月度归档 2025年8月4日

It’s sunny in the north and rainy in the south! The temperature in the north continues to warm up, such as heavy rain in South China in May.

  Cctv newsAccording to China Weather Network, China will maintain the weather pattern of sunny in the north and rainy in the south for three days from March 29th to 31st. The heavy rainfall is mainly concentrated in southern Jiangnan and southern China, and there is heavy rain locally. The sunshine in most parts of the north will continue to be online. Due to the scarcity of rain and snow, the temperature in most parts of the north will continue to rise, and the 20℃ line will expand rapidly to the north, and the northeast will be as warm as May. However, there will be a strong cold air at the beginning of April. At that time, the temperature drop in some areas can reach 10 C, and the temperature fluctuates greatly. The public needs to add clothes to keep warm in time.

  The temperature rise in most parts of the north continued in early April, and the cold air returned to the scene.

  Yesterday, most of the northern warm sun was online, and the temperature started the "hurricane" mode. At around 14: 00, the temperature in North China and Huanghuai is generally at or above 20℃, such as 20.8℃ in Taiyuan, which is obviously higher than normal.

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  Yesterday, spring flowers in Beijing bloomed in the warm sun. (Photo/China Weather Network Wang Xiao)

  Three days from now, due to the scarcity of rain and snow in the north, the temperature in most areas will rise rapidly, and the area with the highest temperature above 20℃ will expand northward rapidly, and many places in the northeast will experience the spring-like warmth and briefly start the spring process; Beijing-Tianjin-Hebei and northwestern Shandong can even reach about 25 C.

  But at this time, the real spring in the north has not yet arrived, and sometimes a cold air will return the temperature to its original shape. From April 1 ST to 5 th, strong cold air struck, and the temperature in most parts of the north dropped by 6~10℃. The temperature drop in some parts of Inner Mongolia and northern Heilongjiang could reach more than 12℃, and the temperature in the south dropped by 4 ~ 8℃. Among provincial-level cities, like Shijiazhuang, the highest temperature can reach 26℃ today, but it will drop to 17℃ on April 4, so the public should pay attention to adding clothes to keep warm.

  There is heavy rain in many places in the south of the Yangtze River, so we should be alert to strong convective weather.

  In terms of precipitation, yesterday, large-scale precipitation in the south continued, with heavy rain or heavy rain in parts of Laibin, Guigang and Wuzhou in Guangxi, Zhaoqing, Qingyuan and Guangzhou in Guangdong, Qionghai and Wanning in Hainan.

  The Central Meteorological Observatory predicts that today, due to the influence of warm and humid air currents, rainfall in the south will continue. There are small to medium snow or sleet in parts of eastern Tibet, central and eastern Qinghai, southwestern Gansu and western Sichuan Plateau. There are small to moderate rains in parts of southern Sichuan, southern Chongqing, eastern and southern Yunnan, Guizhou, eastern Hubei, southern Anhui, southern Jiangsu, most of Hunan, Jiangxi, Zhejiang, Shanghai, Fujian, Guangxi, Guangdong, Hainan Island and Taiwan Province Island, among which there are heavy rains in the northwest and southwest of Guangdong.

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  Tomorrow, there will be small to medium snow or sleet in parts of Xinjiang along Tianshan Mountain, southern Tibet and southern Sichuan Plateau, among which there will be heavy snow in Xinjiang along Tianshan Mountain. There are small to moderate rains in parts of southern Gansu, Ningxia, southeastern Tibet, southern Sichuan, most of Guizhou, eastern and southern Jiangnan, southern China and Taiwan Province Island, among which there are heavy rains in parts of eastern Guangxi, western Guangdong and southern coastal areas.

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  Three days from now, there will be strong rainfall in South China and other places, and the local area will be accompanied by strong convective weather such as thunderstorms and strong winds, so it is necessary to strengthen prevention. In addition, with the influence of new cold air, there will be a large range of precipitation in the central and eastern regions, more rain and snow in the north, and local or current heavy snowfall, which needs to be paid attention to.

Investigation on the market chaos of children’s myopia correction: it cost tens of thousands of yuan without any effect

  "Is eye drops good or eat eye protection nutrition? Is it better to train in 3D or use a massager? I really don’t know what to do. " Recently, Ms. Liu, a citizen of Beijing, told reporters that some time ago, her 7-year-old daughter was diagnosed with 75-degree myopia. She took her daughter to try a variety of myopia treatment methods, and the effect was not good. The degree of myopia not only did not drop, but increased day by day. "This is completely different from what the merchant promised at the beginning."

  With the coming of summer vacation, myopia correction and vision prevention and control of minors are gradually heating up. Many parents expect to correct their children’s vision through rehabilitation treatment during the holidays. However, the mixed market of myopia rehabilitation treatment has discouraged many parents, and some parents shouted that they were cheated after trying some projects with their children.

  What chaos exists in the rehabilitation treatment market for children’s myopia? How to rectify? The reporter launched an investigation on this.

  □ Our reporter Zhao Li

  Wang Meng, who lives in Xi ‘an, Shaanxi Province, has been on the way to correct her eyesight since her daughter was 7 years old. "I stepped on all the pits that I could step on, and massage, acupuncture and intelligent instruments and equipment went into battle together, which can be said to have been corrected ‘ Family bucket ’ , but there is no practical effect. "

  Wang Meng said: "At first, we went to a correction institution that massaged acupoints, and tested our eyesight immediately after each massage. It really worked. Later, it was found that our eyes were relaxed at that time, but it was not really able to correct myopia." A year later, his daughter’s eyesight was not controlled, but her myopia increased by 100 degrees, which made the whole family complain, and finally she went to the hospital to get glasses.

