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In recent years, the domestic sci-fi industry has flourished, and industries such as reading, games, film and television have become more and more abundant. Science fiction has gradually become an indispensable guiding force in scientific and technological innovation and social civilization progress. On July 18th, the sci-fi ramble program "Don’t Answer" jointly produced by Youku and Three-body Universe was launched. The program is based on science fiction, observes reality, and challenges future imagination with science and technology and humanity.

"In the future, on the topic of reality." "Don’t Answer" takes the three-body cosmology as the origin, and Jia Zhangke, as the "chief of the future exploration department", and Liu Cixin, a "future consultant", and scientists in various fields as "future researchers" jointly develop ideas and interpretations of the future. The program consists of eight issues, involving Mars immigration, marriage and love under big data, digital cloning, virtual actors and many other topics that can trigger empathy.

"Don’t Answer" is Youku’s first exploration of science and technology humanities programs, and it is also another innovation in content expression after high-quality talk shows such as "Round Table School" and "Walking the World". With Youku culture entering the tenth year, how to better observe the relationship between people and society drives Youku to make new attempts. "We need to express people’s observation and thinking more openly, so" Don’t answer "came into being." Wang Xiaonan, director of Youku Culture Channel, said.

　 Taking the future as the shell,

Passing the spiritual core with temperature

The title of "Don’t Answer" comes from a famous segment in Liu Cixin’s science fiction novel "Three-body"-the high-level civilized three-body listener No.1379 chose to violate the three-body law, conceal the earth signal, and send "Don’t answer!" Warning, trying to help the earth escape the fate of being strangled by three-body civilization. This program uses "Don’t answer" to remind everyone not to jump to conclusions in the face of new things, but to observe more and form their own independent thinking.

Don’t Answer is based on the background of three-body universe. Yang Zhou, producer of Youku Culture Channel, said that Youku has established contact with the three-body universe for a long time, and has been thinking about how to create a new form of scriptless program with the work of Three-body as inspiration. "The sci-fi thinking presented in the book, or the value of thinking about the future of mankind, is an extremely valuable spiritual core, showing the brilliance and sparks in human nature, which is also the origin of our creation of this program." Yang Zhou said.

In recent years, the sci-fi market has shown obvious changes. From the previous pursuit of big special effects and visual shock, it began to pay more attention to the expression of human nature in sci-fi works. "Don’t Answer" takes talking about the future universe as the shell, but in fact it takes observing reality as the core, focusing its vision on practical topics that are closely related to everyone. While imagining the future and discussing the present, the program guests will also inspire the audience to reflect on reality and think more. Ding Qi, the general director of Don’t Answer, said, "We have a consensus that this program should have temperature, reflect warm colors and convey the message of science and technology to the audience."

"The program explains the changes brought by science and technology to human life from a more humanistic perspective, and shows the temperature side under the setting of science fiction, making the program more full of humanistic care." As Yang Zhou said, if the brain-computer intervention technology described in the science fiction world can really benefit autistic children, it will be very warm and full of hope.

　Random talk classProgram iterationUpgrade,

Combination of science and technology and humanities

For a long time, Youku Humanities has been focusing on human observation and expression, deeply cultivating high-quality content, and has rich creative experience in this field, and has gradually established its own unique label. High-quality talk shows, such as Round Table School, Walking in the World, and Everyday Literature, have gone through many seasons and gained a group of loyal audiences. "Don’t Answer" is a talk show produced by Youku Humanities. While maintaining high quality as always, it has also made a series of innovative explorations in content expression.

In terms of program setting, each program begins with a separate sci-fi short film to lead to the topic. For example, the first episode tells the story of three generations discussing whether to go back to Earth for a family trip in the year of 2330 and the year of 23 on Mars, which leads to the topic of how "interstellar refugees" in the scattered universe understand their "hometown". Through the opening of the short film, the whole film is constructed, and the situation is established. While the guests output their own views and reflect their values, they also continue to write the ending of the short film with the audience according to their own ideas. "We hope that through this form, the guests will enjoy this conversation first, and at the same time, the audience can easily understand, understand and love this program." Yang Zhou said.

In the scene layout, Don’t Answer sets up the talk field of the concept spaceship "Blue Space", which also refers to the spaceship drifting for decades in the space mausoleum chapter of Three-body. The robot WACKER (based on Asimov’s novel) was added as the assistant of "Jia Kechang". The interactive relationship between WACKER and the protagonist also showed the relationship between man and artificial intelligence under the setting of science fiction.

In the topic setting, the program embodies the combination of technology and humanities-even if it is a science fiction topic, it should be closer to the general public. The program invited Jia Zhangke to join us. In addition to paying attention to his keen sense of social observation, he also hoped to highlight the sharp contrast between him and science fiction. As a well-known realistic film director, Jia Zhangke used to pay more attention to people and things in the past. Facing science fiction topics, his concerns will arouse the audience’s interest. At the same time, in terms of guest matching, each program is discussed by a top humanities scholar and a frontier expert in science and technology.

Vertical program"breaking the wall",

Lower the viewing threshold

If you meet someone who makes you very excited, but the matching score of "big data blind date" is very low, will you still bravely pursue love? If sleep time can be traded, would you choose to buy sleep time or sell it? These topics are full of sci-fi colors, but also make people fall into meditation on reality. These topics that can make every ordinary person participate in the discussion will be launched one by one in the program "Don’t Answer".

Compared with other programs, rambling programs and sci-fi themes have always had limited audiences. "Don’t Answer" takes a different approach, arousing the participation of ordinary audience by finding the resonance point of emotions. "Minimizing the viewing threshold and making more people interested is the direction we have been working hard." Ding Qi said.

The conversation angle and way of Don’t Answer are all from the perspective of lowering the threshold. "At the beginning, we planned to adopt a more vertical form, which is more in line with the appetite of fans of" Three-body "and science fiction fans, but in the end we made adjustments because we hope that this program can reach more people." Yang Zhou said.

As Yang Zhou said, the direction and setting of the program will be different for different audiences. For example, if the first issue of the topic of Mars immigration is to attract the sci-fi "Little White" audience, we must start with why humans want to go to Mars. At the same time, the content of the guests’ conversation is not limited to the ideological or logical level, but to share more personal feelings under the setting of science fiction, so that more viewers can digest and understand.

In this process, it is very important to balance the levels of science and technology, humanities and so on, which is also a difficult problem in the creation of Don’t Answer. Ding Qi said that what we are discussing is not only science fiction, but also a topic closer to everyone. "Don’t Answer" tries to avoid giving ordinary audiences a sense of distance and more embodies the combination of science and technology and humanities. "I hope this sci-fi gossip program can be like a small fire to ignite more people’s enthusiasm for science fiction."

