标签归档 上海花千坊会所

EV Morning News | The central bank reported that the economy is expected to continue to improve; EU’s new battery law came into effect; 1 yuan fuel surcharge will be charged for fuel taxis in Hangzhou

1. The central bank reported that the economy is expected to continue to improve.

The Central Bank issued the Report on the Implementation of Monetary Policy in China in the Second Quarter of 2023, which covered monetary policy, RMB exchange rate, real estate and other heavy contents. The report pointed out that the macro economy is expected to continue to improve, and the future will be more matched with financial data. A prudent monetary policy should be precise and powerful, give full play to the dual functions of monetary policy tools in aggregate and structure, and firmly support the recovery and development of the real economy. The report makes it clear that it is necessary to keep the total amount of money and credit moderate and promote the steady decline of financing costs in the real economy. The report predicts that China’s CPI is expected to gradually pick up in August, showing a U-shaped trend throughout the year; PPI has bottomed out in July year-on-year, and the decline will tend to converge in the future. We should give full play to the positive role of finance in promoting consumption, stabilizing investment and expanding domestic demand, and keep the price level basically stable. (xinhuanet)

2. The Ministry of Commerce welcomes the US Secretary of Commerce to visit China.

The Ministry of Commerce held a regular press conference to respond to recent hot economic and trade issues. The Ministry of Commerce said that China welcomes US Secretary of Commerce Raymond to visit China. At present, the two sides are maintaining close communication on the relevant arrangements for the visit. At the same time, the Ministry of Commerce is conducting a comprehensive evaluation of the impact of the US administrative order on investment restrictions in China, and will take necessary countermeasures according to the evaluation results. In addition, the Ministry of Commerce has successively received applications from some enterprises for permission to export gallium and germanium-related items, and is currently reviewing them according to laws and regulations. (People’s Network)

3. China continues to welcome foreign-funded enterprises to take root

Chen Chunjiang, Assistant Minister of Commerce, met with Wei Jiekai, Senior Vice President of ExxonMobil, and his party. Chen Chunjiang said that China will unswervingly promote high-level opening up, and Chinese-style modernization will bring great development opportunities to foreign-funded enterprises. Foreign-funded enterprises such as ExxonMobil are welcome to continue to take root in China and achieve better development. (People’s Network)

4. The central bank requires maintaining financial support for small and micro enterprises.

The central bank requires that the supporting tools for small and micro loans should be implemented, financial support for small and micro enterprises should be maintained, and enterprises should be supported to ensure employment. We will continue to implement special refinancing loans for inclusive old-age care and support the increase of inclusive old-age care services. For areas where structural contradictions are still outstanding, the implementation period can be extended and new tools can be created when necessary. (xinhuanet)

5. A number of major traffic projects are progressing smoothly.

According to the front-page article of the China Securities Journal, data show that in July, 28 major railway, highway, urban rail transit and airport projects with an investment of more than 500 million yuan were approved, with an investment of nearly 236 billion yuan in total investment of the project. According to industry insiders, a number of major transportation projects are progressing smoothly, and the modern and high-quality national comprehensive three-dimensional transportation network has been accelerated and improved, which has provided strong support for economic and social development. (CSI)

6. The National Development and Reform Commission issued a document to guide the recycling of wind power photovoltaic.

The National Development and Reform Commission and other six departments jointly issued the Guiding Opinions on Promoting the Recycling of Retired Wind Power and Photovoltaic Equipment, encouraging qualified localities and enterprises to take the lead in cultivating advanced technologies and business models; Considering the industrial development stage and other factors, the recycling target of retired wind power and photovoltaic equipment is put forward in two stages: 2025 and 2030. (xinhuanet)

7. Last year, the revenue of China’s robot industry was 170 billion.

In 2022, the operating income of China’s robot industry exceeded 170 billion yuan and continued to maintain double-digit growth; The installed capacity of industrial robots accounts for more than 50% of the world’s total, making it the largest market in the world. In the next step, relevant departments will further promote the "Robot+"application action, strengthen the application of sub-sectors and accelerate the popularization of mature scenes. (wonder)

8. 1 yuan fuel surcharge will be charged for fuel taxis in Hangzhou.

On the evening of August 16th, Hangzhou Traffic Officer Wei announced that due to the rising oil price, since August 18th, cruise taxis (except electric vehicles) have to pay 1 yuan fuel surcharge. According to the news, recently, due to the adjustment of domestic refined oil prices, the highest retail price of No.92 gasoline in Zhejiang Province has been adjusted from 24: 00 on July 12 to 7.63 yuan per liter, which has exceeded the starting point of oil transportation price linkage adjustment and lasted for more than 30 days (inclusive). (Hangzhou Daily)

9. The new EU battery law came into effect.

On August 18th, the new EU battery law will come into effect. The EU battery regulation has replaced the current EU battery directive (2006/66/EC). It has three main priorities: strengthening the internal market by formulating standardized rules for battery products, processes, waste batteries and recyclables; Promoting circular economy; Reduce the impact of batteries on the environment and society in the whole life cycle, focusing on the supply chain. After the new regulations come into effect, operators who put batteries on the market need to comply with due diligence requirements. (First Electric)

10. new york requires that the network car be fully electrified before 2030.

Eric Adams, Mayor of new york, and David Du, Chairman of the Municipal Taxi and Limousine Committee (TLC), today announced the new "green travel" rules, requiring new york’s online car-hailing team to complete the transformation of electrification and barrier-free by 2030. The "Green Travel" plan will be implemented in stages: starting from 2024, new york will require 5% of high-frequency network car trips, including platforms such as Uber and Lyft, to use electric vehicles or barrier-free vehicles. It will increase to 15% in 2025 and 25% in 2026. After that, it will increase by 20% every year until it reaches 100% by the end of this decade. (First Electric)

image.png

11. The 2023 Automotive Technology and Equipment Development Expo is about to open.

The 2023 Automotive Technology and Equipment Development Expo will be held in Suzhou Shishan Convention Center from August 21st to 24th. The Expo is mainly divided into six related directions and fields: intelligent manufacturing of automobile industry, new energy vehicles, industrial mother machine, automobile chip and safety technology, automobile intelligent testing equipment and testing and certification, and will jointly help the automobile and equipment industry to continuously upgrade with the "2023 International Forum on Automobile Technology and Equipment" held in the same period. (First Electric)

12. Zhiji has released a road map for smart driving in the next 3 to 5 years.

On August 16th, Zhiji Automobile announced the "Landing Roadmap of Zhiji Automobile’s Intelligent Driving Products in the Next 3-5 Years", and announced that it will officially open the "IM AD City NOA" beta in October this year, and step into the "urban NOA era" synchronously with the global head players. Judging from the road map published by Zhiji Automobile, in the next 3-5 years, the intelligent driving products will accelerate: 1. Go to the high-precision map NOA, and the public beta will be opened in September; 2. The NOA of the city is in the internal test, and the public beta is in October; 3. Commuting mode will quickly cover 100+ cities nationwide in 2024; In 2025, IM AD will enter the era of Door to Door. The third model, Zhiji LS6, which was unveiled at Chengdu Auto Show, has NOA capability to go to high-precision maps, and it is equipped with the function of "one-click scene driving" upon delivery. According to the official introduction, IM AD is preparing for the technology to go to sea, and has completed the European localization adaptability training, and the planning algorithm has adapted to the local environment and driving habits. (First Electric)

