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How to break "hot search anxiety"? Netcom Office issued a document to stop malicious marketing.


Special feature of 1905 film network Have you ever had such an experience in the process of catching up with film and television works — — Open the social software, the characters in the play seem to live on the hot search list for 24 hours, and every move of each character can come up with a topic that attracts countless discussions; Brush a short video, one group of people is breaking through the defense in the cinema because of this detail, and another group of people is beginning to think about a certain bridge in the play … …


One-pass operation is as fierce as a tiger, and these bombing marketing makes many works naturally become the "explosion" of the opening year/season in the eyes of netizens. However, under the tropic of cancer, many of these so-called "hot" film and television works "have no such drama" among the audience.


Why is there such a puzzling "contrast" Not long ago, People’s Daily and Guangming Daily successively issued articles criticizing the excessive pursuit of flow effect in the marketing of some film and television works, and the publicity stunt runs counter to the quality of content, even destroying the film and television industry environment in which the audience objectively and rationally perceives art, and causing serious damage to literary and artistic creation.



# Over-marketing can’t win the hearts of the audience # The topic immediately went to the top of the hot search list, and commented at the bottom of the article. Many "long-cherished" viewers left messages denouncing the influence of over-marketing on the feeling of chasing dramas, and many even directly pointed out the works and stars suspected of "over-marketing" in their eyes.



It is true that the fierce competition makes it inevitable for the drama side to be "drunk and afraid of the deep alley." However, nowadays, the escalating marketing means has not only helped the industry to explode, but also exposed more and more problems. What is marketing, what is "excessive marketing", and why does the industry need to grasp this "degree"? Through investigation, we found that superficial marketing chaos such as hot search and list brushing, water army control and evaluation are bringing deeper hidden dangers and harm to film and television creation.


24-hour "stalking" of the whole network, planting stalks and burying lines in the preparation period of the script

Film and television practitioners suffer from "anxiety" of hot search and out of the circle.


According to the "nomination" of netizens under the topic # Over-marketing won’t win the audience’s heart #, we have verified the marketing data of several film and television dramas: during the broadcast period, the number of hot searches of an online drama that was rated as "more hot searches can play cards" reached 1,300+,of which Weibo platform alone exceeded 800. Calculated, this 15-episode film and television drama has about 90 hot searches on the whole network, and the proportion is really amazing.



Another artist whose name appears frequently, whose recent hit works are also frequently searched on the list. According to incomplete statistics, the number of single-platform hot searches for this series has exceeded 300 in about two weeks. Of course, we also found the data of several "hot search regulars" in the same period of the show, and the hot search volume of the whole network has reached a similar level.


"Overmarketing" or "Really Out of Circle"? Naturally, it is impossible to jump to conclusions only by the number of hot searches. In the same comment area, netizens also had a heated discussion around whether the drama XX and XX really "exploded". Some people think that if the drama has a good reputation, it is understandable to make more efforts to promote it, but more voices immediately refute: this is not the reason why the starring actor creates a topic to brush the list with a little trouble!



It is not difficult to see that excessive marketing is making some works lose their popularity. But why are most drama parties still eager for this?


As one of the "hot searches" in others’ eyes, Ms. Wang, who is engaged in film and television marketing, bluntly said to us: "Sometimes I hope this marketing model will be’ eliminated’ more than anyone else." It is understood that the broadcast cycle of a drama is usually about 3 weeks. The "premiere day" is the most important announcement node of a work. For publicity, this day basically needs to be followed by the whole network 24 hours a day, paying attention to public opinions and topics, keeping up with hot spots in time, and adjusting the announcement rhythm.


However, with the increasing influence of marketing and data on the broadcast volume and investment promotion effect, the "24-hour" that needs to be watched is constantly lengthened in the broadcast cycle. Nowadays, in addition to the marketing plan that has been formulated in the early stage, the publicity department will always pay attention to the discussion of fans and netizens on the Internet, grab the content that has the potential to board the hot search, and then spread it through the topic.



We took the hot search data of the dramas nominated by netizens to Miss Wang, and she admitted that "it is indeed a very high number". However, as a "peer", Ms. Wang also made an analysis from another angle: "This drama is slightly different from other works on the market, because its number of episodes is very short, which means that there is no more time for it to ferment word of mouth during the hit period, so it is also a kind of idea to intensively create topics."


Creating topics to achieve hot search and out-of-the-box content dissemination has now quietly become the "ultimate goal" of some film and television projects. Ms. Wang revealed that in order to facilitate the creation of topics in the subsequent all-media marketing, some dramas have advanced the cycle of planting stalks and burying lines to the project preparation stage: "Now some publicity and marketing parties will start to intervene from the script stage and plan what plots or artists may be hot."



In her view, this seemingly "intentional" marketing is more harmful than the "trivial" topic that disgusted the audience — — The function of creation and publicity is "putting the cart before the horse", but content production serves "going out of the circle" and "hot search": "For example, for a while, it was quite popular for a long time, right? At first glance, they are all golden sentences, which are actually particularly abrupt in the play. " Ms. Wang said that this "strong output" style has been particularly favored by emerging media platforms in the past two years, which is also determined by the preferences of the audience.


Regarding the view that losing the popularity of the road and winning the hearts of the audience, Ms. Wang bluntly said that if "over-marketing" has become a "general trend", most of the authorities will acquiesce in this kind of gameplay: "I feel that it has become an obsession to be out of the circle and hot search, which is the anxiety and heart disease of everyone in the industry. As long as the data that bombing marketing can bring is greater than the so-called lost popularity, then this routine will never be eliminated. "


From "Overmarketing" to "Malicious Marketing"

Brushing the list and controlling the superficial chaos are creating deep harm.


In 2021, during the special rectification of "Clear Rice Circles", we conducted an in-depth investigation on idolize and marketing chaos in artists and fans. Nowadays, the problems exposed in the "over-marketing" of film and television works also tend to be "rice circle", or they have been interdependent and influenced each other for a long time.


Relevant people familiar with the matter introduced to us how some platforms can achieve marketing purposes by purchasing all kinds of data: the drama party can first buy a batch of marketing numbers, usually 5-10 in a group, and publish the same content in a centralized way, attracting users to turn, comment and praise a lot in a short time, and increasing the degree of topic discussion. If the heat fails to meet expectations, the marketing number will also find ways to control and evaluate it. This way, to a certain extent, can affect the platform algorithm and help marketing content get on the hot search. Once on the list, we will continue to spread the "square", buy users to increase original discussions on topics, further consolidate the popularity, and help the content hot search ranking continue to rise.



In addition to the number of hot searches, there are various scoring platforms that need marketing means "public relations". At the end of last year, Douban was once reported as "the water army’s brush quantity control and evaluation before the drama started". Although the platform made a statement at the first time, it also hammered the existence of abnormal scores in the drama evaluation system.