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　　Today, the the State Council Press Office held a press conference on the effectiveness of the reform and development of the postal industry in China. Ma Junsheng, director of the State Post Bureau, said that by the end of August this year, the established villages in the country had basically achieved direct postal service, and the express outlets had covered more than 30,000 towns and villages, and the coverage rate of the express outlets in the country had reached 95.22%, which basically met the express service needs of 600 million rural people.

　　Document No.1 of the Central Committee has repeatedly mentioned the work of express delivery to the countryside and postal service in established villages. The "Implementation Opinions on Conscientiously Implementing the Important Instructions of the General Secretary of the Supreme Leader to Promote the High-quality Development of the Postal Industry" jointly issued by 18 departments recently also put forward the task of "basically realizing the full coverage of e-commerce distribution services in established villages by 2022 through postal and express delivery channels". Ma Junsheng said that it is their expectation that 600 million people in China live in rural areas and enjoy the same standard of public services as urban residents. This is a test of the initial intention of the State Post Bureau to practice "People’s Post for the People", and it is also the difficulty and pain point of the work.

　　In 2014, the central government put forward the task of establishing villages in ethnic minority areas to realize postal service for every village by 2020. The 13th Five-Year Plan for the Development of Postal Industry put forward that "there should be outlets in every village and express service in every village" by the end of the 13th Five-Year Plan, "direct postal service in established villages" and "outlets in every village" were also written into the outline of the national economic and social development plan and the No.1 document of the Central Committee. The whole postal management system and the whole postal industry deeply understand the important instructions of the Supreme Leader General Secretary on the postal industry and the decision-making arrangements of the CPC Central Committee, adhere to the people-centered development thinking, never forget the initial mission of "People’s Post for the People", concentrate on overcoming difficulties, solve the problem of direct postal service village by village, promote the implementation of the "Express Delivery to the Countryside" project, and constantly improve the express service network. By the end of August this year, the established villages in China had basically achieved direct postal service, and the express outlets had covered more than 30,000 towns and villages, and the coverage rate of towns and villages in China had reached 95.22%, which basically met the express service demand of 600 million rural people.

　　At the same time, the State Post Bureau has also actively promoted the express delivery service for modern agriculture, and created 905 "one place, one product" projects throughout the country. A large number of agricultural special products in poverty-stricken areas have been sent to all parts of the country by express delivery. In 2018, a total of 20 "Express Plus" gold medal agricultural projects with annual business volume exceeding 10 million pieces, such as Binzhou Dongzao and Liuzhou snail powder, were built nationwide. In the whole year, rural areas received 12 billion pieces of express mail, supporting industrial products to go to the countryside and agricultural products to enter the city over 700 billion yuan. In 2019, the annual business volume of Guangxi Nanning Wogan, Anhui Lu ‘an Guapian and other projects has reached the gold medal project standard, and more new projects are also accelerating.

　　In 2020, "there are outlets in villages and towns" will be basically realized.

　　Ma Junsheng, director of the State Post Bureau, said that in the next step, the State Post Bureau will first continue to implement the "Express Delivery to the Countryside" project, promote express delivery to the villages, and ensure that the goal of "there are outlets in the villages" will be basically realized by 2020. On this basis, through postal express delivery cooperation, transportation express delivery cooperation, express delivery to the countryside and other modes, the express delivery service will be extended to more qualified established villages, and the full coverage of e-commerce distribution services in established villages will be realized as soon as possible. The second is to promote the close integration of express delivery and e-commerce of agricultural products, cultivate the "express delivery+agricultural special" project, form a scale brand effect, help agricultural special products sell to the whole country, and smooth the two-way circulation channels of industrial products going to the countryside and agricultural products entering the city. The third is to expand postal express cooperation, promote the model of "village post station+express supermarket+simple finance", encourage the superposition of e-commerce express delivery and self-service functions, and improve the equalization level of urban and rural delivery services.

　　There are still "five imbalances" in China’s postal service

　　Ma Junsheng, director of the State Post Bureau, said that compared with the development requirements of the postal industry in the new era, there are still "five imbalances" in the current postal industry, one of which is the imbalance between the domestic market and the international market. The domestic network layout is relatively perfect, but the international network layout is progressing slowly, the channels are relatively single, and there is no self-controllable, safe, reliable and widely accessible delivery logistics network; Second, the imbalance between service consumption and service production. It has achieved remarkable results in serving the people’s consumption life and supporting the development of e-commerce, but there is a big gap in serving the development of advanced manufacturing industries; Third, the speed scale and quality benefit are unbalanced. The volume of express delivery business has been ranked first in the world for five consecutive years, with a high growth rate of more than 25% every year. However, the problems of single business structure and high dependence on upstream e-commerce are still outstanding, and the problem of service homogenization has not been solved. Fourth, the development of corporate headquarters and grassroots outlets is uneven. The headquarters of express delivery enterprises have successively realized listing financing, and the level of capital aggregation, profitability and technology is getting higher and higher, but the grassroots outlets and personnel have not enjoyed the industry development dividend well. The headquarters is like Europe, and the outlets are like Africa. In addition, it also includes issues such as industry development and unbalanced governance system capabilities.

　　Focus on promoting the "two in and one out" project.

　　Ma Junsheng, director of the State Post Bureau, said that in order to make up the shortcomings and strengths, the postal industry should not only implement the major strategic arrangements of the party and the state, resolutely fight the "three major battles" and strengthen the protection of the rights and interests of front-line employees, but also focus on promoting the "two in and one out" project, which is also an objective requirement for achieving high-quality development of the industry.

　　First, promote "entering the factory" and promote the integration of postal express delivery enterprises and advanced manufacturing industries. The State Post Bureau should guide and promote enterprises to take the initiative to think about changes, and gradually shift from standardized services to customized services and flexible services. At the same time, it is necessary to strengthen cooperation with relevant departments, jointly introduce strategic planning and policy measures to support the postal service for advanced manufacturing industries, promote the integrated application of supply chain technology by postal delivery enterprises, deeply embed the whole process of processing and production in advanced manufacturing industries, and create "mobile warehouses" and "mobile factories" for manufacturing industries.