13. Yu Chengdong said that in September, it released a brand-new AITO world M7.

On August 17th, Yu Chengdong, managing director of Huawei, CEO of BG and CEO of BU, a smart car solution, revealed in Weibo that the brand-new top five M7 will meet with you in September. Yu Chengdong said that whether driving or sitting, the new car has made a qualitative improvement and leap, and its excellent vision and performance are suitable for the whole family to travel long distances. First Electric searched the information of new cars and found that the new model M7 still adopted the extended-range hybrid system. In terms of intelligent driving, the new model M7 added laser radar and HUAWEI ADS 2.0 advanced intelligent driving system. HUAWEI ADS 2.0 can complete intelligent driving in high-order cities without relying on high-precision maps. The system is expected to realize "map-free commercial assisted driving" in a large number of cities across the country in the second half of this year. (First Electric)

image.png

14. Qiruixing Road released a new car equipped with iFLYTEK Spark model.

On the evening of August 17th, Qiruixingtu brand announced some information about its first pure electric car, Xingtu Xingyu Era ES, and introduced the brand-new experience brought by the iFLYTEK Spark model which was first built by this model. With the help of iFLYTEK Spark Model, Starway ES has brought five brand-new experiences: vehicle function instructor, warm and cold empathy partner, knowledge encyclopedia, travel planning expert and health consultant. AI makes the car system evolve into a car housekeeper with communication ability and knowledge feedback ability. In addition, the new Star Age ES car will become the first pure electric car with 800V platform in China, with an official power consumption of only 11.7kWh per 100 kilometers and a maximum battery life of 720km. The starting price will be around 200,000 yuan, and two versions of plug-in and pure electricity will be provided. (First Electric)

15. Weilai ET5 Travel Edition was officially renamed ET5T.

Weilai ET5 Travel Edition was officially renamed as "ET5T". In the future, consumers can buy ET5T with different styles of tail characters. ET5T has been on the market for one and a half months, and its sales volume has exceeded 4,500 units. Weilai Automobile said that replacing the "Travel Edition" with ET5T, Weilai hopes that this car will face a larger mainstream family car market, not just the market segment of station wagon. (First Electric)

16. Look forward to U8 or it will be officially listed at Chengdu Auto Show.

It is said that U8 will be officially listed at Chengdu Auto Show, and the new car has been pre-sold during this year’s Shanghai Auto Show, with a pre-sale price of 1.098 million yuan. As BYD’s high-end new energy hard-core off-road SUV, looking up to U8 is a technology-intensive new car. The whole vehicle is equipped with 38 high-precision sensors, among which 3 laser radars, 5 millimeter-wave radars, 12 cameras and 12 ultrasonic sensors are strongly related to intelligent assisted driving, which can realize high-order intelligent assisted driving and the rear seats of the vehicle can be leveled. The new car is also equipped with the "Easy Sifang" power system that supports in-situ U-turn. Four wheels and four motors are independently driven and equipped with a plug-in hybrid system. CLTC has a pure electric cruising range of 180 kilometers and an acceleration time of 3.9 seconds for 100 kilometers. It has been the focus of cross-country circles since its release. Legend. (First Electric)

Netcom automobile

17. The third power exchange station in Weilai Europe was launched in Sweden.

Weilai Europe’s first third-generation power station and 500kW ultra-fast charging station were officially launched in Sweden. The third generation power station adopts a brand-new three-station cooperative power exchange mode, and the power exchange time is shortened by 20%. (First Electric)

18. Dongfeng Motor Headquarters directly operates autonomous passenger cars.

On August 16th, Dongfeng Motor Group Co., Ltd. announced a major management system adjustment for the new energy industry of self-owned passenger cars, and the three product series brands of dongfeng fengshen, Dongfeng eπ and Dongfeng Nano under the "Dongfeng" brand will be managed by the Group as a whole.

At this point, Dongfeng has officially formed a brand new brand pattern of luxury electric off-road brand warrior, high-end new energy brand Lantu and "Dongfeng" brand "three pillars" facing the mainstream market in the passenger car field. (First Electric)

19. Dongfeng eπ released its first model spy photos.

Dongfeng eπ, a brand new brand of Dongfeng Company, released its first model-S73 official spy photos. The car is built based on Dongfeng quantum architecture, or positioned in a pure electric sports medium-sized car. It is planned to be unveiled in the third quarter of 2023 and open for pre-sale at the end of the year. As the first model of Dongfeng eπ brand, S73 has the advanced technology blessing of Dongfeng Group, such as Dongfeng Mach E power system, Dongfeng quantum architecture platform and Dongfeng SOA electronic and electrical architecture. (First Electric)

20. Good Cat GT Honorable Model will be launched on August 20th.

It was learned from the official of Euler that on August 20th, the 400,000th vehicle rolled off the assembly line, and the 2023 Good Cat/Good Cat GT Honorable Model will also be officially launched. The 2023 Good Cat is currently selling 5 models, and the price range is 129.8-165.8 million yuan; The 2023 Good Cat GT Mulan Edition is selling two models, with the price range of 143.8-153.8 million yuan. Good Cat GT is equipped with a motor with a maximum power of 126 kW and a maximum torque of 250 Nm. It is equipped with a lithium iron phosphate battery with a cruising range of 401km. The time required for fast charging is 30 minutes. As a smart electric car that loves women more, a good cat has always been very eye-catching. (First Electric)

image.png

21. Volvo sells electric trucks in Malaysia

Swift Haulage Berhad, a Malaysian logistics company, purchased two Volvo FM electric trucks produced by Volvo Trucks. Malaysia has formulated a national plan to achieve zero net emission of greenhouse gases by 2050, and electrification of road transport is one of the important measures to achieve this goal. In 2019, Volvo Trucks became the first manufacturer in the world to start mass production of heavy-duty electric trucks. The goal of Volvo trucks is that by 2030, electric trucks will account for 50% of the new Volvo trucks sold worldwide. So far, the company has sold about 5,000 electric trucks in about 40 countries around the world. (Geshi Automobile)

22. Many States in the United States have incorporated Tesla charging interfaces into official standards.

Texas, USA, approved a plan on August 16th, forcing electric vehicle charging companies to use Tesla’s charging standards in their charging stations, so as to be eligible for the support of federal funds. Both Ford and GM announced more than two months ago that they planned to adopt Tesla’s North American Charging Standard (NACS) in their electric vehicles, which caused a shock in the industry and prompted many automakers and charging companies to follow suit. Washington State has also proposed a similar plan, and Kentucky has forced enterprises to use Tesla standards. Florida has also recently revised its plan. ((Geshi Automobile)

23. GM invests in AI battery material startups.

On August 16th, General Motors announced that it was leading the $60 million Series B financing project of Mitrachem, a startup company of AI battery materials. Mitra Chem, headquartered in Silicon Valley, California, USA, is working to develop new batteries based on Ferrous lithium phosphate (LFP) chemical composition. LFP battery does not contain expensive minerals such as cobalt and nickel, and its cost is lower than that of standard lithium-ion battery. Automobile manufacturers such as Tesla, Rivian and Ford Motor Company all use LFP battery in lower-priced models. At present, most LFP batteries on the market are produced by China Company. (CNBC)

24. Hyundai Motor acquires GM’s Indian factory.

Hyundai Motor India subsidiary will acquire GM’s Talegaon plant in Maharashtra, western India. This transaction will enable GM to withdraw from India and increase the production of Hyundai Motor in India. On August 16, Hyundai Motor said that it intends to upgrade the existing infrastructure of the Talegaon plant and start production in 2025. The plant currently has an annual production capacity of 130,000 vehicles. (Reuters)

25. Zero-One Automobile won the Pre-A round investment of 100 million yuan.

Zero One Automobile, a new energy intelligent heavy truck enterprise, announced the completion of 140 million yuan Pre-A round of financing. This round of financing was jointly led by Tianshan Capital and Lenovo Venture Capital, and Xinyi Capital followed suit. So far, this one-year-old company has completed three rounds of financing. The company said that the funds will be mainly used for the continuous investment and construction of the first batch of vehicle mass production, core subsystem research and development, autonomous driving algorithm research and talent recruitment. (First Electric)

Pang Guanchen said: AI big model is integrated into smart car, and the interaction between people and cars is becoming more and more intelligent. Will you place an order for this?

