At present, the company has cooperated with Jin Kang Sailis and Weimar, which is equivalent to being recognized by the core enterprises. How fast will it enter other new energy vehicle customers? Are the products supplied still the three main products?

　　A: The products supplied are not limited to these categories. At present, we have cooperation with SINOMACH.

　　The future will be considered in two steps. Now, to be an OEM supplier, one must have a quantity, and the other must have an industry position in the pre-installation market. The company’s three main products can generate sales volume, and also gain industry status in the front-loading market. In addition, we are still making some layouts for new energy vehicles in the future. The biggest difference of new energy vehicles is not only the increase in quantity, but also the new technological innovation, which will breed many new parts. These technologies can be manufactured by traditional fuel manufacturers but need new technology investment. For example, recently, we cooperated with SINOMACH in hub motor bearings. Its key technology lies in its extremely fast speed and its ability to meet the characteristics of electric erosion. Once we have this ability, the price can be raised several times. At present, the direct competitors of this product are SKF and Schaeffler. They sell for two or three hundred yuan each, and we can reduce the cost to less than one hundred.

　　The specific selling price will be combined with the sales volume of the product, and the profit of the product will be relatively rich in theory.

　　Q: When can we expect to see the products cooperated with SINOMACH?

　　A: It is still uncertain;

　　The main business of Wenzhou Guansheng Auto Parts Group Co., Ltd. is the research and development, production and sales of automotive transmission system parts. The company’s main products are constant velocity universal joint, transmission shaft assembly and hub bearing unit. Further, the company’s products are sold in six continents: Europe, North America, South America, Asia, Oceania and Africa, and its marketing network covers more than 120 overseas countries and regions. The company has also won the honorary titles of "National Automobile Parts Export Base Enterprise", "Advanced Customs AEO Certification Enterprise" and "China Automobile Parts Industry Famous Enterprise".

　　Details of participating institutions are as follows:

On August 17th, the reporter learned from the press conference of the 26th Chengdu International Automobile Exhibition that the 2023 Chengdu International Automobile Exhibition will open on August 25th in the West China International Expo City and will last until September 3rd. The theme of this year’s auto show is "Enjoy Rongcheng with wisdom and see the future", which brings together the top automotive technology and achievements in the global automobile manufacturing industry. 129 automobile brands including German, American, French, Japanese, Korean, joint venture and independent will participate in the exhibition, which will bring the world’s first show and hot-selling explosion models, with nearly 1,600 vehicles on display and an exhibition area of over 200,000 square meters.

According to the data of China Association of Automobile Manufacturers, as of July this year, the production of new energy vehicles in China has exceeded 20 million, entering a new stage of large-scale and global high-quality development. As the absolute "protagonist" of this Chengdu International Auto Show, new energy auto companies will demonstrate their technology and strength: Ideality, Weilai, Tucki, Zero Run, Lantu, Gaohe, Extreme Krypton, Zhiji, Aouita, Euler, Extreme Fox, Nezha, AITO, Ai ‘an, Deep Blue, Haobo, Yuanhang and other independent brands will bring their main models to this auto show. It is worth mentioning that the rapidly rising BYD Group will bring its four brands, Tengshi, Wangwang, BYD and Equation Leopard, to this auto show for the first time in the form of a group. The highly-watched U8 will be officially listed at this auto show, and the high-end brand Equation Leopard will open the first show of the global auto show.

There are 11 exhibition halls in this year’s auto show, and a trendy car life museum will be set up to comprehensively upgrade diversified experiences such as concept, feeling, riding, driving and music. Through the forms of life guidance, scene immersion, perceptual interaction and leisure experience, the new fashion of fashion, youth and trendy culture will be spread, a new way of trendy travel life will be created, and the individual life belonging to ethnic groups in the new era will be highlighted. With the theme of "Hot AI", the 2023 China Automobile Pioneer Forum held in the same period discussed hot industry topics such as how AI empowers all fields of automobiles, how AI affects automobile marketing, and how new technologies resonate with new trends, so as to create an industry sharing and communication platform, further promote the integration of exhibition and production, and help Chengdu’s automobile industry to upgrade again.

In order to speed up the recovery and boost consumption, and stimulate the market vitality, Chengdu International Auto Show will bring a "combination boxing" with all automobile brand manufacturers and dealers, and triple the profit level by level, bringing tangible benefits to consumers. (Reporter   Zhao Zhangdong   Juyi)

It is not far from the official appearance of Xiaomi Automobile.

Recently, a number of media visited Beijing Yizhuang Xiaomi Automobile Factory and found that it has started, and mass production is on the line.