　　The second is to promote "entering the village" and promote the end of express delivery enterprises to sink to the countryside. Promoting "express delivery into the village" can open the last mile at the end of the countryside, which is an important supplement to the "postal service in the countryside" project, an important measure to meet the people’s growing needs for better postal service, and an important livelihood project for the postal industry. The State Post Bureau should adhere to the principle of seeking truth from facts, do not engage in "one size fits all", adopt various forms, such as express delivery enterprises building outlets separately, jointly building outlets, postal express delivery enterprises sharing village post stations, and enterprises collecting investment separately, jointly collecting investment, collecting investment on their behalf, etc., and realize the flow and sharing of factor resources through postal express cooperation and rapid cooperation, and strive to complete the task of "express delivery into the village" in three years.

　　The third is to promote "going out to sea" and accelerate the "going out" of postal express delivery enterprises. The State Post Bureau should build ships and go to sea to meet the diversified needs of cross-border e-commerce exports, strive to take the lead in breaking through in Southeast Asian countries, and actively expand markets in Europe, America, Japan, South Korea, emerging market countries and countries along the Belt and Road. It is necessary to go out to sea in groups, support postal enterprises to expand commercial channels, adopt a dual-track parallel mode, improve their adaptability as soon as possible, encourage express delivery enterprises and e-commerce enterprises to go out to sea with the same frequency resonance, unblock channels and speed up the construction of overseas warehouses. Take a boat to the sea, strengthen cooperation with international enterprises, and jointly build an independent, controllable, safe, reliable and widely accessible international delivery logistics network. (CCTV reporter Tang Ying)

【Chexun. com reportedAfter the "merger" of Yima and Changma, the first year of the "second venture" of the new Changan Mazda finally ushered in the first product.

　　On March 20th, the groundbreaking work of the first year of the new Changan Mazda — — The new MAZDA CX-5 was officially launched, with a total of six models, with an official price of 175,800-236,800 yuan, and a number of financial policies, including a deposit of 366 yuan to 3,666 yuan, a replacement subsidy of up to 10,000 yuan, and a zero interest rate for 24 periods, were launched, starting a new journey with this classic model that has experienced ten years of wind and rain in the global market.

　　In 2012, MAZDA CX-5 was officially born. In the past ten years, about 200 global awards from safety, care and quality have been won. Up to now, MAZDA CX-5 has won the North American IIHS safety crash test excellent+top certification for 9 consecutive years (2014-2022), and ranked first in the most reliable vehicle list in 2021; Won the Japan Child Protection Design Award for five consecutive years; For three consecutive years, it has been listed in the ranking list of automobile reliability by Consumer Reports, an authoritative organization in North America.

　　MAZDA CX-5 sticks to the "ingenious way" when doing one thing for life.

　　"All the glory of MAZDA CX-5 is inseparable from the word" quality ". Behind the quality is the ingenuity that Mazda has adhered to for a hundred years. " At the Nanjing factory, the president of Changan Mazda Automobile Co., Ltd., Sumioka, preached Mazda’s motto of devotion to quality.

　　Doing one thing for the rest of my life, Mazda deeply embodies its ingenuity in building cars, and will strive for perfection in both technology research and development and manufacturing. Especially, as one of Mazda’s best overseas factories, Changan Mazda Nanjing Factory is not only the birthplace of the new MAZDA CX-5, but also the forging place that insists on ingenuity.

　　According to the official introduction, Changan Mazda Nanjing Factory has an advanced torque monitoring system in China to prevent unqualified products from flowing into the next process. The rain line can simulate the super-heavy rain that does not exist in life, and strictly test the vehicle tightness; There are also Mazda’s unique automatic front and rear axle tightening equipment, domestic first-class welding and painting workshops, etc., which help the new MAZDA CX-5 become a unique ingenuity with advanced technology.

　　Experience Mazda-style driving pleasure with "one man and one horse"

　　"Mazda is not so much building a car as exploring the harmonious interaction between people and cars and endless driving pleasure, and this exploration began from the moment you first saw this car." Wang Hui, executive vice president of Changan Mazda Automobile Co., Ltd. said.

　　The new MAZDA CX-5 continuously adjusts and evolves the driving experience, safety and comfort of the new car by simulating various road conditions such as morning and evening rush hour, high-speed curve, continuous curve and linear acceleration.

　　At the same time, in terms of power and handling, the new MAZDA CX-5 is equipped with Chuangchi Blue Sky Engine, with a total displacement of 2.0L and 2.5L, matching the 6-speed automatic manual transmission. The maximum power of the 2.0L model is 114 kW and the maximum torque is 200 Nm. The 2.5L model has a maximum power of 144 kW and a maximum torque of 252 Nm. With the newly upgraded GVC PLUS acceleration vector control system and i-ACTIV AWD intelligent four-wheel drive system, it not only enhances the ability of the new MAZDA CX-5 to get rid of the bad roads, but also improves the driving quality and ensures the handling of daily commuting.

　　In addition to adjustment, rich safety configuration is also a guarantee for enjoying driving pleasure. The new MAZDA CX-5 comes standard with reversing image and reversing radar, which makes the field of vision more boundless. The evolved i-ACTIVSENSE intelligent safety assistance system integrates MRCC full-speed adaptive cruise system, CTS cruise mode intelligent driving assistance system, 360-degree panoramic image, LAS lane keeping assistance system and many other safety configurations. Whether it is traffic congestion, sudden sudden braking, blurred vision, lane departure and other risks, the new MAZDA CX-5 can intervene urgently to minimize the risk factor and protect every trip.

　　Deepening the Thinking of "User Plus" and Further Promoting Enterprise Care

　　In Mazda’s view, the vehicle is not a cold machine, but a tacit friend of the user. To this end, Mazda emphasized its "user+"thinking at this conference, and built a bridge of emotional communication between brands and users by continuously deepening the service model and content to enhance the sense of belonging of users.

　　At the new car launch conference, Wu Xuxi, executive deputy general manager of Changan Mazda Automobile Sales Branch, officially announced the recruitment plan of "Customer Experience Officer", and pointed out the direction for the future service improvement of Changan Mazda through the secret visit of "Customer Experience Officer".

　　Not only is it a brand-new model, but in the first year after the merger, in Wu Xuxi’s view, the new Mazda will also be transformed from a traditional car company to a user-oriented enterprise, creating a personalized service experience. "In the first year of the new Changan Mazda, we will uphold ‘ Full car system, full scene and full aging ’ The principle, constantly explore the point of convergence with users, unify new services, and provide users with life-cycle care beyond expectations. "

CCTV News:On the morning of April 8, the summary and commendation meeting of Beijing Winter Olympics and Paralympic Games was held in the Great Hall of the People, and the national alpine skiing team was commended as an outstanding contribution. During the Beijing 2022 Winter Olympics, this team successfully completed the task of participating in the whole project and conquering Xiaohaituo with the best achievements in history, and contributed to the historic breakthrough of the China delegation.