Beijing released the 2017 senior high school entrance examination enrollment documents, and took the exam from June 24 to 26.

one

  CCTV News:According to the website of Beijing government affairs portal, on April 6, the Opinions of Beijing Municipal Education Commission on Doing a Good Job in Enrollment of Senior Middle Schools in 2017 (referred to as the "Opinions on Recruitment in 2017") was officially released. In 2017, the examination scope of the senior high school entrance examination in Beijing is broad, focusing on the ability to examine; The quota allocation batch plan accounts for not less than 50% of the high-quality high school enrollment plan, and further strengthen the quality education resources to the general junior high school; Build a talent training overpass and solidly promote the through-training experiment of high-end technical and technical talents; Serve candidates to choose, and fill in the volunteers after the exam.

  According to the "Opinions on Bidding in 2017", on the basis of overall consideration of the changes in the number of candidates, the people’s demand for high-quality educational resources, and the demand for high-end technical and technical talents in the economic and social development and industrial transformation of the capital, it is determined that the enrollment scale of various senior secondary schools in this city will be 81,000 in 2017, including about 55,000 in ordinary high schools and about 26,000 in secondary vocational education. In the enrollment scale of secondary vocational education, the enrollment scale of five-year higher vocational education and through-training projects is 0.9 million, the enrollment scale of ordinary secondary specialized schools is 0.7 million, the enrollment scale of vocational high schools is 0.5 million, and the enrollment scale of technical schools is 0.5 million.

  The examination scope of the senior high school entrance examination proposition is broad, and the examination ability is emphasized.

  According to the "2017 Recruitment Opinions", in 2017, the city will continue to separate the junior high school graduation examination from the senior middle school entrance examination. All students enrolled in senior middle schools must take the 2017 Beijing Senior Middle School Entrance Examination.

  The examination of enrollment culture course in senior middle schools is unified by Beijing Education Examinations Institute. The subjects of the cultural examination are Chinese, mathematics, foreign languages, physics and chemistry. Among them, full marks in Chinese, mathematics and foreign languages are all 120, full marks in physics are 100 and full marks in chemistry are 80. The score in the physical education exam is 40 points. The examination date of enrollment culture course in senior middle schools is from June 24 to June 26, 2017.

  According to the person in charge of the Municipal Education Commission, the proposition of the senior high school entrance examination in 2017 will consolidate the reform results, continue to face all students, focus on stimulating students’ interest and confidence in learning, and let students gain a sense of accomplishment in answering questions. The test questions will choose a wide range of materials to integrate school education, family education and social education, and examine students’ mastery of basic knowledge and skills and their ability to ask, analyze and solve problems. In 2017, the proposition of senior high school entrance examination will continue to focus on the design of selected questions, reading examination and experimental inquiry.

  Strengthen quality education resources and tilt to ordinary junior high schools.

  According to the "Opinions on Bidding in 2017", in 2017, Beijing will continue to focus on the combination of high-quality resources and high-quality opportunities, and accurately allocate high-quality high school enrollment plans through high-quality high school "quota allocation", "municipal overall planning", "school number to school" and "rural plan" to promote the high-quality balanced development of compulsory education in urban and rural areas and promote educational equity. The quota allocation batch plan accounts for not less than 50% of the high-quality high school enrollment plan, ensuring that the chances of each general public junior high school student entering a high-quality high school are not less than 35%.

  Fresh junior high school graduates who have the qualification to enter a higher school in an ordinary high school and have been enrolled in the same school for three consecutive years can participate in the above four types of enrollment. Among them, the "Rural Plan" has a minimum admission score of 530 points, and the "quota allocation", "municipal overall planning" and "school quota to school" have a minimum admission score of 500 points.

  In order to give students and their parents a "reassurance" in advance, we will continue to print the enrollment plan of high-quality high school places in three years on the admission notice of freshmen in general public junior high schools to guide students to enter the school nearby.

  According to the person in charge of the Municipal Education Commission, through the accurate allocation of high-quality high school enrollment plans, in the near future, it will enrich students’ choices for further studies, improve the opportunities for ordinary public junior high school students to enter high-quality high schools, stabilize parents’ expectations, reduce anxiety, and guide students to "study hard" at home; In the long run, it will play the leading role of high-quality schools, activate the internal vitality of running general junior high schools, improve the quality of running general junior high schools and the level of educating people, and ultimately benefit more and more students.

  Constructing the overpass for talent training Solidly promote the through-training experiment of high-end technical and technical talents

  According to the "Opinions on Bidding in 2017", we will continue to explore new ways to cultivate high-end technical and technical talents in 2017, and solidly promote the through-training experiment of high-end technical and technical talents in accordance with the working principle of "striving for progress steadily, optimizing and perfecting". The project adheres to the training direction of vocational education and explores new ways to implement quality education; Promote education equity, improve the vocational education system, and build a "overpass" for talent training; Integrate all kinds of high-quality educational resources at all levels, closely meet the needs of the capital’s economic and social development and industrial transformation and upgrading, and jointly formulate talent training programs and plans through active cooperation with high-level universities and large enterprises at home and abroad to cultivate international, high-level, innovative and compound talents. In 2017, the relevant policies of the through-training experiment will be further improved, and the talent training plan will be further optimized, providing candidates with more choice channels, allowing students to choose the path of growth and success according to their own personality and specialties, so that every student can have a chance to shine in life.

  Serve candidates to choose, and know how to fill in the volunteers after the exam.

  Candidates who participate in through-training enrollment, quota allocation enrollment and unified enrollment enrollment need to fill in their enrollment volunteers online within the specified time. In order to facilitate candidates to choose the school and major that suits them, the way of volunteering in 2017 is still to fill in the report after the exam. Candidates who meet the application conditions and require further study must fill in the relevant application information online. Beijing Education Examinations Institute will publish the distribution of scores in all districts on the website of the Examinations Institute at the same time, so as to provide reference for candidates to fill in their volunteers.

  It is an important measure for our city to implement the reform of the State Council entrance examination, embody the examinee-oriented, and provide quality services for candidates. Knowing how to fill in the volunteers after the exam is conducive to open and transparent information, to candidates’ choice of schools (majors), to reduce the risk of unsuccessful volunteers, to increase the chances of admission, and to candidates’ concentration on preparing for the exam.

  The time for volunteering is July 5-July 9.

The movie channel may day holiday luxury film list hits the bloody blockbuster and watches it every day.


Special feature of 1905 film network During the May Day holiday, movies will be added.Still struggling with what to watch at home?


The mainstream cinema blockbusters pay tribute to the workers, the bloody action blockbusters are shown in series, the classic series is online every day, the first animation is broadcast to create a special performance in Xiong Haizi, and a strong type of god is with you. Good film time … …The movie channel has prepared a variety of viewing packages for everyone!

Pay tribute to workers, mainstream cinema, large-scale continuous screening


During the prime time of the May Day holiday, the movie channel will show a number of mainstream cinema blockbusters with strong production and excellent reputation. In this festival belonging to workers, we will relive those memories of home and country together.



Once you go to Shangdao, you will defend your country all your life.


On May 1st, the mainstream film of 2021 premiered on the movie channel tells the touching story of Wang Jicai and Wang Shihua’s 32-year stay on the island.


"Keeping the island is keeping the home, and national security can be safe."



Wang Jicai and his wife Wang Shihua took the island as their home, accompanied by loneliness, withstood the wind and waves and held the Kaishan Island, dedicated their beautiful youth to the coastal defense cause of the motherland, explained that "persistence is the longest confession to the motherland", and also shone more heroes who struggled in ordinary posts.


In the magnificent struggle of New China, there are too many China people who push the times forward.


On April 30th, with the story of China’s mountaineering team reaching the summit of Mount Everest twice in 1960 and 1975 as the background, it tells the story that China climbers such as Fang Wuzhou and Qu Songlin gathered on Mount Everest with the purest dreams and shouldered the mission of the times to the top of the world, showing the mountaineering spirit of China people.



The film broadcast on May 1st, taking revolution, construction, reform and opening up and the new era as historical coordinates, tells the struggle course of the fathers with four stories: Riding the Wind, Poem, Duck Prophet and Youth Travel.


Their stories represent the spirit of China people’s hard struggle and hard work in different times.