On the 17th of last month, Netcom Office released ten "Clear and Clear" special actions again in 2022, many of which involved the rectification of MCN organization’s content standards, comprehensive management of algorithms, and cracking down on traffic fraud, black public relations, network water army and other marketing-related chaos.


Screenwriters and film critics have always paid close attention to the series of chaos between the entertainment field and the Internet public opinion field in the era of big data. In an exclusive interview with us, he said that the marketing of film and television works, as a means TO C (user-oriented), is a normal business behavior to invest a certain cost in publicity, which is understandable. However, in recent years, especially after the rise of various platforms on the Internet, the purpose of drama marketing has changed from simple TO C to to TO B (enterprise-oriented). Many people use algorithms to manipulate data and increase the online "traffic" of film and television works or artists, thus improving their commercial value in disguise.


On the day of publication, the Central Network Information Office officially took the lead in launching the special action of "Clear 2022 Algorithm Comprehensive Management". Wang Hailin believes that the use of data algorithms to create and chase traffic is the core issue of over-marketing in the film and television industry in recent years. "In the past (due to the purchase and sale mode), people rarely did a lot of publicity and marketing for the series, but now they need it because it has traffic." He revealed that at present, many production companies have to brush their own evaluation on various platforms and scoring websites through marketing, "not only give their own works high marks, but even give other opponents malicious low marks in the competition."



In Wang Hailin’s definition, excessive marketing has developed into a malicious marketing. In order to create traffic, many hot searches are divorced from the content of the play and the acting skills of the stars, which even makes many viewers feel bored and puzzling: "Why do these boring contents have to be searched?" Because they want to keep the heat, this heat can be converted into commercial value. "


However, when over-marketing has long been out of the scope of works propaganda, it has become a new means to create heat and commercial value, and it is bound to trigger more behaviors that do not conform to the norms and even impact the "bottom line" in the industry: "Competitors and traffic people use marketing methods to suppress each other, amplify negative comments, and cause the public opinion environment to deteriorate, which also makes the public’s perception of the film and television industry very negative." Wang Hailin pointed out the deeper influence behind the superficial chaos, such as "brush quantity control and evaluation" and "data falsification".



As a matter of fact, when some playwrights and artists’ brokerage companies that are not properly marketed or even maliciously marketed still use traffic online to guide fans to control and comment, and brush up the list to create gimmicks, truly outstanding works have been "quietly" out of the circle with good stories, good acting skills and good reputation, and really won the audience’s love. Wang Hailin gave us an example. The TV series "In the World", which was popular some time ago, was not widely promoted on the online platform, but both the record-breaking ratings and the high degree of discussion in life proved that the drama was a real "explosion" in 2022.



At present, the special action of Qinglang in 2022 has been rolled out. Although various platforms have been rectified and inspected for related excessive and malicious marketing problems before, it is obviously difficult to achieve tangible results only by their own supervision. Wang Hailin said that malicious marketing works and artists still need to really hit the "sore spot", and those who have caused bad consequences to the industry should be given substantial punishment after investigation. "After last year’s action, some companies, especially traffic brokerage companies, did not see substantial disciplinary measures, but intensified. It is also necessary (relevant departments) to conduct more detailed management of malicious marketing and propose targeted measures. "


A guide to love movies | Talk about a sweet love in the cinema.


Special feature of 1905 film network On February 14th, 2022, five love movies were released in line. Except for two re-released movies, the popularity of the other three new movies continued to increase. By 8: 00 pm on the 14th, the box office broke through 100 million, winning the box office champion of the day, 60 million and 40 million. Three movies performed strongly and all entered the top five in today’s box office list. Which of these will be the audience’s favorite? When buying tickets, what qualities do the audience value more about love movies?


The program was interviewed at random, and an audience said with a smile: "Under normal circumstances, we have no initiative to buy tickets. However, if you choose it yourself, you may choose "Ten Years of Temperament". " Another viewer chose: "I prefer to see something happy and positive in love movies." One viewer thinks: "I like romantic movies that are funny."

There are also viewers who value the actor Cass: "If you love movies, you can watch actors. If I like them better, I may go and see them." And the audience decided to watch the title of the film: "I really want to go to your world and love you" is very attractive to me. " An audience member thinks that emotional resonance is very important: "Whether it is crying or funny, it can let emotions vent."



It is not difficult to see through interviews that love movies are really just needed by the audience to watch movies. At such a romantic moment, Ni Jun, an associate professor at the Central Academy of Drama, used three key words to sort out the three love movies released today: "Ten years of gentle words is love trapped in time," I really want to go to your world and love you "is love trapped in space, and" Don’t forget I love you "is love trapped in memory."



Judging from the film titles, the names of love movies are getting longer and longer, such as "I really hate long-distance relationships", which are long and awkward, but the titles of the three films released today have clearly expressed the stories to the audience.

"Wen" in "Ten Years’ Taste as Warm as Words" refers to the heroine Wenny, "Yan" is the hero Dj Yan, and "Ten Years’ Taste" points out that the story focuses on ten years of nostalgic love; "I really want to go to your world and love you" clearly tells your audience that the hero and heroine are not together, so I want to go to your world and love you, pointing out such regrets; "Don’t forget I love you" highlights the theme with the word "forget": amnesia.


Ten years’ taste is as warm as words

"Brother and Sister" Love Spanning Ten Years


Although the themes of the three films are different, because they are all love-themed films, will their promotional materials give the audience the same feeling? With a little nostalgic feeling, "Ten Years’ Taste as Warm as Words" tells the story of "brother and sister" love that spans ten years. The brother and sister are not related by blood, which stems from the complicated adoption and foster care of two families. Ni Jun said: "It is a traditional love story with a sweet and abusive text in 2009. Because of this decade of silence and a very realistic life blessing, I think this is its characteristic."


I really want to go to your world and love you

Fantasy love in a different place, but with synaesthesia.


"I really want to go to your world and love you" is not quite the same as the usual love movie. The material is the big photos of two people stuck together, which is very sweet, which is in contrast with the movie, because they are always separated from Wan Li in space, although they are in different places, but their brain waves are interlinked. The addition of this fantastic element of synaesthesia has made many viewers look forward to it. How to talk about this love will be the reason for many people to enter the cinema.


Don’t forget I love you

How to renovate the common theme of amnesia


The story "Don’t forget I love you" focuses on amnesia, and the poster contains the daily polaroid of the protagonist. Combined with the theme, it is likely to be a prop to wake up amnesia. Through photos, the protagonist should remember who the other person is every day and remember that they loved each other. Ni Jun mentioned: "In this year’s variety show,’ Hao Shi is in pairs’, and they also played a love story of amnesia. I think it depends on how the current film is refurbished. I have this expectation. "


Ten years’ taste is as warm as words

A film for fans of original books.