On February 20th, the mixed team event of alpine skiing in the Beijing 2022 Winter Olympics was held in Xuefeiyan, which was the first time for China to participate in this event. Xu Mingfu, an alpine skier from China, appeared early that day. After the race, he never gave up.

China Alpine Skier Xu Mingfu:For me, this may be youth. Because my youth can’t be said to be 100%, and 90% is devoted to alpine skiing.

During the Beijing 2022 Winter Olympics, "Snow Swallow" witnessed the breakthrough of China athletes in alpine skiing in the Winter Olympics. The National Alpine Skiing Team was qualified for all 11 events, and it was the first time to participate in all events. Among them, men’s downhill, super giant slalom, all-around, women’s downhill, all-around and mixed teams all participated for the first time.

China Alpine Skier Xu Mingfu:Conquer half and two thirds of Xiaohaituo step by step, and then conquer the whole track. Because this project started relatively late in China, we have to participate in all projects, and all projects must be qualified.

China Alpine Skier Zhang Yangming:What I think about in my head is the gliding route, so that I can skate better, narrow the gap with foreign players, and let myself slip out of the elegant demeanour of China alpine people.

Zhang Yangming and Xu Mingfu finished 16th and 17th in men’s all-around respectively, which set a new record for China’s best performance in this single Winter Olympics, and this record was set again by China alpine skier Fanying Kong. In the alpine skiing women’s all-around competition on February 17th, she won 15th place.

China Alpine Skier Fanying Kong:I’ve stood up with gritted teeth, and I feel quite strong. If you don’t persist, you’ll never know how strong you are.

Liu Zhen, leader of China Alpine Skiing National Team:A 26-year-old girl took on six events. Especially on the day of the all-around competition. A day’s double competition, the morning is better than the downhill and the afternoon is better than the gyration. After the competition, we went to read the report card of the International Snow Federation. She is the only athlete among the women players who finished the whole event and achieved results in the whole event.

Liu Zhen, leader of the National Alpine Skiing Team, said that the Beijing Winter Olympics not only provided an opportunity for China to achieve a breakthrough in alpine skiing, but also provided a strong impetus for its sustainable development in the future.

Liu Zhen, leader of China Alpine Skiing National Team:I think the China Alpine Skiing Team has opened a good new starting point by preparing for and participating in this Beijing Winter Olympics, which has strengthened our confidence and determination to move Chinese to the center of the world stage of Alpine Skiing. Through the Milan Winter Olympics cycle and the preparations for future Winter Olympics, we have the connotation of "300 million people participating in ice and snow sports", and we will certainly achieve better results in the future Winter Olympics, and strive for medals and gold medals. We have this confidence and determination.

"China has become a pioneer in using Internet technology to make small donations and has made great contributions to poverty reduction … The Internet plays an important role in helping charities reach more people and cultivate future charity culture." This is Christopher Pisarri, winner of the Nobel Prize in Economics, commenting on Internet charity in China at the China Internet Charity Summit, which opened on May 20th.

As observed by Pisarri Des, Internet charity in China has made great progress in recent years.

At this summit, a report jointly released by internet society of china and Beijing Normal University Public Welfare Research Institute shows that from 2017 to 2021, the annual Internet donation in China increased from 2.59 billion yuan to about 10 billion yuan, and the average growth rate was much faster than the social donation in China. The report also pointed out that as of September 2022, the Internet fundraising information platform designated by the Ministry of Civil Affairs has driven netizens to participate in more than 51 billion people.

Successfully embracing digitalization, China Internet charity has attracted worldwide attention.

The application of digital technology has been a compulsory course in China’s public welfare industry. The development of Internet charity in China is driven by technological evolution, and technological innovation and application have also become a business card for charity in China to attract the world’s attention.

In 2019, Fortune magazine in the United States pointed out in a report that philanthropists in China began to look to a wider field and use their technological advantages to promote a new donation model. According to the analysis of this report, the core of modern philanthropy in China is advanced technology, which can stimulate greater influence by using the booming digital service industry in the country.

The article claims that the continuous contribution of China’s technology giants and the rising new forces shows how digital innovation can give a unique way to solve the sustainable development goals, including the innovation of fundraising through WeChat.

As one of the largest charitable foundations in the world, the Gates Foundation also believes that China has become a global leader in the field of Internet charity and digital poverty alleviation, and online donation has become an important source of donations in China. At the 2021 Internet Charity and Digital Poverty Alleviation Forum, robert rosen, director of the charity development team of Bill and Melinda Gates Foundation, bluntly said that China’s Internet charity and extensive partners have demonstrated the ability of large-scale innovation, which left a deep impression on peers.

As Guo Kaitian, Senior Vice President of Tencent Group, said in his speech at the summit, Internet charity in China is the most gratifying chemical reaction between public welfare and the Internet. It has not only achieved rapid growth, but also ensured a solid foundation and ecological order. The exploration results of Chinese public welfare have entered the global vision and contributed a "China sample" of Internet public welfare.

Internet Charity "China Sample"

What is the "China sample" of Internet public welfare mentioned by Guo Kaitian? In 2019, the Ministry of Civil Affairs called the achievements of the deep integration and development of "internet plus Charity" the "China Sample" of Internet Charity.

On May 20th, the research report "Internet Charity" China Sample "released at China Internet Charity Summit gave a more specific definition of this sample. According to the report, the "China sample" of Internet charity is based on the advantages of technological innovation, mobile internet, and integration of data and reality emerging from the development of the Internet under the support and guidance of the government. The Internet platform promotes the deep integration of public welfare and users’ daily life scenes, promotes the trust mechanism and transparent digital transformation of the public welfare industry, and promotes the construction of a common prosperity ecosystem rooted in counties and grassroots, achieving a new path of public welfare development with the lowest threshold for public welfare participation, the richest public welfare interaction methods and the most significant public welfare leverage.

Guo Kaitian believes that the Internet public welfare in China, which has formed a "China sample", is no longer limited to traditional donations and materials, but tries to form a strong synergy of high-quality development through deep integration into the industry and resource allocation, and make efforts in the field of pluralistic society. With the empowerment of digital technology, Internet charity has changed from simple online payment and fundraising function to participation in the whole process of charity, stimulating the discovery of social problems, setting social issues, research and development, advocacy and information disclosure of public welfare projects, and participation of stakeholders.