According to the interface news, an insider close to Xiaomi Automobile revealed that Xiaomi Automobile is now in the trial production stage, and this work has been carried out for less than one month. At present, Xiaomi produces about 50 prototype cars every week, and there are few workers at night. The above-mentioned insiders said, "Xiaomi Auto is expected to get the approval from the Ministry of Industry and Information Technology in the last two months, and it will be approved before the end of the year at the latest, and then mass production can begin."

At present, the Yizhuang factory of Xiaomi Automobile is recruiting workshop workers on a large scale, with a recruitment scale of about 100 people, with an average salary of 6,000 to 7,000 yuan, and the working hours are 8 hours a day, with weekends off and ready to join.

According to the Securities Times, foreign media reported recently that Xiaomi Company has been approved by relevant departments in China to produce electric vehicles. This means that this smartphone manufacturer is further away from the goal of mass production of cars next year. Xiaomi has not yet made a public response to this news.

According to the interface news, the reporter asked a person close to the National Development and Reform Commission for verification, who did not deny the rumor that Xiaomi Automobile was approved.

Does this mean that Lei Jun’s dream of building a car is not far from realization?

Have you obtained the qualification to build a car?

Xiaomi automobile has been acting frequently recently.

For enterprises that want to build cars across borders, the qualification of building cars is a threshold that must be crossed.

According to the Securities Times, there have been rumors in the market that Xiaomi will undertake the qualification of Beijing Baowo Automobile Co., Ltd. (hereinafter referred to as "Baowo Automobile"). However, in June this year, the Ministry of Industry and Information Technology issued the "Road Motor Vehicle Manufacturers and Products (No.371st Batch)", in which Baowo Automobile appeared in the "Revocation of Enterprises and Products" section. Baowo Automobile applied for cancellation of the automobile production qualification of passenger cars by itself. This means that Xiaomi’s car-making qualification may be difficult to solve in the form of "borrowing chickens to lay eggs".

However, according to foreign media reports, the National Development and Reform Commission (NDRC), which is responsible for supervising the new investment and production capacity of China’s automobile industry, approved the Beijing-based Xiaomi Company to produce electric vehicles earlier this month, and Xiaomi will become the fourth joint venture approved by the NDRC since the end of 2017.

Zhang Xiaorong, president of the Institute of Deep Science and Technology, said in an interview that according to the current laws and regulations, domestic new energy automobile manufacturers must obtain two qualifications before they can produce and sell: First, the NDRC has put on record the production projects of automobile investment enterprises, and new energy automobile enterprises need to prove their own financing ability, research and development ability, production capacity, quality assurance and other strengths, which have been recognized by the NDRC. After obtaining this qualification, enterprises need to build factories within 2 years and sell vehicles within 3 years; Second, it is the qualification of automobile production enterprises in charge of the Ministry of Industry and Information Technology, and automobile enterprises need to meet the Regulations on the Administration of New Energy Automobile Production Enterprises and Products Access.

Previously, the "double qualification" of new energy vehicles was extremely difficult to obtain. This is one of the reasons why Weilai, Tucki and other new car-making forces choose OEM, and it is also the most important reason why Bojun Automobile bought faw xiali and Baiteng Automobile bought FAW Huali. If it is really recognized by the National Development and Reform Commission, it means that Xiaomi has got half a "car-making ticket". However, Xiaomi did not publicly reply to this.

According to the interface news, the reporter asked a person close to the National Development and Reform Commission for verification, who did not deny the rumor that Xiaomi Automobile was approved.

Although the problem of "getting the qualification to build a car" is not clear, the news about Xiaomi Automobile has appeared frequently recently.

According to public information, Xiaomi Automobile Technology Co., Ltd. recently registered the domain name of "xiaomiev" (EV is pure electric vehicle). The company was established in November 2021, and its legal representative is Lei Jun with a registered capital of RMB 1 billion. Its business scope includes technology development, vehicle manufacturing of new energy vehicles, technology research and development of vehicles and parts, road motor vehicle production, etc. Xiaomi Technology Co., Ltd. is wholly-owned by Xiaomi Technology Co., Ltd.

In addition, Xiaomi is also increasing its holdings in Shanghai Tongyu Automobile Technology Co., Ltd. (hereinafter referred to as "Tongyu Automobile"), a supplier of automotive intelligent chassis systems. According to public information, Tongyu Automobile has recently undergone industrial and commercial changes, and shareholders have added Xiaomi’s Beijing Xiaomi Zhizao Equity Investment Fund Partnership (Limited Partnership). The registered capital of the company has increased from about 34.9939 million RMB to about 39.4634 million RMB, an increase of about 12.77%.