So which part of people are suitable for these three films to watch accordingly? "Ten Years of Taste as Warm as Words" gives people the feeling that it is for the original book fans. I read this book in my youth and want to see if the male and female protagonists are still so in love after ten years. Ni Jun said: "Dj Yan is a perfect boy in the original work; It is the 2016 class of our school. She made a lot of movies during her school days, which is very close to the characters in the original book. "


I really want to go to your world and love you

The best choice for long-distance love


"I really want to go to your world and love you" also features two cutting-edge actors, the modest gentleman in "I want to see you" and the strong jiao in "The Sky of Wind Dog Boys". Zhou still gave people the impression that she was a very boyish girl before. Now it is a sense of contrast to let her play the heroine of a love movie, because she has added fantasy elements.

There are many successful cases of the collision between love and fantasy, such as 2017, 2018, 2020, 2021, etc., which have achieved very good reputation and box office. Ni Jun added: "The film has a concept of long-distance love, so I wonder if there are also many long-distance friends who choose a movie together and then use such brainwaves to communicate."


Don’t forget I love you

A good medicine for curing love


The harmony in Don’t Forget I Love You is older than the male and female protagonists in the previous two films, and more like a slightly mature love. The film is likely to attract many people who need to be cured in love. Couples may have a little awkwardness. Even when thinking about whether this love should continue, let’s watch this film together and learn how to make each other continue to fall in love with themselves. The film is probably a good medicine for love, with healing function.


On the extremely romantic February 14th, many couples walked into the cinema and chose a love movie, so that the off-screen love and the on-screen love could complement each other and talk about a sweet love. Just as the love movies shown in the cinema are different at the moment, love has various forms. May couples all over the world enjoy the sweetness brought by different love in the warm atmosphere of the cinema.


Ministry of Industry and Information Technology: In March, the automobile production and sales decreased by 44.5% and 43.3% respectively.

  Beijing, April 14 (Xinhua) According to the website of the Ministry of Industry and Information Technology, the Ministry of Industry and Information Technology recently released the economic operation of the automobile industry in March 2020. The data shows that in March, the production and sales of automobiles were 1.422 million and 1.43 million respectively, down by 44.5% and 43.3% respectively. From January to March, the production and sales of automobiles were 3.474 million and 3.672 million respectively, down by 45.2% and 42.4% respectively.

  According to reports, in March, 2020, with the phased results of epidemic prevention and control in COVID-19, auto companies accelerated their resumption of work and production, production and operation resumed in an orderly manner, and the auto market gradually picked up, but the overall production and sales were still at a low level.

  Car sales in March decreased by 43.3% year-on-year.

  In March, the production and sales of automobiles were 1.422 million and 1.43 million respectively, down by 44.5% and 43.3% respectively.

  From January to March, the production and sales of automobiles were 3.474 million and 3.672 million respectively, down by 45.2% and 42.4% respectively.

Image source: website of Ministry of Industry and Information Technology

  — — In March, passenger car sales decreased by 48.4% year-on-year.

  In March, the production and sales of passenger cars were 1.049 million and 1.043 million respectively, down by 49.9% and 48.4% respectively. In terms of vehicle types, the production and sales of cars were 493,000 and 491,000 respectively, down by 50.3% and 48.6% respectively. The production and sales of SUVs were 498,000 and 485,000 respectively, down by 44.8% and 43.9% respectively. The production and sales of MPV were 35,000 and 46,000 respectively, down by 77.3% and 70% respectively. The production and sales of crossover passenger cars were 22,000 and 21,000 respectively, down by 48.6% and 58.2% respectively.

  From January to March, the production and sales of passenger cars were 2.684 million and 2.877 million respectively, down by 48.7% and 45.4% respectively. In terms of vehicle types, the production and sales of cars were 1.233 million and 1.325 million respectively, down by 50.4% and 47.6% respectively. The production and sales of SUVs were 1.288 million and 1.372 million respectively, down by 43.1% and 39.6% respectively. The production and sales of MPV were 114,000 and 136,000 respectively, down by 70.4% and 63.3% respectively. The production and sales of crossover passenger cars were 49,000 and 45,000 respectively, down by 51.1% and 54.1% respectively.

Image source: website of Ministry of Industry and Information Technology

  In March, China brand passenger cars sold 433,000 vehicles, down 48.2% year-on-year, accounting for 41.5% of the total passenger car sales, and its share increased by 0.2 percentage points year-on-year.

  From January to March, the cumulative sales of China brand passenger cars was 1.155 million, down 47.3% year-on-year, accounting for 40.1% of the total sales of passenger cars, and the share decreased by 1.5 percentage points year-on-year. Among them, the sales volume of cars was 265,000, down 48.7% year-on-year, with a market share of 20.1%; The sales volume of SUVs was 752,000 units, down 41.3% year-on-year, with a market share of 54.8%. MPV sold 91,000 vehicles, down 69% year-on-year, with a market share of 67.2%.

  — — Commercial vehicle sales in March decreased by 22.6% year-on-year.

  In March, the production and sales of commercial vehicles were 373,000 and 388,000 respectively, down by 20.3% and 22.6% respectively. In terms of vehicle types, the production and sales of trucks were 341,000 and 357,000 respectively, down by 20.3% and 22.1% respectively. The production and sales of passenger cars were 32,000 and 31,000 respectively, down by 20.9% and 28% respectively.

  From January to March, the production and sales of commercial vehicles were 790,000 and 794,000 respectively, down by 28.7% and 28.4% respectively. In terms of vehicle types, the production and sales of trucks were 721,000 and 728,000 respectively, down by 29.3% and 28.2% respectively. The production and sales of buses were 69,000 and 66,000 respectively, down by 22.9% and 30.7% respectively.

Image source: website of Ministry of Industry and Information Technology

  In March, the sales of new energy vehicles decreased by 53.2% year-on-year.

  In March, the production and sales of new energy vehicles were 50,000 and 53,000 respectively, down by 56.9% and 53.2% respectively. In terms of vehicle types, the production and sales of pure electric vehicles were 38,000 and 40,000 respectively, down by 58.5% and 55.6% respectively. The production and sales of plug-in hybrid vehicles were 11,000 and 13,000 respectively, down by 50.2% and 44.1% respectively. The production and sales of fuel cell vehicles were 38 and 36 respectively, of which the output increased by 5.6% year-on-year, and the sales volume was the same as the same period.

  From January to March, the production and sales of new energy vehicles were 105,000 and 114,000 respectively, down by 60.2% and 56.4% respectively. In terms of vehicle types, the production and sales of pure electric vehicles were 77,000 and 85,000 respectively, down by 61.8% and 58.6% respectively. The production and sales of plug-in hybrid electric vehicles were 28,000 and 29,000 respectively, down by 55% and 48.5% respectively. The production and sales of fuel cell vehicles were 183 and 207 respectively, down by 19.7% and 7.2% respectively.