For example, social platforms such as WeChat and Weibo are profoundly changing the way the public participates in public welfare, and efficiently cultivating the awareness of charity and public welfare within the society. In the rainstorm rescue in Henan in 2021, Weibo became the hub of emergency linkage among all parties. Through topic integration, media submission, out-of-the-box feedback and other channels, Weibo Hotspots combed and screened tens of thousands of pieces of information for help, so that the connotation of public welfare was continuously extended, the form of charity was continuously innovated, and the public’s participation was continuously improved. During the Public Welfare Day, Tencent also launched the public welfare interaction mechanism jointly created by the whole people for the first time, and launched the new gameplay of "One Flower, One Dream" to support every caring netizen to become the product manager of the 99 Public Welfare Day, and help the public welfare dream by using small red flowers. "Vote for" public welfare claims, which is also a new exploration of Tencent’s public welfare platform.

It can be said that China’s Internet charity has developed into a new road and model with China characteristics and comparable to the European and American models.

Why can China form its own sample?

The popularity of mobile payment has contributed greatly. The initial form of charity in internet plus is charitable donation through the Internet. Using the Internet to make charitable donations first requires people to have the habit of using mobile payment to make small payments and corresponding network facilities.

However, this habit has just begun to take shape in western countries, and the western society still has a strong dependence on credit cards, which has led to the fact that the popularity of mobile payment has never reached the level of China. Through WeChat and Alipay, it can be said that almost every Chinese has used mobile payment. This has created great convenience for charities to promote the function of small donations to the public through the Internet platform and realize public welfare for all.

The digital innovation brought by the deep participation of Internet technology enterprises is the technical base of "China Sample". Mobile payment only solves the problem of convenience, which is far from supporting the "China sample". The research report of Internet Charity "China Sample" also mentioned that one of the connotations of the "China Sample" is that the Internet platform promotes the deep integration of public welfare and users’ daily life scenes.

The "China Sample" contains more effective supervision, wider participation, more accurate access and richer public welfare behaviors. As mentioned above, Internet charity has not only made online donations, but also participated in the whole public welfare field. For example, animal and environmental protection, energy conservation and emission reduction, launching public welfare activities and so on. These all need strong digital technology support, and only with the deep participation of mature Internet technology enterprises can we achieve the widest social benefits.

With the deep participation of China Internet companies represented by Tencent and Alibaba, Internet charity can use social, commercial and other scenes to attract more people to join. Tencent’s public welfare exploration using ai and other technologies to participate in the restoration and protection of murals, and using ar/vr and other technologies to digitally present the Great Wall and the Forbidden City are all vivid examples of technology empowerment.

On the other hand, the platform of foreign Internet public welfare is driven by big data and business. The main body of digital public welfare is not Internet companies, but commercial enterprises. Their biggest role in doing public welfare in the Internet industry is channels. For example, google.org, a non-profit organization founded by Google in 2005, supports other non-profit organizations through economic support, technical support and digital empowerment. China Internet charity has further expanded the charity boundary and actively practiced "science and technology for good".

Under the guidance of the government, China has promoted the co-construction, co-governance and sharing of Internet public welfare. In recent years, the state has gradually improved the system of China’s characteristic charity policies and regulations with the Charity Law as the core, established a support and encouragement policy system with government purchasing services, tax incentives and trustworthy incentives as the main body, and designated 30 internet public fundraising information platforms. All these provide a new direction for the development of Internet charity "China sample".

It is a "China sample" and a story of China.

The "China Sample" has made China a global leader in the field of Internet charity, attracting the attention and research of overseas counterparts, which in itself is an opportunity to tell the story of China well. In 2019, the Gates Foundation sponsored representatives of several Indian public welfare platforms to come to China to inspect the Internet charity and learn from the practical experience of their counterparts in China.

Compared with foreign countries, the "China Sample" is rich in China story materials.

In sharp contrast to the American charity industry, which is mainly donated by enterprises or rich people, China’s Internet public welfare mainly focuses on small personal donations, and constantly enriches the innovative ways of distribution and behavior donation, making "public welfare for all" a reality. Under the background of "public welfare for all", a large number of touching stories about China have emerged.

At present, China Internet public welfare platform covers almost all areas of national economic and social development, such as poverty alleviation, education, medical assistance, disaster relief, environmental protection, etc., which greatly promotes the traditional charitable culture of China, such as charity and poverty alleviation, to flourish among the people. This kind of culture itself is one of the connotations of lovely China, and it will certainly give birth to a large number of lovely stories.

Internet charity in China is a rich mine of China stories, and all sectors of society can participate more openly, more yuan and more deeply, so as to make this "China sample" more vivid and become a famous China story all over the world.

Editor-in-Chief: Zhang Wu

Text Editor: Yang Rong

Author: China Daily

Source of the title map: upper view of the title map

Photo editor: Yan Xi

As of December 31st, 2016, the box office figure of China in the past 16 years has been fixed at 45.521 billion yuan.

At the beginning of the year, "The Mermaid" triumphed all the way, giving people the illusion that it was another year of explosive box office growth, but the market quickly gave a negative answer. Each schedule was cold one after another, and the "small goal" of 60 billion box office at the beginning of the year became far away.

But just as the technological revolution brought by Billy Lynn makes people realize another possibility of film, mainland filmmakers may also need an opportunity to re-examine their creations and calmly think about what went wrong in the mainland film market.

So instead of complaining or belittling, it is better to review the China film market in 2016 and see the market truth behind the figures.

The growth rate of box office slowed down, and the development of film market entered a new stage.

As of December 31, 2016, the cumulative box office of mainland cinemas throughout the year.45.521 billion yuanFor the 16th consecutive year, the box office increased and the number of screenings broke through.74.79 million gamesThe number of people watching movies surpassed North America for the first time.1.374 billion person-timesThe strong force of the 16-year-old Lunar New Year movie led to the early completion of the 10 billion box office task in the whole year. On February 23, 16, the national box office had exceeded the 10 billion mark, 40 days earlier than in 15 years.

Behind the data being refreshed,The box office growth rate has slowed down obviously, and the explosive growth is no longer.The audience is becoming more and more rational and the market development has entered a new stage.

Released films and over 100 million films reached new heights.