In the course of China’s hundred years of hard work, young people with lofty ideals who have contributed to the strength of youth are indispensable.


This year, we will celebrate the 100th anniversary of the founding of the Communist Youth League in China. On the Youth Day on May 4th, the film channel will broadcast a revolutionary historical film for you, showing the high-spirited youth of your parents and praising the young strugglers.



Please pay attention to the special push prepared for you by the movie channel WeChat official account on May 4th Youth Day.


Hot-blooded action blockbuster hits wonderfully.


On the evening prime time of April 30th, May 2nd and May 3rd, the movie channel will broadcast many exciting action movies.


The first broadcast on May 2nd is another work of climbing the snow mountain after The Climbers.


It costs 100 million yuan to grind a sword in five years.This film consists ofZhang JingchuAnd Japanese old play bonesK?ji YakushoStarring, telling the story of a group of people who were ordered to join the rescue team led by "the legend of mountaineering" and went to the top of Mount Everest, the world’s highest peak, to find the source of the avalanche.



From Everest base camp to the dead zone, the mountains and vast starry sky in the distance, avalanches and ice caves in the vicinity will bring you the ultimate visual enjoyment.



At the top of the harsh snow-capped mountains, everyone doesn’t know what fate he will face. The precipitous nature and the sinister human nature are the extreme challenges of life and death. 


There are many derivative works on the theme of Journey to the West, and in the movie premiered on May 3rd, you will see the first screen collaboration between true and false the Monkey King.



"The dispute between true and false Monkey King" can be described as a well-known bridge in the westward journey world.



In "The Great Sage of the True and False Monkey King", the director and screenwriter are ingenious, and from the perspective of liu er, who is a demon race, they tell what is the equality of all beings.


Whether it’s in the movies broadcast on April 30, or in the swords and swords, it’s full of loyalty.



Or in May 3rd, and staged a shemale war.



There is always a group of action movie partners who can ignite your passion!


Classic series daily online


Starting from May 2nd, the film channel will broadcast the same series of films in two foreign film slots every day.


May 2 nd, start magic time with.



Love the smell of gold and silver jewelry, cute but powerful birds and snakes, shy and clever tree protectors and other interesting magical creatures, as well as all kinds of wonderful magic, can make you enter the new world of magic like a dream.



On May 3rd, and let’s come to Japan from the wizarding world to enjoy the noisy but extremely peaceful daily life of the Tokyo family.



Directors who have been filming for more than 60 years have always been fond of filming the daily life of ordinary people, and a series of films have led us to feel Japanese warm family comedies.



Everyone in this big family has their own small faults, small thoughts and small calculations, but they are so kind. The joys, sorrows, joys and sorrows of the big family are wrapped in the daily temperature similar to ours, and this warmth makes us resonate with laughter and tears.


On May 4th, Harmony took us to the dangerous game world and started an adventure.



The contrast brought by funny+fantasy will definitely make you laugh, and the core of entertaining will also make you think about the meaning of growth while laughing.



Premiere animation baby-coaxing artifact


How can there be no such thing as an animated movie during the holiday?On April 30th, the movie channel premiered, adapted from the game of the same name.



This time, it is no longer a game of pigs and birds. In addition to the old face MengMeng’s fat red, darts yellow, bomb black and green pig Leonard, many new characters have been added to tell the story of the birds uniting against the Snow Queen from Eagle Island.



Angry Birds 2 restores the characteristics of every bird in the game and adds many network stalks. The combination of cold humor and nonsense makes people laugh.



This animated film of Xian Yi, young and old, will surely make you laugh with your children!

  

Friends who like Marvel Comics movies can’t miss the premiere on May 1st.



The best animated feature film in the 91st Academy Awards, the best animated feature film in the 76th Golden Globe Awards, and the high score of Douban 8.6 … …


The form of animation completely releases the potential of the multiverse, showing more imagination and expressiveness than live-action movies.



The original comic book and the creator’s eggs are buried in Spider-Man: Into the Spider-Verse. If you like Spider-Man, you will be able to feast your eyes!


Known as the animal version of Hamlet, many people love it. The Lion King, which premiered on May 1st, brings you full memories again.



Let’s recall the road of the lion king returning to glory the earth!

  

Strong-typed masterpiece killed!


An eye-catching and unique masterpiece is a unique dish on the May Day screen, which allows you to feel the artistic charm of movies from different countries without leaving home!


On the afternoon of April 30th, "Shadow Man 1+1", two representative works of Spanish new generation directors took us to explore Argentine secret language.


Under the absurd and exaggerated image tone of "Outstanding Citizen", we followed the novelist Daniel (decoration) on the journey of returning home alone to explore the haze under the background of special times.



The fugitive painter, which also focuses on intellectuals, tells the unique feelings of painters and gallery owners in the conflict of interests.



On April 30 th, there was an appointment for a good film, and the British personality director made his debut on the screen with a full-fledged British action comedy.



Matthew Vaughn, who is good at combining the cold humor of British Fan with the cracking action scene, will continue to write what surprises in the second Kingsman?


Not only action comedies, but also romantic comedies, fantasy comedies and gangster comedies … … They will all form a strong happy atmosphere group for your holiday.



Movie guide


Saturday, April 30th

 Angry Birds 2 (Finland) ☆

Distinguished Citizen (Argentina)

The Great Desperado Painter (Argentina)

Tai chi zhang sanfeng.

The Climbers

Ace Agent 2: Golden Circle (USA) ☆


Sunday, May 1st

Spider-Man: Into the Spider-Verse (USA) ☆.

Ace Agent 2: Golden Circle (USA)

Island keeper ☆

Me and my parents

The Lion King (USA/France) ☆


Monday, 2 May

Fantastic Beasts and Where to Find Them (USA)

Ice Storm ☆

Ghost Story ☆

Fantastic Animals: The Crime of Grindelwald (USA)


Tuesday, 3 May

Family Suffering 2 (Japan)

Big shot 2019

Order to serve the gods

The Great Sage of the True and False Monkey King ☆

Family Suffering 3 (Japan)


Wednesday, 4 May

Song of youth (up and down)

Game of the Brave: Battle of the Jungle (USA)

Forever a teenager

The Sacrifice

The Pioneer

Jumanji: The Next Level (USA) ☆.


Mark ☆ as the premiere film

The specific broadcast time is subject to the program preview of the day.


New energy vehicles lead the way, develop with high quality and move towards a powerful automobile country.

Source: China Economic Net

China’s new energy vehicles have entered a new stage of large-scale, global and high-quality development, and the system strength is constantly maturing and the market position is continuously consolidated; More importantly, a number of highly competitive automobile brands in China have emerged. However, opportunities often coexist with challenges, and China’s new energy vehicles still have shortcomings in some key areas, which need to be overcome.

After 70 years of development, China automobile industry has entered a new stage of high-quality development. Since the beginning of this year, driven by the policy and market, China’s automobile production and sales have steadily increased, constantly hitting record highs, which has played an important role in promoting consumption and boosting economic development. Among them, new energy, automobile export and high-end car market have all become important forces to promote the development of the automobile market. To this end, China Economic Net auto channel will review and summarize these three aspects in order to help the industry further achieve high-quality development. Today, "New Energy Vehicles Leading the Way, High-quality Development Towards Automobile Power" was launched.

Developing new energy vehicles is the only way for China to move from a big automobile country to a strong automobile country. In recent years, driven by policy and market, China’s new energy automobile industry has achieved leap-forward development, and its production and sales have ranked first in the world for eight consecutive years.

According to the data of China Association of Automobile Manufacturers (hereinafter referred to as China Automobile Association), from January to October this year, the production and sales of new energy vehicles in China were 7.352 million and 7.28 million respectively, up by 33.9% and 37.8% respectively, and the market share reached 30.4%. In October, the production and sales were close to one million vehicles. In July this year, the 20 millionth new energy vehicle rolled off the assembly line, which marked that China’s new energy vehicle industry entered a new stage of large-scale and global high-quality development.