Image source: website of Ministry of Industry and Information Technology

  From January to February, the main business income of key enterprises decreased by 32.8% year-on-year.

  From January to February, the main business income of key enterprises (groups) in the automobile industry totaled 382.7 billion yuan, down 32.8% year-on-year; Accumulated profits and taxes totaled 21.16 billion yuan, down 65.1% year-on-year.

  Automobile exports increased by 0.8% year-on-year in March.

  In March, 91,000 vehicles were exported, a year-on-year increase of 0.8%. In terms of models, the number of passenger cars exported was 68,000, a year-on-year increase of 21.9%; The number of commercial vehicles exported was 23,000, a year-on-year decrease of 33.8%.

  From January to March, 204,000 vehicles were exported, down 11.5% year-on-year. In terms of models, the number of passenger cars exported was 154,000, a year-on-year increase of 5.3%; 50,000 commercial vehicles were exported, down 40.7% year-on-year.

In January, 28 Guangdong-made films were put on record and approved by the State Film Bureau.

Text/Entertainment Guangdong Hu Haojie

According to the notice of the National Film Bureau on the filing and project publicity of the national film script (synopsis) in January 2024, there are 247 story films, 12 animated films, 17 documentary films, 15 science and education films and 4 special films.

Among them, a total of 28 films in Guangdong Province were put on record, including 21 feature films, 2 animated films and 5 documentary films.

 

The information of the films put on record in Guangdong Province is as follows:

Source: Official website of National Film Bureau.

Editor in charge: Zhang Jinzhi

AI empowers exercise and fitness! Ningjin strives to build an internationally renowned high-end sports equipment manufacturing base.

Qilu Net Lightning News March 20 th Ningjin County, Dezhou City has the largest commercial fitness equipment production base in China, with more than 2,000 fitness equipment enterprises and more than 1,000 product categories. In 2023, the total output value of local fitness equipment industry exceeded 10 billion yuan. In 2024, Ningjin will continue to consolidate and enlarge the industrial advantages of fitness equipment, build an internationally renowned high-end sports equipment manufacturing base and plan a world-leading fitness equipment innovation center. 

"This is a new product developed by us in online celebrity this year. It provides comprehensive and professional courses, including yoga, dance, muscle building and shaping, according to the different needs of the old, middle-aged and young people. At the same time, it empowers sports and fitness fields such as big data, cloud computing, AI and digital control to provide customers with the most scientific and effective sports and health programs. Moreover, it supports interactive live broadcast and remote private education, which can realize remote one-on-one practical teaching assisted by AI, so that sports and fitness are no longer limited by time and space. " Ren Tianshu, general manager of Shandong Roserod Fitness Equipment Co., Ltd. told reporters.

In order to promote the product upgrade, Roserod cooperated with Shenzhen Head Enterprise this year to develop home fitness equipment and build a smart home health housekeeper. Through intelligent technology, Roserod will create a variety of "online celebrity products".

Ren Tianshu said, "This year, we expect to sell 200,000 units, the revenue will exceed 700 million, the export will be 450 million, and the tax payment will exceed 38 million. Now there are 250 million orders in hand, and the production has been scheduled for May this year."

Ningjin gathers strength to build a "professional functional county town with characteristic industries as the core", build an internationally renowned high-end sports equipment intellectual base with high quality, systematically plan the world-leading fitness equipment innovation center, and build a regional public brand of fitness equipment recognized by the all-round plastic industry, and continuously consolidate and enlarge the industrial advantages of fitness equipment in seeing Ningjin globally, coming to Ningjin globally and buying Ningjin globally. Up to now, the national market share of commercial fitness equipment in Ningjin has reached over 70%. Products are exported to more than 170 countries and regions such as the United States, the European Union and Japan. With the coordinated development, the local fitness equipment industry has been selected as a provincial-level characteristic industrial cluster, and its industrial scale has exceeded 10 billion yuan. It has been recognized as a national sports industry demonstration base and a fitness equipment production base in China by the state.

Xie Fuping, deputy director of the Fitness Equipment Industry Office in Ningjin County, said that the fitness equipment industry in Ningjin County has a high degree of agglomeration, and a number of "chain owners" enterprises such as Maibaohe, Baode Long and Roserod have emerged, forming a whole industrial chain from R&D and design, manufacturing to marketing and after-sales service, and building a pattern of specialized division of labor, industrial cooperation and cluster development. In the future, Ningjin County will give full play to the inherent credibility of regional brands, attract more related supporting industries to enter the industry, gather locally, continuously enhance the reputation and influence of the industry in the market, and bring more market competitive advantages to the industry.

Lightning journalist Wang Jialiang Liu Zhen Ning Jin Rong Media Gao Fuying Yin Ting Li Chao reports

Holiday Arrangements for Statutory Holidays in 2021 Latest Holiday Notice Schedule in 2021

Holiday Arrangements for Statutory Holidays in 2021 Latest Holiday Notice Schedule in 2021

  2021 is coming, and I believe many people want to know the holiday arrangements for the whole year of the new year. At present, the State Council has released the latest holiday schedule. Let’s take a look.》》

Notice of the General Office of the State Council on the arrangement of some holidays in 2021

New Year’s Day holiday arrangement in 2021

  1. New Year’s Day: It will be a holiday from January 1 to 3, 2021, with a total of 3 days.

2021 New Year's Day holiday

  2021 New Year’s Day holiday

Holiday arrangements for the Spring Festival in 2021

  Second, the Spring Festival: from February 11 to 17, the holiday will be suspended for 7 days. Go to work on Sunday, February 7th and Saturday, February 20th.

2021 Spring Festival holiday

  2021 Spring Festival holiday

Holiday arrangement in Tomb-Sweeping Day in 2021

  3. Tomb-Sweeping Day: We will have a holiday from April 3rd to 5th, for a total of 3 days.

2021 Tomb-Sweeping Day holiday

  2021 Tomb-Sweeping Day holiday

Holiday arrangement for May Day in 2021

  4. Labor Day: May 1st to 5th, with 5 days’ holiday. Go to work on Sunday, April 25th and Saturday, May 8th.

2021 May Day holiday

  2021 May Day holiday

Holiday arrangement for Dragon Boat Festival in 2021

  Five, Dragon Boat Festival: June 12th to 14th holiday, a total of three days.

2021 Dragon Boat Festival holiday

  2021 Dragon Boat Festival holiday

Holiday arrangement for Mid-Autumn Festival in 2021

  Mid-Autumn Festival: From September 19th to 21st, we will have a holiday for 3 days. Go to work on September 18th (Saturday).