The total number of films released in 16 years has reached468 departmentThere are 86 films over 100 million, but the number of films released is inversely proportional to the box office growth rate. More and more "small films" have to face the fate of "one-day trip to the cinema", and even a large number of films cannot be released in the cinema. The hard way to solve this dilemma is to upgrade the overall film quality and flexible and diversified film arrangement.

existOf the 86 films over 100 million, 41 are foreign films.Occupy half of the country, domestic films still face severe market competition. The only film that broke through the 3 billion mark was the New Year blockbuster "Mermaid", which became the only film above the box office of 2 billion. According to the standard of 1 billion box office as an "explosive" blockbuster, there are 9 box office blockbusters in 16 years, only one more than last year.

Watching movies in the New Year has become fashionable, and summer files are short of blockbusters.

Throughout the whole year of 16 years, the box office of domestic films exceeded that of imported films in 7 months, accounting for 58.14% of the box office, which was slightly lower than that of 61.26% in 15 years, and the average box office of a single film was also significantly different from that of foreign films.

February, when the Lunar New Year file is located, is the most popular time for the national audience to enter the cinema.Entering the cinema during the Spring Festival has become a new trend.. The movie market entered a dull period in the second quarter after the Lunar New Year movie craze faded. Compared with Speed and furious 7 released in the same period of 15 years, the popularity of the IP blockbuster Warcraft released in the same period of 16 years quickly subsided after a movie craze, and the film quality was not too hard and non-game fans paid less attention to it, which limited the box office potential of the film, and the market lacked real super blockbusters to support the rapid growth of the box office.

The topic caused by the "National Film Corps" in the summer file is obviously not as good as that in the same period of 15 years. The Big Fish Begonia, which was released in early July, has a mixed reputation and failed to replicate the miracle of The Return of the Great Sage. The quality of "To Youth 2" is not too hard, and the acting skills of Wu Yifan, a small fresh meat, are questioned; The comedies such as "The Jedi Escape" and "Lu Yao Know Ma Li" failed to continue the box office miracle of goodbye mr. loser last year; Released in August"Tomb Raider Notes" became the only blockbuster in the summer file with a box office of over 1 billion..

In February, the attendance rate reached the highest of 27.14% in the whole year, and at this time, the average ticket price also increased in due course. As the audience’s attitude towards the movie market turned cold, the average ticket price dropped sharply when the attendance rate dropped again and again. The exception was that the average ticket price in June, which had the lowest attendance rate in the first half of the year, reached 34.6 yuan, the second highest in the whole year, because many foreign films released in June, such as Warcraft, Independence Day 2 and X-Men: Apocalypse, were released in 3D format, which raised the ticket price. The attendance rate and the number of people attending the movie show the audience’s attitude towards the movie market intuitively.　

The box office of the top ten films has shrunk

There are 5.5 films made in China in the top ten box office in the year (Kung Fu Panda 3 was co-produced by China and the United States), with a total box office of 13.01 billion yuan, which is significantly smaller than the total box office of 15.265 billion in the top ten films 15 years ago.There are 7 films with box office above 1.3 billion in 15 years.And only three in 16 years.

In terms of types,Fantasy films have sprung up in the film market in the past 16 years.Among the top ten films, The Mermaid, Zootopia, Monkey King Thrice Defeats the Skeleton Demon, etc. all have fantasy genre elements, while comedies have obviously regressed.

Animation and fantasy are popular in the market, but romance is cold.

In terms of genre, there are as many as 99 romantic films with low cost, but the cumulative box office is only 4.325 billion yuan, and the average box office of a single film is far lower than other types except thrillers; leadingAlthough there are only 19 fantasy films, the box office returns are as high as 12.116 billion yuan.This kind of film focuses on the trump card of dazzling visual effects, and often takes into account comedy, adventure and other types of elements, making it easier for viewers to choose.

Action types have a relatively fixed audience, and the box office receipts of 64 films and 12.446 billion films are also considerable;Cartoons have gradually become the new favorite of the film market.The Big Fish Begonia, Zootopia and other films have become hot topic movies. The story suitable for all ages, accurate film arrangement strategy and long-term box office income brought by word-of-mouth fermentation all make them feel at home in the film market.

Compared with the same period of 15 years, the three periods included in the New Year’s Eve file have increased greatly.Mermaid, Monkey King Thrice Defeats the Skeleton Demon and storm riders of Macau have become the engines of the film market.However, each schedule fell into a continuous downturn, with only a small increase compared with the same period of 15 years, and even a small decline in the Women’s Day schedule. In the second half of the year, the film market was weak, and the three periods of the summer file lacked the support of large-scale films such as goodbye mr. loser and Hong Kong Long, and the National Day file and Christmas file were not as good as the same period last year.

The film market in the first, second and third lines is becoming saturated, and small-town cinemas are boosting the film market.

From the geographical perspective, there are 16 provinces with box office exceeding 1 billion mark, which is the same as that in 15 years.There is no doubt that Guangdong Province won the national box office championship again.; Judging from the city level,Box office and box office share in first-and second-tier cities have declined.The cumulative box office in first-tier cities is less than 10 billion, and the cumulative box office in third-tier cities has also shrunk significantly compared with 15 years. The downturn in these cities is the main reason why the development of the film market in 16 years is not as expected.

　

On the other hand, the box office of cities below the third line has increased substantially, accounting for 26.79% of the box office, with an increase of 74.36%, which has become the real engine for the market to maintain growth in 16 years. If this growth rate continues,Cities below the third line are expected to surpass second-tier cities and become the largest film market in China in 17 years.

As of December 31, 16 years of domestic filmsA total of 3,742 films were approved, put on record and publicized.In a few months, the number of project films even exceeds the number of films released in the whole year. Although there are many "cannon fodder" films with worrying quality, there will also be some excellent domestic films in the next few years, including runaway comic film, Made in the sky, One like you, The Three Doors, The Hidden Man, The Wandering Earth and Catch the Demon 2, which are worth looking forward to.

Wanda won the box office championship in cinema.

The biggest winner of the mainland box office market in 16 years is still Wanda Cinema, with a box office income of 6.088 billion yuan, which is only 2% higher than that of 5.965 billion yuan in 15 years. Guangdong land rose from the third place in 15 years to the second place, while Zhongying Xingmei in the second place in 15 years slipped to the fourth place.

Looking at the distribution of box office of 48 cinemas in China, we can see thatThe top 6 cinemas accounted for 50.44% of the box office.There are still 12 cinemas with a box office of less than 100 million yuan, an increase from 15 years.