The China Automobile Association predicts that the production and sales of new energy vehicles will reach 9 million this year. At present, the cumulative sales volume of new energy vehicles in the first 10 months has exceeded that of last year. The China Automobile Association said that according to the current data, the production and sales targets of new energy vehicles can basically be achieved this year.

Source: WeChat public platform of China Automobile Industry Association

Policy escort, high-quality development of new energy vehicles

The scale of new energy vehicles in China continues to rise, which is inseparable from the "escort" of policies. Fang Haifeng, chief expert of China Automotive Technology and Research Center Co., Ltd. and deputy director of China Automotive Strategy and Policy Research Center, said, "From a policy perspective, the relevant state authorities have increased policy support during the market introduction period to promote the industrialization of new energy vehicles, adhered to diversified development, and introduced a series of policy measures, creating a good policy environment for the development of the whole industry and building a policy support system."

Since the beginning of this year, the national ministries and commissions have intensively introduced policies related to new energy vehicles, from the continuation of the vehicle purchase tax reduction policy for new energy vehicles to the end of 2027, to the launch of the "thousand counties and thousands of towns" new energy vehicle consumption season, to the promotion of the construction of charging infrastructure system, and to strengthen the safety management of new energy vehicles, improve the motor vehicle scrapping and renewal policy and the promotion mechanism of new energy vehicles, covering the whole life cycle of new energy vehicles from production, purchase, use to recycling.

This also makes the strength of China’s new energy automobile industry system mature, and its core position in the global new energy automobile industry becomes more and more stable. From the perspective of industrial layout, with the "Three Electricity" (battery, motor and electronic control) becoming the core components of new energy auto time, China has formed a competitive advantage in relevant industrial chains, and outstanding suppliers such as Contemporary Amperex Technology Co., Limited, Horizon and Hesai Technology have emerged. Zhang Yongwei, vice chairman and secretary general of China Electric Vehicle committee of 100, also said, "At present, China has formed a relatively complete electrification supply chain, which occupies an important position in the world. At this stage, about 70% of the global battery production capacity is in China. In the future, China is likely to become a global automotive supply chain center. "

Source: WeChat public platform of China Automotive Power Battery Industry Innovation Alliance

In the technical field, ultra-fast rechargeable batteries make new energy vehicles comparable to fuel vehicles, the meta-universe is changing the in-vehicle experience, large models promote the rapid growth of autonomous driving ability, and even before flying cars take the stage … Many innovative technologies are gathering in the new energy field. According to Tao Qing, spokesperson of the Ministry of Industry and Information Technology, in the first three quarters of this year, China’s new energy automobile industry showed the characteristics of rapid improvement in technical level. The energy density of mass-produced power batteries reached 300 WHr/kg, the average driving range of pure electric passenger cars exceeded 460 kilometers, and the proportion of vehicles with L2 or above self-driving function in passenger cars exceeded 40%.

At the product level, it has become a new energy market of "fairy fights". In 2023, a large number of new China brand members will be added, covering all market segments. Geely Panda mini, Wuling Binguo, BYD Seagull, Baojun Yueye, Jianghuai Yttrium 3, Nezha AYA and Baojun Yunduo in the small car market; Extreme Krypton X, Haval Xiaolong, Geely Yinhe L7, Geely Yinhe L6, Beiqi Polar Fox Koala, Nezha X and Changan Qiyuan A05 in compact market; Deep blue S7, Tucki G6, Tengshi N7, Zhiji LS6, Qichen VX6 and Haoplatinum GT in the medium-sized car market; Zhiji LS7, Weipai Lanshan, Tanks 500 Hi4-T, Gaohe HiPhi Y, Tengshi N8, Feifan F7, Lantu Zhuiguang, Changan Qiyuan A07 in medium and large markets; Chuanqi E9, Hechuang V09 and Weipai Gaoshan DHT-PHEV in MPV market; And look up to U8 and Haoplatinum SSR…… … More than that, there are more generations, changes and new models to join, and China brand new energy vehicles are welcoming the era of a hundred flowers.

Looking up to U8 Source: Photo courtesy of enterprises

In terms of infrastructure construction, the data released by the National Energy Administration shows that China’s charging infrastructure has increased from hundreds of thousands in the early 13 th Five-Year Plan to 6.928 million by the end of July 2023, an increase of over 60 times; From January to July, the charging capacity of new energy vehicles nationwide reached 44.14 billion kWh, up 99.6% year-on-year, which has exceeded the charging capacity of last year. At the same time, nearly 90% of expressway service areas in China have been equipped with charging facilities. As a result, China has formed a charging infrastructure system with the largest number, the widest service range and the most complete variety in the world.

Li Shaohua, deputy secretary-general of China Automobile Industry Association, confidently said, "After years of development, China’s charging infrastructure industry has established a relatively complete technical standard system, charging facility quality system, charging operation management system, etc., and summarized and formed a series of achievements and experiences."

Opportunities and challenges coexist, and China brands accelerate their upward breakthrough.

With strong policy boost, strong market demand and perfect industrial guarantee, the accelerated development of China’s new energy automobile industry comes naturally. More importantly, new energy vehicles are the best carrier for China’s automobiles to break through and expand outward.

Specifically, in the new energy era, a number of highly competitive automobile brands have emerged in China. In October this year, BYD’s sales exceeded 300,000 vehicles for the first time, which further consolidated the local advantages of China brand. In addition, data released by the Ministry of Industry and Information Technology show that in the first three quarters, the domestic market sales of China brand new energy passenger cars accounted for 80.2%. Among the new brands, LI sold more than 40,000 vehicles in October, and it has got rid of the traditional multinational giants in the luxury SUV market.

Looking around the world, China’s new energy vehicles have also become a beautiful landscape. According to the data of China Automobile Association, from January to October, domestic new energy vehicles exported a total of 995,000 vehicles, a year-on-year increase of 99.1%. More than that, China’s new energy vehicles have also moved to the developed markets in Europe and America. For example, SAIC MG brand sold more than 200,000 vehicles in the European market in the first 10 months, and MG4 EV won the sales champion of European pure electric compact models.

In addition, China’s new energy vehicles are characterized by technological globalization. In July this year, Volkswagen brand and Xpeng Motors reached a technical cooperation framework agreement to jointly develop two Volkswagen brand electric vehicles; Audi also signed a strategic memorandum with SAIC, which will rapidly and efficiently expand the high-end market intelligent networked electric vehicle product portfolio through joint development.

Source: audi ag (China) Chairman and CEO Bered Weibo screenshot

At the same time, however, China’s new energy vehicles are still facing challenges, and their shortcomings need to be overcome urgently.

First of all, there is still unbalanced development in the new energy vehicle market in China. Xin Guobin, vice minister of the Ministry of Industry and Information Technology, said, "From the perspective of urban and rural markets, the rural market has not been fully tapped." The data shows that in 2022, the sales of new energy vehicles in rural areas of China only accounted for 4% of the total sales of vehicles in rural areas, far below the overall level of 25.6% in the industry. According to the Study on Electric Vehicle Travel in Rural Areas of China published by China Electric Vehicle committee of 100, in March this year, the penetration rate of pure electric passenger cars in counties and townships was 16%, and that of hybrid passenger cars was 8%, both of which were far below the level of first-and second-tier cities.

The rural new energy vehicle market is still a blue ocean. According to the relevant research of China Automobile Strategy and Policy Research Center of China Automobile Center, every promotion of a new energy vehicle will drive the value-added of the upstream and downstream industrial chains of automobiles by 2.5 to 3 times. Therefore, supporting new energy vehicles to the countryside will play a vital role in promoting new energy vehicles in China and even the overall economic development.

Furthermore, China’s new energy vehicles still have shortcomings in some key areas. Wan Gang, chairman of China Association for Science and Technology, once bluntly said that there are still some problems in the development of new energy automobile industry, such as high price of basic resources, poor supply chain and some technical constraints. Fu Bingfeng, executive vice president and secretary general of China Automobile Industry Association, also believes that the shortcomings of China’s new energy automobile industry in the fields of chips, basic software and key materials need continuous efforts to make up. (China Economic Net reporter Guo Yue)

After middle age: only exercise can cure all life.