Mid-Autumn Festival holiday in 2021

  Mid-Autumn Festival holiday in 2021

National Day Holiday Arrangements in 2021

  7. National Day: 7 days’ holiday from October 1 to 7. Work on September 26th (Sunday) and October 9th (Saturday).

2021 national day holiday

  2021 national day holiday

  According to the news of Zhongxin. com on August 2, 2019, the Ministry of Human Resources and Social Security issued the "Standards for Holidays in China’s Statutory Years", which clarified five types of vacation standards: rest days, statutory holidays, annual leave, family leave and wedding and funeral leave. Among them, the current legal annual holiday standard is 11 days.

  The holiday for all citizens is a one-day holiday in the New Year. Spring Festival holiday for 3 days; Tomb-Sweeping Day has a holiday for 1 day; 1 day off on Labor Day; Dragon Boat Festival holiday for 1 day; Mid-Autumn Festival holiday for 1 day; There are three days off on National Day. Family leave for unmarried employees once a year, with a holiday of 20 days; Married employees once every four years, with a holiday of 20 days. (Title: The Ministry of Human Resources and Social Security issued five types of vacation standards, and the statutory annual holidays totaled 11 days)

  Therefore, there are 11 national legal holidays in 2021, namely:

  1. New Year’s Day: 1 day off (January 1, 2021).

  2. Spring Festival: 3 days off (the first day of the first month-the third day of the first month, February 12-February 14, 2021)

  3. Tomb-Sweeping Day: One day off (April 4th, 2021).

  4. Labor Day: one day off (May 1, 2021).

  5. Dragon Boat Festival: one day off (June 14th, 2021).

  6. Mid-Autumn Festival: one day off (September 21st, 2021).

  7. National Day: 3 days off (October 1st-October 3rd, 2021).

Editor in charge: Zheng Lili

New Energy Vehicles: What’s the difference between changing electricity and charging?

The limit test of electric muck car's power changing mode-charging and power changing energy demonstration station.

The limit test of electric muck car’s power changing mode-charging and power changing energy demonstration station.

  A few days ago, the Ministry of Industry and Information Technology issued the "Notice on Launching the Pilot Work of the New Energy Vehicle Switching Mode Application" (hereinafter referred to as the "Notice"). There are 11 cities included in the pilot scope, including 8 comprehensive application cities, and Nanjing is one of the pilot cities. What are the advantages of changing electricity compared with charging? The reporter visited different types of power exchange stations that have landed in Nanjing.

  Yangzi Evening News/Zi Niu News reporter Liu Liyuan

  With the increasing number of electric vehicle users, slow charging and queuing for charging greatly affect the user experience. During the National Day this year, new energy vehicles in high-speed service areas once rushed to the hot search. As the name implies, changing electricity is to replace the battery. Compared with the current charging efficiency of electric vehicles, changing electricity is more time-saving.

  In the aspect of replacing electricity for passenger cars, Weilai, a brand of new energy vehicles, started early. Weilai staff told reporters that Weilai has built a station in Nanjing since 2018. Up to now, a total of 17 power stations have been laid in Nanjing. In Nanjing Xianlin Life Science and Technology Park, the Weilai Second Generation Power Station, which was recently launched, only needs four standard parking spaces, but it is quite efficient and convenient to operate, and it can be replaced in a few minutes. The staff said that on average, there are about 50 orders for changing power stations every day, and there are 100 orders when there are many.

  This year, State Grid Nanjing Power Supply Company and the municipal government also started the relevant exploration of replacing electricity with special vehicles. In the demonstration station of charging and replacing electric energy, which is located in Lishui, it takes only 5 minutes for an electric muck truck with insufficient battery to drive to the charging and replacing power station and replace it with a fully charged battery. In this demonstration station, the single power exchange time can be controlled within 5-7 minutes, which can provide power exchange service for 50 muck trucks. In addition, the demonstration station also bears another responsibility: compare the advantages and disadvantages of electric vehicles and traditional fuel vehicles in terms of actual cruising range, adaptability to complex road conditions, charging and replacing efficiency, user operating costs, driving experience, etc., so as to optimize and transform electric muck trucks according to the data and promote the popularization and application of electric muck trucks.

  Last year, the largest intelligent charging building for electric vehicles in China — — The electric vehicle geek space Jiangbei New District Station in Nanjing has been put into operation. The reporter learned that the station has planned a power exchange service in addition to non-inductive charging, which can exchange power for various electric vehicles such as civilian cars and network cars in the future. At present, various types of power exchange stations have not fully realized the cross-exchange of power between different brands of vehicles and different models of batteries. In view of this phenomenon, Oscar Chan, a fifth-level employee of State Grid Nanjing Power Supply Company, told reporters that establishing and improving the technical standard system for power exchange, breaking the barriers between different brands of power exchange agreements and creating a good industrial ecology for power exchange mode are important components of the pilot work of the application of power exchange mode for new energy vehicles.

Singing National Music Festival in Pamirs Plateau

China Youth Daily client news (reporter Wang Xueying from Zhongqing Daily, Zhongqing.com) Tajik traditional wedding, heroic epic Manas, Muqam’s My Love for the Motherland, and the men’s group dance Makati in the Sun … On the evening of March 20th, the third Xinjiang Kashgar "Voice of Pamir" national music festival opened in Tashkurgan Tajik Autonomous County, and the stage of integration of tradition and modernity intoxicated online and offline audiences.

The evening party is divided into three chapters: Pamirs with Abundance, Pamirs with Passion and Pamirs with Endeavour. Enthusiastic actors performed wonderful programs such as Wedding on an Iceberg, Eagle Flying Over Pamirs, Flowers Still Red, Legend of Stone Town, Dancing in Xinjiang, etc. The whole performance fully demonstrated the unique cultural charm of Ta County, the beautiful plateau scenery, the deep patriotic feelings and happy life of the local people.

Through this music festival, Kashgar invited tourists from all over the motherland to explore the mysterious and magnificent Pamirs and visit Kashgar with rich customs and magnificent scenery.

The series of activities of this music festival will last from March 20th to March 27th, including literary evening, exhibition of intangible cultural heritage, launching ceremony of Panlong Ancient Road, promotion of cultural tourism resources, display of agricultural achievements, apricot blossom festival and other activities.

Tourists from all over the country come to Kashgar, where they can not only enjoy the pure scenery of the plateau snow-capped mountains, traditional Tajik embroidery, costumes, food and other intangible cultural heritage, but also feel the most shocking traditional sports activities such as speed horse racing, yak catching sheep and polo at close range.

Online screening of Russian films in 2023 started many excellent films to be broadcast for free.