The top10 cinemas in the national box office are all in the four major ticket warehouse cities in the north, Shenzhen and Guangzhou, but the growth rate of the 16-year ticket market is not as good as expected, and the number of new cinemas in the whole year is as high as 1418.The number of cinemas and screens continued to increase by a large margin, and the average box office of cinemas declined.As a result, last year, no cinema grossed over 100 million yuan, and the number of cinemas with less than 10 million yuan increased by 140 compared with 15 years.

In 16 years, the number of domestic screens increased by 9,290, with an increase of 29.37%. The proportion of box office and the total number of people contributed by 3D screens are still the highest.Audiences like the 3D visual experience in the cinema.It is not difficult to understand why there are so many 3D films in the later stage.

Online ticketing subverts the habit of purchasing tickets.

Compared with 15 years, the ticket sales space at the counter has been further compressed in 16 years. Although the subsidy for online ticket sales has dropped from several billion in 15 years to more than one billion in 16 years, the proportion of tickets issued is still as high as 75.66%. The transaction mode of O2O has completely subverted the consumption habits of the audience, and its advantages of flexible operation, no queuing and low price are irreplaceable.

Throughout the world, North China ranked as the world’s largest film market with 10.572 billion yuan. In recent years,’s film market has entered the fast lane and is constantly narrowing the gap with the former. At present, the box office market is firmly ranked second in the world. In addition to the rising box office market, the mainland film market still has great potential in developing derivative industries and image licensing.

In 16 years, 97 films were released.Hollywood films account for 85.88% of the box office of imported films.. It is worth noting that the choice of the film side is more diverse. Japan’s secondary culture has a wide influence among the post-90s and post-90s groups, and many filmmakers have also set their sights on this audience. In 16 years, there were 11 Japanese films released in China, most of which were animated films. Even the live-action film Parasitic Beast was adapted from the animation of the same name. Although famous cartoons such as Dragon Ball, Crayon Shinchan, Conan and Naruto are well-known in China, most of them have a mediocre box office."Your name. "Crazy 569 million yuanThe excellent quality and accurate marketing of the film is the only magic weapon to ensure the box office.

Overseas market development has a long way to go.

Domestic films with a comprehensive improvement in production level have made great strides in China, which also gives more and more domestic films the confidence to go abroad and accept the test of the international market. In the highly competitive North American market, domestic films have to face cultural differences, difficulties in arranging films, language and other obstacles, and they have to confront Hollywood films with perfect genre and higher industrialization level, so it is still difficult for these films to make a breakthrough in the international market at present, and the only blockbuster "Escape from the Jedi" has a face familiar to North American audiences like Jackie Chan, so it is reasonable to succeed. The film "The Great Wall" directed by Zhang Yimou has been released in 68 countries since December 29th. Whether it can achieve success in overseas markets is worth looking forward to.

In 2016, a total of 17 foreign films were released simultaneously overseas and in the Mainland, butThe overseas box office of most films far exceeds the domestic box office.The only two exceptions are the game-adapted movie Warcraft and the movie Billy Lynn’s Long Halftime Walk directed by Chinese director Ang Lee.

The former set off a game craze in China as early as 2003, and then the online games of the same series have been popular in China for decades. At that time, the game teenagers were the main force of consumption in the mainland film market, and it is reasonable for domestic audiences to realize online culture as a movie box office. There are many reasons for the great contrast of the latter, such as the low reputation of the film in North America, the mistake of Sony’s distribution strategy, and the high cost of transforming the old cinema for high frame rate technology, which all restrict the "North American War" of Billy Lynn.

The imported film Disney is the only one.

In 2016, 97 imported films were released, with a cumulative box office of 19.054 billion yuan, accounting for 41.86% of the box office. amongDisney’s nine blockbusters monopolized 15.226 billion yuan.Its traditional animation and fantasy family films are most popular with the audience, and Zootopia and Fantasy Forest are the representatives of this type of films.

After the acquisition of Lucasfilm in 12 years, the sci-fi genre has also become Disney’s trump card, and the most influential sci-fi classic "Star Wars" series in North America has made Disney Film even more powerful. In addition to Star Wars 7, which made 800 million box office in the mainland film market, Captain America: Civil War and Doctor Strange, which cooperated with Marvel Comics, also made rich box office returns.

"Mermaid" made model worker of the year.

Congratulations to Deng Chao for becoming a screen model for 16 years! This year, the two films starring him, The Mermaid and Passing Through Your World, have a gratifying box office. The former has set a new box office record for domestic cinemas, while the latter is the best-selling love movie in 16 years.

When it comes to the new box office record created by The Mermaid, Jelly Lin, the heroine of the film, has naturally become the most attractive actress in the past 16 years, with a cumulative box office of 3.571 billion yuan. Even though she didn’t star in another film, Grand Prix, the box office brought by No.1 mermaid still stabilized the national goddess Fan Bingbing and became the most marketable actress in the film market in the past 16 years.

Judging from the city data, many audiences in Guangzhou and Shenzhen may not understand the popularity of Zootopia by Beijing and Shanghai audiences, while Warcraft, which Shenzhen audiences are not "waiting to see", has gained more attention in the other three places, while Monkey King Thrice Defeats the Skeleton Demon on the Journey to the West is generally unpopular with the audience in these four ticket warehouses, and its audience is more concentrated in the second, third and fourth tier cities.

The most expensive cinema in China is naturally the first "private film" synchronized with the cinema in China.Cinema yaolai chenglong international film city huamao branchAmong ordinary cinemas, the local cinema is the Sanlitun store of Meijia Studios in Beijing, while the most expensive city is Changdu City in Xizang Autonomous Region, with an average price close to 70 yuan.

　　French police recently shot and killed a teenager who was driving, which triggered a large-scale protest demonstration. On the evening of 28th local time, violent demonstrations took place in many places in France. Protesters clashed with security forces and 150 people were arrested.

　　According to France News 24, French police shot and killed a 17-year-old boy named Nell on the 27th. The police said Nell refused to stop and threatened to collide, but the content shown in the live video was different from the police’s statement, and the motive of the police involved in the shooting was questioned. This incident has once again triggered a debate in the country about the police’s law enforcement strategy. On the 27th and 28th, protests and demonstrations against this incident gradually spread from Paris and its surrounding areas to Toulouse, Dijon, Lyon and other cities. In Haute Seine province, where the shooting happened, violent demonstrations took place on the 28th, and masked black protesters sprayed fireworks and firecrackers at the security forces. In the northeast of Paris, police fired flash bombs to disperse protesters who burned garbage, while demonstrators threw bottles at the police.