Have you ever had such an experience:

Work pressure, inner anxiety, go out for a few laps, and feel much better immediately.

Sad and sad, unable to lift the energy, sweating a lot, can be relieved in an instant.

Exercise seems to have a kind of magic, which can release people’s stress, relieve boredom and get out of emotional difficulties quickly.

In this regard, the American magazine Sports and Sports Psychology has published relevant research conclusions:

Only 30 minutes of moderate-intensity exercise can immediately improve the depressed mood and the lack of pleasure.

Middle-aged people, work, life, family, worldly affairs, constant troubles.

Instead of being at a loss in the mire of emotions, it is better to dissipate everything in the pleasure of exercise.

Getting yourself moving is actually the easiest way for us to relieve anxiety and stress.

Exercise is a "spiritual detoxification"

Psychologists have found that exercise has a "short-term emotional effect".

Specifically, after exercise, people’s anxiety, depression and other negative emotions will drop significantly, and their happiness will increase significantly.

This phenomenon is actually determined by the special structure of the human body.

When people face difficulties, the amygdala in the brain constantly secretes stress hormones, which makes us feel nervous and anxious.

Exercise can make the frontal lobe and hippocampus in the body more inhibited, thus resisting the overreaction of amygdala and relieving emotions.

As the saying goes: "Exercise is a quick-acting medicine to cure emotions."

Source: Panoramic Vision

I once saw a netizen telling a story, and I was deeply touched.

An elder lost his own son when he was in his fifties.

Unable to accept the reality, he is unhappy all day, Lacrimosa, and it is difficult to get out of the emotional haze.

By chance, the elder’s work unit held a running competition.

Colleagues wanted him to change his mood, so they took the initiative to sign up for him and dragged him to the competition.

After gritting his teeth, the elder ran the whole course.

But I didn’t want to. It was this hearty run that changed his life.

When he reached the finish line, he listened to his heartbeat and felt unprecedented relaxation.

And all the bad emotions seem to be temporarily forgotten.

Since then, he began to insist on running in the morning.

Day after day, he gradually walked out of the pain of losing his son, no longer angry and sad all day, and even his mood was more stable than before.

There is a good saying: "Running can cure all diseases, and exercise can solve thousands of worries."

Exercise is an efficient "spiritual detoxification", which can make negative emotions evaporate with sweat and make the body and mind look brand-new.

Therefore, when you are depressed, you might as well do exercise. Run, punch, kick, swim …

With the rhythm of breathing, with the stretching of limbs, the shackles of emotions will be quietly opened, and everything will return to peace quietly.

Exercise promotes cognition, and cognition affects emotion.

I believe many people have heard of the famous "Emotional ABC Theory":

A (event) →B (cognition) →C (emotional and behavioral consequences).

Cognition determines emotions.

Different cognition leads to different feelings about things.

Therefore, if you want to manage your emotions at the root, you must improve your cognition.

And a simple way to improve cognition is exercise.

Finnish scientists have conducted special experiments on this.

They found 10 pairs of twins and asked half of them to run at least twice a week, while the other half did not exercise.

Three years later, it was found that people who run every week have more developed gray matter areas in their brains, clearer thinking and better ability to cope with stress.

The National Institutes of Health also said that exercise can increase the number of brain neurons and improve the cognitive ability of the brain.

Source: Panoramic Vision

If you want to gain sustained emotional control, you must maintain a state of long-term exercise.

In this way, we can solve emotional problems from the cognitive root.

In the book Orson’s Diary, it records the whole process of Professor Cao Lin’s healing emotions through exercise.

In 2000, Cao Lin was diagnosed with depression. At the worst, he felt that everything in the world was boring. "Even family ties, even the pursuit of scientific research that has been struggling for decades, feel very indifferent."

Encouraged by the doctor, Cao Lin started running.

From the first 400 meters, 1000 meters, to the later 10 thousand meters, marathon.

Cao Lin ran more and more vigorously, and his depression, in the process, slowly recovered.

He once recalled that time: "The feeling of hopelessness and helplessness for the future has changed, and the big stones in my heart are gone, and it has become much more peaceful and refreshing."

In his book, he shared the cognitive changes brought by exercise:

"Marathon has changed my understanding of life and created my inner world of perseverance, being happy with the times, not being vain, always keeping a low profile and never bowing."

Today, Cao Lin has been running for more than ten years. The energy given by exercise makes him more and more calm.

When people reach middle age, the tide of stress always rises again and again.

The depression when the workplace is frustrated, the pessimism when the marriage is not smooth, and the decadence when the life is helpless … The emotions surge again and again, all challenging our hearts.

Exercise is the simplest way to improve cognition and manage emotions.

Maintain exercise habits and cultivate a happy physique.

Taylor, a lecturer at Harvard University, said: "Exercise is the most powerful psychotropic drug."

Exercise can not only cure the bad mood at present, but also give long-term spiritual nourishment.

To manage your emotions through exercise, please refer to the following suggestions:

Choose exercise according to emotions and get rid of negativity quickly.

1. Feeling angry: fighting freely.

When you are burning in anger, you can quickly disperse your emotions by fighting.

Punching and kicking high are all highly explosive actions. They can quickly disintegrate the anger in the body and make the heart feel comfortable and happy. However, don’t push too hard to avoid hurting yourself.

2. Stress: Try yoga.

Yoga pays attention to breathing and stretching the body. With the adjustment of breathing, the heart will gradually calm down.

The stretching of muscles and bones will also make people feel extremely relaxed, thus unconsciously letting go of anxiety.

three. Inner impulse: go out on foot.

Sometimes, it is inevitable that we will be hot-headed and lose our minds. At this time, grab your backpack and start a hike.

In the process of walking, the impulsive emotions will gradually cool down, and the heart can be calmed down in the beauty of nature.

Source: Panoramic Vision

4. Sad: Jump into the pool.

Swimming can raise the heart rate and make people feel refreshed, thus alleviating depression and healing the soul.

Immersed in the water, it is like entering your own world. In addition to controlling the body rhythm, people’s emotions will also be under control.

The English poet Auden said:

"Move, move on all fours like a runner, circle and run on endless roads."

Middle age is an age when there are wolves in front and tigers in the back. Life is not easy, and it is difficult to do it.

When you are frustrated and full of sadness, go to exercise.

Hold your head high and sweat like rain, and the inner haze will eventually be swept away.

When you are bored and anxious, it takes time to get into trouble. Go to exercise.

Open your arms, keep walking, and all the depression will blowing in the wind.

When you are self-disciplined, you will find that there is nothing you can’t cross and nothing you can’t cross.

Order"like"Encourage with friends.

Author: An Xia in June, thinking in writing. Try to live an ordinary life steaming hot. Source: Fan Deng studies, reading lights up life.

2021 of domestic beauty cosmetics: brands are hard to plastic, and traffic is hard to abandon.

Image source @ vision china

Wen Yan mantis observation, the author Tu Lin

Domestic beauty has set off a new era of consumption boom. According to the Insight Report on Domestic Beauty, domestic beauty brands have occupied 56% of the market.

Looking back at 2021 at the end of the year, there are still new changes worthy of attention in the domestic beauty market.

Book by book, Ke Laqi, Winona, and Polaiya and Yuze, the "heavy items", all reached the forefront of the sales list and became "new dark horses". Last year, the "former dark horse" players such as Perfect Diary and Hua Xizi, which attracted much attention, entered a new stage of "plastic brand" by setting up R&D centers and opening offline stores this year.

Domestic beauty brands have already stood on new competition nodes.

Judging from the development cycle of new consumer brands, it is no longer difficult for brands to complete the transition from 0 to 1 by relying on high-density traffic. However, in the "from 1 to 100" stage, which determines whether the brand can last forever, a single flow of play is obviously no longer applicable, and the shaping of brand power needs to be put on the agenda simultaneously.