1905 movie network news 2023 is one of the most exciting years in the history of Russian-Chinese film cooperation. In April this year, at the Russian Film Festival and the Beijing International Film Festival, a Russian film with high reputation was shown. Now, more excellent movies will be broadcast for free in a limited time. From August to September, the Russian Film Festival will be held simultaneously in three China cities: Beijing, Suzhou and Heihe. In addition, "China Film Day" will also be held in Russia.


A few days ago, the Russian online film exhibition was officially launched, and China audiences will have the opportunity to watch romantic fantasy movies, the first film based on Russian graphic novels, The Guardians, movies about alien creatures, movies based on real events, sports movies and so on.


In addition, it also includes disaster movie, whose film of the same name in the Soviet era in 1979 was well known to the audience in China. So far, this film is still a classic by word of mouth. And this latest version of "Ghost in Fire" has not only been re-produced by modern technology, but also expanded a brand-new plot in the plot.


Russian film online screening list


The movie "He is a Dragon" Dragon (2015)



Introduction: The film is adapted from the novel Ritual by Sergey Diacenco and Marina Diacenco. It tells the story that Milla, the youngest daughter of the Duke, was kidnapped by the dragon and awakened the humanity of the dragon, and finally fell in love with arman.


The movie Guardians (2017)



Introduction: This film tells the story of the evil Professor Kratov who has been engaged in weapons research. He wants to use biological weapons to achieve his ambition and has created a series of large-scale explosive terrorist attacks in major cities in Russia. In order to eliminate evil forces and save the country facing destruction by biological weapons, the Russian Ministry of Defense sent a team of superheroes named "Patriots" created during the Cold War. These heroes are different from ordinary people and have special skills, and they have launched a life-and-death contest with the evil professor who claims to rule the world … …


The Crew(2016)


 

Introduction: The film is a remake of the Soviet film in 1980. It tells the story of the dauntless crew led by three pilots who volunteered to go to the volcano to explode.The story of Kunwu Island rescuing trapped people. Gusin, a pilot with a sense of justice (Danil KOzlovsky), who was expelled from the army for disobeying the orders of his superiors, became an intern pilot of the civil aviation unit and met the spiritual mentor Zincenko (Vladimir Mashkov Act the role of) and lover Alexandra (Agni GeRudySpecial decoration). However, in one flight,The sudden volcanic eruption and bad weather conditions made everything on the plane out of control, and all the members’ lives hung by a thread … …


The movie Munich 3 Seconds (2017) 



Introduction: The film is based on the famous legendary real events in sports history, and tells the incredible events that happened during the 1972 Munich Olympic Games. In the final of the basketball championship, the Soviet basketball team defeated the American team, which kept the record of total victory for 36 years. Three seconds before the final, the United States led by one point. The American team has begun to celebrate the victory of the game in advance because they believe that the result of the game is a foregone conclusion. However, an unknown basketball coach from the Soviet Union led the Soviet national team in difficulties, hardships and poverty, which reversed the result of the game and changed the whole basketball history.


The movie "Space Rescue" SALYUT-7(2017)



Introduction: The Salute 7 space station in outer space lost contact with the Earth unexpectedly. Engineer Victor Ayokin and retired astronaut Vladimir Fedorov were ordered to take Soyuz T-13 to find the trace of Salute 7. When they were preparing to return after a series of crises, such as docking in space, cold current in the space capsule, fire in the space station and failure of solar charging system, they were told that the space station was about to be shot down, and a bigger space disaster was coming.


The film And Quiet Flows The Don(1957)



Introduction: The film is set in the turbulent times of the eve of World War I, revolution and civil war for about ten years. Through the tragic fate of young Cossack grigori and young Cossack Axinia, and the changes of the grigori family in the turbulent years, it presents the daily life of Cossacks in the Don River area and their personal destiny during the war.


The movie The Fall of Moscow Attraction(2017) 



Introduction: A rare meteor shower is about to appear over Russia. Young men and women are extremely excited and have taken to the streets to witness this historic moment. You Liya (act the role of), a beautiful girl, insists on dating Tem (Aleksandr Petrov) despite her father’s opposition as an officer. On the day of the meteor shower, they hid in one place and frolicked, but they didn’t know that a great crisis was coming. An alien spacecraft was accidentally hit by the Russian air force. It caused a devastating blow to Moscow during the forced landing, and You Liya’s best friend was also killed in the disaster. After that, You Liya and his friends broke into the restricted area and met aliens. By mistake, she decided to treat Hank, an alien pilot who was seriously injured.


Movie Viking(2016)



Introduction: At the end of the tenth century, after the sudden death of Sylvia I, the supreme ruler of Kiev Ross, the kingdom shook and the ruling and opposition parties disputed. With the support of the nobles of their respective principalities, the three princes competed for the right to inherit the throne. Vladimir is the youngest of the three Wang Zizhong, and he is not valued by his family because he is the illegitimate child of his father and maid. After the sudden death of his father and the murder of the second prince by the eldest prince, the timid prince, with the help of his father’s adviser Swing Nelder, organized a savage and violent Viking team from his family’s hometown and began to take revenge on his brother and the aliens who killed his father. Waiting for him are the iron warrior of the big prince, the indestructible Polotsk castle, the crossbow of the Turkish fighters, the evil pagan curse and the tactics … …


The movie The Battle(2019)



Introduction: Anton, a street dancer, dreamed of conquering the world of street dance, but a serious accident shattered his dream and pushed him into the silent world. After hearing loss, Anton also lost the meaning of living, but it was at this difficult time that he met the true love of his life and found his mission in life. Anton learned to listen to music from his heart and began to teach children who were also deaf to dance. He developed a new unique dance step and ventured to lead this group of children to join his dance troupe to participate in the Russian championship, hoping to win the qualification for the world championship. But what is more important in Anton’s heart is that one day he can hear the voice of his beloved with his own eyes.


The Cop Baby(2017)



Brief introduction: Heromo, a gray-haired special operations major, was injured in an anti-drug operation. In the process of treatment, he unexpectedly realized the soul transfer with the newly born baby of Oleg, a policeman of the Environmental Protection Department. The case is imminent, and the newborn’s young body is filled with the old soul of major Interpol. When the stupid old man encounters the runaway baby, the police and robbers staged scenes of ironic crime-solving during the confrontation.


Zhang Weiwei Harvard Speech: Dispelling the Dark Clouds over Sino-US Relations

  On the afternoon of October 15th, local time, the forum "China’s Economic Development and Sino-US Relations" was held in Harvard University. This forum is sponsored by the Shanghai Municipal Government Information Office and China Research Institute of Fudan University, and supported by Kennedy School of Harvard University. Joseph Nye, former Dean of Kennedy School of Harvard University, Zhang Weiwei, Dean of China Research Institute of Fudan University, Robert Kuhn, a famous expert on China, and Sir William Geoffrey Ehrman, a professor at Harvard University delivered keynote speeches at the forum. This article is a speech by Professor Zhang Weiwei.