Recently, some netizens came across four disguised Xiaomi cars flying on the Urumqi-Changji urban expressway. On August 19th, Lei Jun also appeared in Xinjiang, and released a Weibo of "Testing # Xiaomi mixfold3# Leica Optics, Four Shots and Five Focuses". Some careful netizens noticed that the banner words pulled up in the photo were suspected of "fighting for Xiaomi car".

2.5 billion yuan has been invested in the first half of the year.

The target of mass production in the first half of next year remains unchanged.

"I am willing to put all my reputation in my life and go into battle again to fight for Xiaomi Automobile!" At the end of March 2022, Lei Jun, chairman of Xiaomi Group, announced that Xiaomi had officially entered the field of smart electric vehicles and would invest 10 billion US dollars in the next 10 years. Lei Jun believes that smart electric vehicles will be the broadest development track in the next 10 years.

Xiaomi’s financial report shows that in 2022, Xiaomi invested 3.1 billion yuan in new businesses such as smart electric vehicles. In the first quarter of 2023, the cost of innovative business such as Xiaomi Smart Electric Vehicle was 1.1 billion yuan. In the second quarter financial report released by Xiaomi Group a few days ago, innovative businesses such as Xiaomi Smart Electric Vehicle invested 1.4 billion yuan in the quarter.

Lu Weibing, president of Xiaomi Group, said at the performance exchange meeting that the actual investment of Xiaomi Automobile is even greater. Xiaomi’s initial entry into the car is based on the strategic goal of entering the top five electric vehicle brands in the world in the future. Not only did I do full-stack self-research, but I also built my own automobile factory, so the capital investment was higher than the disclosed figures.

In addition, he also revealed that Xiaomi Automobile has just finished the summer test, and the progress is very smooth. The goal of mass production of Xiaomi Automobile in the first half of 2024 has not changed. "At present, (building a car) is very smooth, and it should be beyond our original expectations and plans."

"The automobile industry has entered the knockout stage"

Since the beginning of this year, China’s automobile production and sales have grown steadily year on year. According to the data of China Automobile Association, from January to July this year, China’s automobile sales reached 15.626 million, a year-on-year increase of 7.9%, accounting for about 31% of the global automobile market. Among them, the cumulative sales of new energy vehicles was 4.526 million, up 41.7% year-on-year, and the market penetration rate reached 29%.

"The new energy vehicle market still maintains a high growth trend, but the vast majority of new energy vehicle companies are facing the embarrassing situation of’ increasing income without increasing profits’, and the elimination of the automobile industry is accelerating." Lei Ping, member of the Standing Committee of the Party Committee and Deputy General Manager of China FAW Group Co., Ltd., said recently that with the entrance and layout of many new car-making forces, the track of new energy vehicles began to be fiercely scuffled with each other, and the winners no longer won, but the latecomers caught up, the advantages of the front runners became more and more obvious, the industry concentration increased rapidly, the polarization increased day by day, and the performance of the automobile market entered a turbulent adjustment period.

At present, many auto executives believe that the new energy auto industry will usher in the knockout stage.

Previously, Wang Chuanfu, chairman of BYD, once stressed that the automobile industry has entered the knockout stage, and there will be no prosperity without competition, and only competition can survive the fittest. He said that enterprises must first have core technology to win, and the transformation of new energy vehicles is a technological revolution. Only enterprises with core technology can survive. If they are simply assembled, the probability of survival is very small. Secondly, to have a good strategic direction, the industry opportunity window is only 3-5 years, and the choice of vehicle types and technical routes is very important. In addition, to have a quick decision-making mechanism, automobile enterprises are often bulky and have a long decision-making mechanism, but the new energy automobile market is like a battlefield. In the later stage of the revolution, some automobile enterprises will collapse, so quick decision-making is needed.

Li Xiang, chairman of LI, said that only five car companies can survive after the three-year elimination of smart electric vehicles.

He Xiaopeng, chairman of Xpeng Motors, believes that in the next decade, the market will have a "32-in-8" knockout, and only a few mainstream brands can survive, and the scale of 3 million to 5 million vehicles is the threshold for promotion.

Yu Chengdong, CEO of BU, Huawei’s smart car solution, said that in 2030, the proportion of new car sales will be close to 100%. At the same time, there will be fewer and fewer auto companies under the competition, and perhaps the number of major players in China market will be less than five. In this context, the new energy automobile industry may be "rolled up" to a higher degree.

Original title: Xiaomi car is coming? It has been in trial production for nearly a month, producing about 50 prototype cars every week, and is still recruiting on a large scale. The monthly salary is …