Many brands have realized this.

As the representative brands of domestic beauty products last year, since this year, Perfect Diary and Hua Xizi have increased their investment in brand building.

Perfect Diary continues to adhere to the multi-brand strategy. At the beginning of this year, Perfect Diary’s parent company, Yixian E-commerce, bought the high-end brand Eve Lom, officially opening the road of "buying in buy buy". At present, Yixian E-commerce has owned many brands including Perfect Diary, Little Odin, Wanzi Xinxuan, Galénic, Eve Lom, Pico Bear and so on.

At the same time, Perfect Diary also increased investment in offline channels. According to Huang Jinfeng, the founder of Yixian e-commerce, in China International Import Expo(CIIE) in November this year, Perfect Diary currently has 280 offline stores.

Different from the perfect diary, Hua Xizi focuses on the improvement of research and development capabilities. In August, the self-owned R&D center of the parent company Yige Group in Hangzhou was officially put into use. It is understood that the R&D center integrates product development, quality inspection and CMF.

In the same month, Hua Xizi’s "Oriental Beauty Makeup Research Institute" in Hangzhou was officially unveiled. Based on raw materials and ingredients, combined with professional instruments and big data research, the institute provides customized professional makeup products for oriental women’s skin.

It is a good thing that domestic beauty products have brand awareness, but the shaping of brand power is not a day’s work. A cruel fact is that those international brands that have been deposited for decades still dominate the competition.

The sales data of large-scale e-commerce festival can prove this. According to public information, including this year, from 2019 to 2021, the top three beauty lists of Tmall Double Eleven are L ‘Oreal, Lancome and Estee Lauder, and their strength is rock solid.

Even from the daily sales of brands, international brands are still better. "Amoy Data" shows that in the Amoy platform, in November this year, the GMV of international brands L ‘Oreal, Estee Lauder and Lancome were 2.235 billion yuan, 2.142 billion yuan and 1.906 billion yuan respectively, ranking in the top three, and domestic beauty brands did not pose a threat to them.

For Perfect Diary and Huaxizi, it is more important to be wary of those competitors who are both national brands. When the brand has not yet established itself, the new brand has been carving up the market share of these "former dark horses".

In the TOP10 List of Tmall 618 Beauty Pre-sale in 2020, Perfect Diary and Hua Xizi ranked 7th and 10th respectively. Among them, the perfect diary won the TOP1 of domestic beauty last year.

This year, according to the "Tmall 618 Makeup/Perfume Brand Pre-sale List" released by ECdataway, international brands represented by YSL and Estee Lauder accounted for 9 seats, while domestic brands only had 1 seat, which was neither a perfect diary nor a flower, but a new brand Ke Laqi established in 2018.

At the same time, Ke Laqi also achieved self-transcendence. According to the data, on the opening day of June 1st, the sales of Laqi Tmall flagship store in the first 30 minutes exceeded that of last year. Among them, the sales of Hello Kitty single products won the first place in the "domestic cosmetics sold in the first wave of Tmall 618".

Only from the sales data of Tmall 618, it is concluded that Ke Laqi has surpassed the perfect diary, which is naturally far-fetched. But what is certain is that a rising star like Ke Laqi has the potential to catch up with the perfect diary.

This also means that competition will be the normal state of domestic beauty brands in the future in the environment where consumers are not loyal to the brand. And the beauty brand that relies on "planting grass+live broadcast" to rise rapidly, the competition is especially inseparable from traffic.

Therefore, we can see that the perfect diary, known as the "light of domestic products", has not given up the play of "burning money for traffic" this year after its successful listing.

According to the financial report for the third quarter of 2021 disclosed by Perfect Diary parent company Yixian E-commerce, the company’s net income in the third quarter increased by 6% year-on-year to 1.34 billion yuan, with a net loss of 361.8 million yuan. Although the loss rate narrowed year-on-year (643.8 million yuan in the same period last year), the marketing expenses remained high. In the third quarter of this year, the sales and marketing expenses of Yixian e-commerce were 911.3 million yuan, accounting for 67.9% of the revenue.

In addition, at the marketing level, the brand has not given up the "flow play" that uses emerging concepts to create momentum for itself.

In June this year, Hua Xizi’s virtual image "Hua Xizi" made its debut. When the real idol is controversial and the virtual idol market is getting hotter, many brands have launched their own virtual images, and Hua Xizi, who "takes advantage of the situation to get on the bus", naturally comes to attention.

Even more exaggerated is the perfect diary of the "incoming" meta-universe. Tianyancha APP shows that recently, Guangzhou Yixian E-Commerce Co., Ltd., a related company of Perfect Diary, applied for the registration of the trademarks of "Pico Xiongyuan Universe" and "PERFECT DIARY METAVERSE". The international classification includes daily necessities and kitchen sanitary ware, and the current trademark status is under application.

It is foreseeable that in this era of "the wine is also afraid of the deep alley", the relationship between domestic beauty brands and traffic will only be a long-term binding relationship. If the brand wants to go long-term, the brand power must be built, and the flow of play can not be lost.

Judging from the attitude of the capital market, this year, domestic beauty brands that subdivide the track are particularly popular. Many brands have successively completed a large amount of financing, and some have successfully listed:

On January 28th, Meishang, the parent company of Ke Laqi, which mainly focuses on lip glaze, officially announced the completion of Series B financing with a total amount of 400 million yuan;

On March 8, cleansing oil, the main promoter, completed the $50 million Series B financing;

On March 25th, Betani, the parent company of Winona, a domestic brand focusing on sensitive muscle care, rang the bell in Shenzhen Stock Exchange, and its share price rose by 272% at the opening, with a total market value of nearly 70 billion yuan.

This is also in line with the development trend of new consumer brands.

In the new era of information explosion, consumers’ attention has turned from fragmentation to dusting, and brands do not have obvious differentiation characteristics, which is almost difficult to attract their attention. For new consumer brands, they tend to go to more subdivided tracks to find opportunities than to get involved in the traffic war with initial signs of fatigue.

It is worth mentioning that these new brands from subdivided tracks have almost reached the forefront of the sales list this year.

In addition to the aforementioned Ke Laqi, the sales volume of the whole network in double 11 this year exceeded 280 million yuan, ranking first in the list of new brands of Tmall double 11 beauty cosmetics. As the only domestic brand in the "Tmall double 11 Skin Care Sales Ranking" in recent two years, Winona rose from the 9th last year to the 7th, surpassing SK-II and Hailan Mystery for the first time.

In addition to these new players who subdivide the track, this year, some old players have regained the favor of the market by taking advantage of the "big single product".

In 2020, Polaiya launched double-antibody essence and ruby essence to "test the water". In 2021, Polaiya began to "heavy warehouse" these two items. The data shows that Polaiya’s sales expenses in the first half of 2021 were 807 million yuan, accounting for 42.09% of operating income (compared with 33.04% in the same period of last year), an increase of 350 million yuan or 76.47%.

From the final result, this directly increased the sales of Polaiya’s big single products.

In 2020, the revenue of Polaiya Shuangkang Series+Ruby Series accounted for about 10% of the total revenue, and in the first three quarters of this year, the proportion of Polaiya single products in brand revenue has reached 21%.

Shanghai jahwa’s Yuze is the same. With the single product Centella asiatica peace of mind repair mask, during the pre-sale period of 618 this year, Yuze occupied the ninth place in the TOP10 list within one hour of opening, becoming one of the "Top Ten Explosions" brands among new brands for the first time.

Of course, for brands, the big single product strategy can not only enhance market awareness, but also simultaneously improve the brand’s customer unit price and repurchase rate, thus bringing scale effect and enhancing profitability.

Taking Polaiya as an example, thanks to the effective drive of big items, this year, the customer unit price of Polaiya on Tmall platform increased from 140 yuan last year to 157 yuan. At the same time, in the first three quarters of 2021, the company achieved operating income of 3.012 billion yuan, up 31.48% year-on-year, and net profit attributable to shareholders of listed companies was 364 million yuan, up 27.82% year-on-year.