  Professor Zhang Weiwei gave a speech at Harvard University.[It is impossible to win a trade friction with the world’s largest consumer market]

  I am very glad to hold such an international forum at this critical moment in the development of Sino-US relations. Thank you for your distinguished guests and well-known scholars. Your arrival has made this forum full of splendor.

  More than 40 years ago, in January, 1976, Time Magazine first published China leader Deng Xiaoping as a cover figure, and at the same time asked a question in large font beside his image: "China: Friend or Enemy?" (China: Friend or Foe? This shows that the United States at that time, after the death of Premier Zhou Enlai and when President Mao Zedong was seriously ill, was full of uncertainty about how Sino-US relations would evolve. But more than 40 years later, many Americans still seem to ask this question today: "China: Friend or Enemy?"

  Forty years later, many Americans are still asking this question: "China: Friend or Enemy". Recently, many American friends and American experts in China are saying that the mainstream of American society is becoming more and more negative and even hostile to China, and many people who are usually friendly to China are afraid to speak out. The recent speech by Mr. Burns, the vice president of the United States, gives people the impression that China is already an "enemy", even a terrible enemy. He thinks that China is interfering in the internal affairs of the United States and even "wants to change the president of the United States". In fact, this is the idea of many Americans, especially many Harvard people. (Laughter)

  Personally, I hope these are all "fake news". After all, in the past 40 years, various exchanges between China and the United States have increased hundreds of times: taking the trade between the two sides as an example, the trade volume between China and the United States in 2017 was 233 times that of 1979. The exchange of personnel between the two sides has also grown from scratch. Today, 14,000 people travel between China and the United States every day, and a plane flies to the other country every 17 minutes. Of course, due to the unwise Sino-US trade friction initiated by President Trump, the number of China visitors to the United States dropped by more than 40% during the National Day Golden Week in China.

  I want to add here. China’s domestic consumption this year is nearly 6 trillion US dollars, which is calculated according to the official exchange rate of US dollars. If calculated according to purchasing power parity, the consumer market is bigger. In other words, China is already the largest consumer market in the world. Trade friction with the world’s largest consumer market is impossible to win.

  I also know that some people are still cautiously optimistic about Sino-US relations, and there are more and more people in American society, especially young people, who care about China. In many states and cities that have frequent exchanges with China, people from officials to business circles are very friendly to China. The latest survey of American Chamber of Commerce in China also shows that despite the Sino-US trade war provoked by President Trump, most American enterprises in China continue to be optimistic about China, and one third of them plan to further increase their investment in China.

  Which view is the mainstream, we can observe it for a while. Even if the pessimistic view is in the mainstream for the time being, we don’t need to be overly pessimistic. After all, there is a philosophical saying in English: Things may have to get worse before they get better. China people also have a similar expression, which is called "Good things grind more". This is in line with the dialectics of the development of things. Only by constantly overcoming problems and contradictions can we achieve mutual understanding and win-win cooperation. This also makes our communication at Harvard University particularly meaningful.

  We need to face up to problems and communicate frankly. Only in this way can we help to dispel the dark clouds over Sino-US relations as soon as possible and put our bilateral relations on the road of relatively healthy development. Therefore, I will put forward my views frankly and be willing to answer any questions you have. I emphasize "any question" and there is no taboo.

  [The thinking logic behind the three cognitive misunderstandings of China in the United States is that you lose and I win, and zero-sum game]

  I want to talk about three misunderstandings about China in the United States:

  One of the cognitive misunderstandings: the so-called "Thucydides Trap", that is, the conflict and even the war between a big and emerging country is inevitable.

  The second cognitive misunderstanding: China wants to sell the China model to the world.

  The third cognitive misunderstanding: China pursues expansionism.

  Limited by time, I am not going to discuss every misunderstanding in detail, but I hope to reveal the cultural logic behind these misunderstandings, so as to deconstruct them in a wider scope.

  Let’s go back to the question of "China, friend or enemy". With all due respect, there is a typical western or American thinking logic behind this problem. The biggest characteristics of this logic are black and white, either/or, you win or lose, and zero-sum game.

  Similarly, former US President George Bush said, "With us or against us"; There is also the assumption of the trade dispute between President Trump and China: China’s trade surplus means that China has benefited and the United States has suffered greatly.

  In my personal opinion, two Harvard professors who are far wiser than these two politicians don’t seem to have got rid of the same logic. I mean Professor Samuel Huntington, who put forward the "Clash of Civilizations" many years ago, and Professor Graham Ellison, who put forward the "Thucydides Trap", although Professor Ellison’s original intention was to avoid the conflict between China and the United States. I think the logic behind these two views is still a zero-sum game. You win and I lose, but the rise of one party must be at the expense of the decline of the other.

  China has an ancient civilization with uninterrupted history, and our political and cultural traditions seem to be more tolerant and calm than those in Europe. We have always believed that each inch has its own strengths, while each inch has its own shortcomings. Different civilizations and nationalities can learn from each other, learn from each other’s strengths, and finally achieve a win-win situation.

  If we ask questions from the perspective of China’s political culture, we may not ask "Is this country a friend or an enemy" but "Is this country a friend or potential friend? )”。

  In other words, in China’s political culture, especially in the political tradition of dealing with state-to-state relations, all countries are friends now or in the future. We do not draw a line by ideology or political system. Even though the relationship between a certain country and China is difficult for various reasons, we firmly believe that we can finally create conditions to turn our enemies into friends. In my opinion, the biggest feature of China’s foreign policy today is to deal with all countries and strive to become friends and partners with all countries.

  Through the literal differences between "friends or enemies" and "friends or going to be friends", we can see the differences between Chinese and western political and cultural traditions, especially religious traditions.

  There have been thousands of years of religious wars in European history, and countless wars have been fought between different religions and different sects within the same religion. In contrast, there are various wars in China’s history, but there are few religious wars. To a great extent, I personally think that this huge difference is related to the monotheistic tradition in the West. The monotheistic tradition often means: you have different beliefs from mine, you are a heretic, I am right, you are wrong and even evil, and I must make you like me, otherwise you are my enemy.

  In contrast, China’s religious tradition is inclusive and comprehensive in nature, so in the history of China, Confucianism, Buddhism and Taoism blended and complemented each other, which enabled China to successfully avoid the suffering of a long-term religious war, which is probably one of the main reasons why China’s civilization lasted for thousands of years without interruption.

  In those days, Voltaire, Leibniz, Spinoza and other European enlightenment thinkers highly admired and praised China’s tradition, which they called "natural religion", that is, the great tradition of being close to nature, non-political and non-zero-sum game.