　　法国警方对法新社称，塞纳-圣但尼省也出现暴力示威，汽车、商店和图书馆被抗议者纵火，商店被抢劫，当地警察局遭到袭击，市政厅遭到破坏。

　　6月28日，大约2000名防暴警察被部署到巴黎及其周边郊区，法国内政部长达尔马宁表示，当晚已有150人被捕。法国政府发言人维兰在接受法媒采访时说，骚乱活动“不是为了治愈或伸张正义，而是在攻击我们的共和国。”

　　法国总统马克龙28日对此事做出回应，称内尔被枪杀一事“不可原谅”。马克龙和几位政府部长都呼吁民众保持冷静。英国广播公司（BBC）称，截至28日晚，没有迹象表明总统及政府官员的呼吁发挥作用。

　　According to the website of Hydrological Information Forecasting Center of Ministry of Water Resources,The Hydrological Bureau of the Yellow River Conservancy Commission upgraded and issued a yellow flood warning at 8: 10 on October 5, 2021:It is estimated that the flow of Hua County Hydrological Station in Weihe River will reach 4,000 cubic meters per second on October 6. According to the Management Measures for the Release of Yellow River Hydrological Warning, the lower reaches of Weihe River will reach the yellow warning standard for floods.

　　The Hydrological Bureau of the Yellow River Conservancy Commission issued a blue flood warning at 7: 30 on October 5, 2021:It is estimated that the flow rate of Hua County Hydrological Station in Weihe River will reach 2,500 cubic meters per second around 12: 00 on the 5th. According to the Management Measures for Early Warning of Yellow River Regime, the lower reaches of Weihe River will reach the blue warning standard for flood.

　　The Hydrological Bureau of the Yellow River Conservancy Commission continued to issue a blue flood warning at 8: 10 on October 5, 2021:The Yellow River Huayuankou Hydrological Station has a flow of 4,850 cubic meters per second at 8: 00 on the 5th. According to the Measures for the Administration of Early Warning of Yellow River Regime, the main reach of the lower Yellow River has reached the blue warning standard for floods. Please pay close attention to the changes of rain conditions by all relevant units along the river and the public, and do a good job in flood prevention, risk avoidance and disaster reduction in time.

　　Scope of influence:

　　Shandong province:Jinan, Zibo, Dongying, Jining, Dezhou, Liaocheng, Binzhou and Heze.

　　Henan province:Zhengzhou, Kaifeng, Xinxiang and Puyang.

　　(Headquarters reporter Tian Meng)

1905 movie network news On August 10, the director, screenwriter, and lead actor of the movie "Rebirth" appeared at the Qingdao roadshow to share their creative insights with everyone. The audience in Qingdao was enthusiastic. On the one hand, they sent the creators "white flower snake grass water" and "Shandong pancakes" and other support with great regional characteristics. On the other hand, they did not skimp on their love for the film. They not only praised the film for "the reversal is still unfinished, but the action scenes are even more thrilling". They also captured many plot details and interpreted them.

Zhang Jiahui recreates the famous dancing scene of "Zhang Yao", Zhang Rongrong Ma Yuke interprets the details of the character

The movie "Rebirth" uses "all kinds of traps" that are closely related to ordinary people as the entrance, presenting a high-tide and reversal revenge battle, bringing audiences a hearty viewing experience. Many viewers mentioned that they liked the title "Rebirth", and Ma Yuke also explained the intention: "The English name’GO FOR BROKE ‘means to break the bad things, and I think this also represents a kind of rebirth." Ma Yuke once again directed and acted, and the role of the ruthless gangster "Bale" left a deep impression on everyone. Some viewers noticed that Bale always took a drink cup to drink in the film. For this design, Ma Yuke revealed that it was "based on the truth". He said that people with drug addiction always cannot eat, so they need to drink sweet and ice things to relieve hunger and maintain physical strength. Because the character is involved in drugs, it has a devastating impact on the body and mind. The director also hopes to "let the audience understand the harm of drugs and stay away from it" through such a plot.

Zhang Jiahui and Ma Yuke have known each other for many years. He praised Ma Yuke for "loving movies and enjoying them." He bluntly said that after working together on "Raging Tide", the two trusted each other even more and established a tacit understanding, "I just need to do my job well." This time, Zhang Jiahui played a role with sharp contrasts before and after, and his delicate acting won praise from the audience. Under the enthusiastic invitation of fans, Zhang Jiahui also reproduced the famous scene of Zhang Yao dancing alone in "Shawang", restoring the sense of relaxation of the character.

Zhang Rongrong, who shows a different female power in the film, said that compared with Nancy’s forbearance, her true character is actually "just say something directly". In order to fit the role, she "received the least" of her character during the performance and tried to understand the grievances and grudges of the characters. In addition, she also revealed that the indoor temperature during the filming was as high as 40 or 50 degrees. Because of the needs of the role, wearing thick clothes, she was so hot that her voice was "hoarse", and the actors completed a series of fist-to-meat fights under such conditions.

Drug rehabilitation volunteer certification "true restoration" fans send the main creator Shandong characteristic "support"

The story of intense excitement and layers of reversals made many viewers call out "relieving and enjoyable", and the audience admitted that they were poked by the details of the film. "The flowers inserted on the generator represent gratitude to those who fought against the drug lords, bravely eliminated the harm, and let everyone see a bright future." "The warm Easter egg symbolizes good wishes," and more clues and ingenuity are waiting for the audience to keep digging. The harm caused by drugs in the film deeply touched everyone. A college student shared that the scene he saw when visiting a drug rehab center was similar to the film, expressing that through the fate of the characters, he realized that "a drug use may lead to a lifetime of drug rehab". At the same time, he praised Ma Yuke’s realistic restoration of the state of drug users in the film; some viewers said that after watching the movie, they immediately checked the knowledge related to "drugs" and realized that they may have passed by danger, calling on everyone to "be vigilant of what strangers give" and learn to protect themselves.

In addition to watching the movie, the interaction on the day was also quite interesting. The creators who came to Qingdao not only learned the Qingdao dialect as the locals did, but also received "support" full of Shandong characteristics. A "30-year-old fan" sent Zhang Jiahui the Qingdao specialty "White Flower Snake Grass Water" with the effect of "liver protection", and was warmly embraced by idols; some audience members sent the creator Shandong pancakes, wishing the film "a big hit like our pancakes". On the day of the roadshow, which coincided with the Qixi Festival, the creators also offered full blessings to all the audience. In addition to "lovers and families", they hoped that everyone would be safe and smooth.

The movie "Rebirth" will be released nationwide on August 16.