So, does this mean that small tracks and big items will be the "panacea" to save domestic beauty brands?

"Mantis Watch" thinks that it may not be.

In the field of consumption, it is almost difficult to ban brands, especially beauty consumption. For example, when it comes to whitening essence, we can think of SK-II light bulb and OLAY small white bottle. The former is not unique.

In other words, as far as domestic beauty brands are concerned, even if they gain brand recognition by accurately subdividing the track and promoting large items, it is difficult to fully occupy consumers’ minds. The threshold of beauty brand imitation is not high, and it is not completely impossible for new brands to catch up.

Take cleansing oil as an example. As mentioned earlier, Book by Book won the first place in the category of Tmall Double Eleven cleansing oil again this year, but the new brand "Lan" is also accelerating its rise.

On the consumer side, many bloggers in Little Red Book began to compare the differences between the two brands. On the capital side, the brand has completed two rounds of financing totaling 200 million yuan.

From the bottom logic, domestic beauty brands are no different from other consumer brands, and brand power shaping is an important source of competitive advantage.

According to Mantis Watch, the shaping of brand power needs the final thinking of brand cultivation. That is, create the future from the instinctive advantage, so as to strive for greater competitive initiative for yourself.And this requires domestic beauty brands to make full efforts from the dimensions of products, marketing, channels and supply chain.

For example, at the marketing level, get rid of "external dependence" and strengthen the brand’s own ability to control traffic.

After the "Viya Rollover" incident, for the brand, relying too much on the head anchor has become a more "risky" choice. Based on the normalized live broadcast, it is more conducive to achieving "saturation attack" and achieving the goal of occupying consumers’ minds for a long time. Brand self-broadcasting may be more worth trying.

At the end of November, the "2021 Beauty Short Video and Marketing Trend Insight-Tik Tok Edition" released by Feigua Data showed that brand self-broadcasting has become one of the hottest ways for beauty brands in recent months.

The effect is also remarkable. The data shows that compared with 2021Q1, in the platform of Tik Tok, the number of beauty brand stores in Q3 has nearly tripled, and the sales from beauty brands accounted for more than 60% in September. Compared with January, the sales of beauty products in September increased by 188%.

For another example, at the product level, we refuse the big-name "stuck neck" and polish more products that can span the life cycle.

As mentioned above, Winona is the only national brand that has squeezed into the skin care category this year. This aspect shows that the national brand is showing great growth potential. On the other hand, we have to admit that international brands are still more "able to fight" in the competition.

The reason for "being able to fight" is not only the brand precipitation for many years, but also the products that can span the life cycle. SK-II has fairy water and small light bulbs; Lancome has small black bottles and pure face cream; Estee Lauder has a small brown bottle and so on. The reason why these brands can last forever is that their products last forever, and the emergence of new brands has not shaken the basic disk.

Fortunately, some domestic beauty brands have also begun to polish their products in a down-to-earth manner. Baique Ling began to cooperate with the University of Berlin in Germany and set up open lab in Perfect Diary.

But this is not enough. Domestic beauty cosmetics should completely get rid of the negative label of "making products with feet", and more brands need to participate, attach importance to product research and development, and establish a more stable brand moat.

Fortunately, domestic beauty cosmetics are welcoming a "best era".

According to the Research Report of China Local Beauty Industry in 2021 released by iResearch, the local beauty market in China will reach 157.6 billion yuan in 2020. In 2023, the local beauty market in China is estimated to be about 252.7 billion yuan, and the compound growth rate from 2021 to 2023 is expected to reach 16.6%.

It will soon be clear whether the major domestic beauty brands are evergreen or short-lived.

The fiery football season is on! Three national football matches settled in Rizhao.

The remaining temperature of the 2022 Super League still exists, and the hot-blooded football season of Rizhao International Football Center reignited in 2023. The reporter learned from Rizhao Sports Bureau that the women’s Super League of China Football Association in 2023, the women’s U16 of the second China Youth Football League in 2023 and the men’s U19 of the second China Youth Football League in 2023 were settled in Rizhao.

It is reported that at 15: 00 on March 12th, in the third round of the Women’s Super League of China Football Association in 2023, Shandong Sports Lottery Women’s Football Team will play against Beijing Women’s Football Team at Rizhao International Football Center. Shandong Sports Lottery Women’s Football Team was established in November, 1983. It is one of the provinces that launched women’s football and established women’s football teams earlier in China, and it is also a key area for the development of women’s football in China. The level of women’s football in Shandong Province was in the leading position in the whole country, and it achieved excellent results in the national women’s football competitions for many times. The match between Shandong Sports Lottery Women’s Football Team and Beijing Women’s Football Team is the first home game of Shandong Team in the Women’s Super League this season (the other home games are held in Shandong Sports Center Stadium in Jinan).

The first stage of the women’s U16 Group of the 2nd China Youth Football League in 2023 will start on March 13th at the training base of Rizhao International Football Center and the football training base of Rizhao National Seaside Forest Park. Eleven teams from different cities in the country gathered in Rizhao to launch a wonderful confrontation in a ten-day competition.

The first stage of the men’s U19 group competition of the 2nd China Youth Football League in 2023 will start on March 26th, and the competition will last for 10 days. Eight 19-year-old men’s teams from different cities in China will participate in this competition. (Reporting by Ding Zhaoxia, a client reporter of Volkswagen Daily)

What is the Yunian Intelligent Psychological Assessment Cloud Platform? What’s the function?

Today, Xiaobian introduces you to a brand-new psychological counseling service platform, which has been widely used in hospitals, communities, enterprises, government and enterprises, schools and psychological institutions. It is a cloud platform for intelligent psychological evaluation.

1. What is the cloud platform for intelligent psychological evaluation?

Yi Nian Intelligent Psychological Assessment Cloud Platform integrates the current professional psychological education resources, based on the mature and advanced psychological work mode, combined with professional functional design, which is closer to the actual needs of users’ psychological work. The system takes the mature psychological health education process as the framework, and has the functions of psychological assessment, psychological file, psychological consultation, online appointment, case counseling, self-defined questionnaire, early warning and screening, scientific research analysis and personnel management. This platform is developed based on SaaS Cloud architecture mode, combined with advanced technologies such as "Cloud Cloud Service, BD Big Data, IoT Intelligent Internet of Things, APP Mobile Internet, AI Artificial Intelligence" to build an intelligent, efficient and safe psychological cloud service platform system integrating "Big Data Psychological Cloud Service, Intelligent Internet of Things Psychological Equipment, APP Mobile Internet Terminal" and other functions for users.

Second, what are the core functions of the intelligent psychological evaluation cloud platform?

Read the intelligent psychological evaluation cloud platform and have the following core functions.

1. Intelligent anti-cheating

According to the submitted data, identify the average time-consuming for answering each question. If it is less than the average time for doing the question, it will be automatically converted into an invalid questionnaire. If you leave the answering interface twice, it will be regarded as an invalid questionnaire. If you answer the question too quickly, it will automatically trigger a warning.

2. User profile management

The user file management system can realize the digital management of daily work such as collection, sorting, storage, transfer, statistics and consultation of user file materials; The functions of online browsing and remote consulting of user files can be realized through psychological evaluation system; Improve the information management level of users and strengthen the standardized management of users’ mental health.

3. Crisis early warning

(1) early warning classification, response process, intervention record and other functions;

(2) Continuously monitor the data of various evaluations and upward reports, and intelligently and automatically warn according to the indicators and model settings.

4. Project management

By combining different evaluation and freedom into a project, and specifying the time range and personnel participation range of the project; You can easily track and manage the progress of the project with the relevant person in charge through the system function.

Yi Nian insists on integrating the scientific and technological elements of the times into the matrix of psychological products, making psychological services popular and popular, so that every family and everyone can get fast and efficient psychological services and improve the happiness index.