  Of course, another feature of China’s religious tradition is that religion is not allowed to interfere in politics, so China has a long tradition of separation of church and state, which we are proud of.

  Because of this, if we look at the so-called "Thucydides Trap" from the Chinese perspective, we will find that the 16 cases cited by Professor Ellison are almost all countries that believe in either-or, zero-sum games in western political culture. It is unconvincing to compare this situation with China, a country that doesn’t believe in zero-sum games. In other words, "Thucydides Trap" (one of the cognitive misunderstandings) obviously does not apply to China.

  Similarly, there is no missionary tradition in China. China never wanted to change other people’s beliefs or impose his own model on others. If many developing countries look to the China model today, it is largely because they have tried the western model and failed, even a very painful failure, so they want to get inspiration from China’s experience. This is an exchange of development experience, which is beneficial to developing countries, western countries including the United States and the whole human society. In short, the cognition that China wants to sell his own model (the second cognitive misunderstanding) is also difficult to establish.

  I would also like to point out that in Professor Ellison’s 16 cases, all the countries that started wars were superstitious about military conquest. This is also a major difference between Chinese and western political history.

  Empires in European history are basically military empires, and conquering other countries by force is part of their belief. The rise of the European Empire has always been accompanied by colonial wars, and it was only after two world wars that it learned from a painful experience and embarked on the road of peaceful integration.

  China has no tradition of western militarism. When Zheng He went to the Western Ocean in the first half of the 15th century, the displacement of his capital ship was 100 times that of the Santa Maria in discovery of america, Columbus some 80 years later, but China did not colonize other countries. China is a nation that built the Great Wall, which is a defense system, not an attack system.

  Around 1890, when the United States became the largest economy in the world, it launched the Spanish-American War and occupied Spanish colonies such as the Philippines and Cuba. In contrast, China became the world’s largest economy in 2014 at purchasing power parity. With China’s military strength today, China may be able to recover all the south island reefs occupied by neighboring countries within 24 hours, but China has not done so, but advocates resolving differences through negotiations.

  We can also trace back to 1964, when we first started to possess nuclear weapons, when China announced that it would not be the first to use nuclear weapons and would not use nuclear weapons against non-nuclear countries. If all nuclear-weapon States can do this today, our world can be free from the fear of nuclear war today.

  It is obviously absurd for American media to describe such China as bellicose. It was only from the repeated western invasions in China’s modern history that he realized that without strong national defense, he would be trampled upon, so he began to pursue the goal of national rejuvenation and strong national defense, and achieved great success. Today, China people have great confidence in their national defense capability, and China will not accept any country’s challenge to China’s core interests. In a word, China’s view of pursuing expansionism (the third cognitive misunderstanding) is obviously untenable.

  This reminds me of the British philosopher Russell’s visit to China about a century ago. At that time, the western world had just experienced the painful First World War. He deeply reflected on the tradition of advocating violence in western culture and highly praised China’s tradition of advocating peace. However, at that time, many intellectuals in China lost their necessary cultural confidence because their country was defeated by western powers again and again. Russell farsightedly pointed out that one day, when the Chinese people have enough self-defense ability, China people’s culture of advocating peace will benefit the whole world.

  Personally, I think this is largely the situation in China today. Through decades of unremitting struggle, China has developed economically and gained sufficient self-defense capability, but China does not invade other countries, and certainly does not allow other countries to invade China. On this basis, we promote peace and development around the world, including the "One Belt, One Road" initiative to jointly build and share. We advocate the establishment of a new type of relationship between major powers and jointly build a community of human destiny.

  It is better to make a wise choice of win-win cooperation than to make a stupid choice of cold war.

  We are at a critical moment in historical development, and our choice will become very important. We see that there is a force in the United States that wants to pull Sino-US relations into the Cold War. This is not in the interest of the United States, nor is it in the interest of China and the whole world. I remember Professor Joseph Nye once said when discussing soft power, declare China as the enemy, and China may become your enemy. This possibility does exist, but we don’t want it to happen. We are gathered at Harvard University today to avoid it.

  The key for Professor Zhang Weiwei and Professor joseph nye to answer questions from the audience is to make a wise and win-win cooperation choice instead of making a stupid cold war choice, so that China and the United States can get rid of the shadow as soon as possible and embark on the road of win-win cooperation. The interests of China and the United States, the two largest economies in the world, have been closely tied together, and seeking common ground while reserving differences and win-win cooperation are the only correct choice.

  China has no difficulty in this choice, because there are genes in our culture that are harmonious but different and win-win cooperation. In fact, in the process of its own rise, the United States has also demonstrated such an inclusive culture. Franklin, one of the founding fathers of the United States, studied the works of Confucianism in China very seriously. He believed that human beings "need to reach the perfect acme of wisdom through Confucius’ moral philosophy" (Confucius’ moral philosophy was “the gate through which it is necessary to pass to arrive at the sublimest wisdom ”)。 Thomas Jefferson, John Adams, Thomas Payne and other American founders all drew a lot of wisdom from Confucianism.

  Similarly, China has also learned a lot of knowledge and wisdom from the United States in the process of its rise. We have been learning from the United States, and we are still learning from the United States, and we will learn from the United States in the future. But this is not copying the American model, copying other people’s models will never succeed, and American friends present here will agree that there are many problems in the American model itself.

  In this sense, our vision is beyond the American model. We have carried out the largest reform and exploration in the history of mankind on the land of China, and there are many successful experiences in this process, many of which, in my opinion, are worth studying and even learning from American friends, especially the experience of harmony without difference and win-win cooperation.

  We hope that the United States can understand China objectively and realistically. We are not begging the United States to do so, and we will never beg the United States to do so, but believe that it is in the interests of the United States. I once told reporters in The New York Times that if we earnestly explain China to you again and again, and you still don’t want to understand China objectively, then we really have no choice. We don’t really care. We will let you continue to wander in the dark, and you will regret it in the end, not us.

  World history has entered a critical moment. We should prevent any efforts to push Sino-US relations to the cold war. The Cold War was based on a balance of terror, the so-called MAD (mutually assured destruction). This choice will have extremely serious consequences for both sides and the world, even what Mr. Russell called "madness."

  Today, we can choose MAP (mutually assured prosperity) which is 100 times better than MAD. This choice will bring more peace and prosperity to the Chinese and American people and the whole world. If we can take a more courageous step forward and work together to build a community of human destiny, then the relationship between our two countries will develop better and smoother.

  Finally, thank you again for this opportunity, so that I can directly introduce China’s cultural traditions and discuss Sino-US relations in the forum of Harvard University, and at the same time, I also put forward my frank views on the expositions of three Harvard professors with global influence. I also hope that my speech today will not be interpreted as "interfering in the internal affairs of the United States." Thank you! (The audience laughs and applauds warmly)