  Behind Wang Meng’s trampling on the pit is the increasingly serious myopia problem of children and adolescents in China. According to National Health Commission data, in 2022, the overall myopia rate of children and adolescents in China will be 53.6%. Among them, the myopia rate of children under 6 years old is 14.5%, that of primary school students is 36%, that of junior high school students is 71.6%, and that of senior high school students is 81%.

  With the coming of summer vacation, many parents take advantage of their children’s absence from school to run around trying to correct their children’s eyesight and reduce their myopia. Parents’ attention to the treatment of children’s myopia has also pushed up the market fever of myopia prevention and correction, and a batch of myopia correction products have emerged one after another.

  However, a large number of children and adolescents have not controlled the deepening of myopia after receiving various products and methods for treating myopia, and they have not recovered their eyesight. Many parents have been bluntly "pitted" in the mixed myopia correction market.

  Known as three courses of lens removal

  After one year, the degree increased.

  In summer in Beijing, outside the ophthalmology department of a hospital, parents and children are crowded waiting for the call.

  Fang Meng, a Beijing citizen, is one of them. Her daughter is 9 years old this month. She was diagnosed with myopia in a routine physical examination at school two years ago, but the degree was less than 100 degrees. According to the suggestion of physical examination, she took her daughter to the hospital for examination. The doctor told her that it is necessary to ensure two hours of outdoor time every day to prevent myopia among teenagers.

  Fang Meng and her husband are very busy with their work, so they can’t take time out to take their daughter for outdoor activities according to the doctor’s advice. When they go to the doctor to check their eyesight, the myopia degree is increasing every month. This time, after inquiring about her family in detail, the doctor thought that the myopia degree of Yueyue increased rapidly, which may be related to heredity, because both Fang Meng and her husband are nearsighted by about 500 degrees, and at the same time, it is also related to the use of electronic equipment and lack of exercise every month.

  Fang Meng began to pay attention to her daughter’s myopia, and immediately tried Chinese medicine massage, eye patch, 3D training and other myopia correction methods. She even listened to the propaganda of a vision recovery center that "glasses will be removed for one month without surgery, and 100% vision will be restored", trying to restore her daughter’s vision with so-called therapeutic instruments.

  According to Fang Meng, spending a lot of money to buy treatment equipment not only has no effect, but also has a rapid decline in vision, scaring her to stop using it quickly, and other correction methods have no effect.

  This summer, she grabbed the doctor’s number of a hospital’s ophthalmology department in advance and took her children to check their eyesight. The results of the examination are not optimistic, and the child’s eyesight is still declining. The doctor suggested that she give the child glasses.

  The hour from Hebei is 9 years old this year, and his myopia has reached 475 degrees. Two years ago, Qian Yao, an hour’s mother, learned that her son couldn’t read the words on the blackboard clearly, and took her child to the hospital for examination. She was already nearsighted for more than 200 degrees. Qian Yao began to limit the frequency of his use of electronic products, and also gave him a lot of nutrients such as lutein, but the degree of myopia is still increasing.

  Later, introduced by a friend, she took her children to a local institution that claimed to be able to treat myopia. The first time I went, the child couldn’t even read the first line of the eye chart clearly. After correction, I can see the third line of the eye chart clearly. Under the recommendation of the other party, Qian Yao bought a set meal in this institution. Unexpectedly, the number of treatments is increasing, but the treatment effect is getting worse and worse. At present, I can’t see the first line of the eye chart clearly.

  What makes parents depressed is that myopia correction has no effect, but the cost is not less. Basically, it starts at 10,000 yuan, and tens of thousands of yuan is normal.

  According to Fang Meng, the myopia correction package she bought for her daughter, some products cost tens of thousands of yuan per course of treatment. Wang Meng also spends tens of thousands of yuan a year on myopia correction for her daughter.

  The reporter visited and found that in the myopia correction market, all kinds of so-called correction products are dazzling, including eye patches within 10 yuan, eye drops within 100 yuan, and myopia correctors and massagers over 1,000 yuan … … But the effect of these products is in doubt.

  For example, on social platforms, there are many posts promoting a brand of myopia prevention and control eye stickers, introducing their efficacy and attaching purchase links. The reporter noticed that in the comment area under such posts, there will always be similar account messages saying that the eye patch has excellent effect in preventing and controlling myopia. However, there are also some users who have bought this product "show their opinions" in the comment area, bluntly saying that this product is "useless at all, and there is nothing to feel except ice and cold after pasting".

  On the e-commerce shopping platform, the reporter consulted the customer service of some merchants selling eye patches, eye drops and therapeutic instruments, browsed the information of "product evaluation" and "ask everyone" to understand the efficacy of their products, and found that the customer service did not promise to reduce the myopia after using the products.

  In this case, why do parents spend huge sums of money on myopia correction?

  In Fang Meng’s view, myopia correction involves eye professional knowledge. Some institutions use parents’ eagerness and professional barriers to sell words. "Let us anxious parents ‘ Going to the hospital in a hurry ’ , thus falling into the pit. "

  Wang Meng told reporters that his psychological defense gradually loosened under the promise of "no surgery, no medicine, three courses of treatment" and "no effect in one month, full refund", so he embarked on a long road of myopia correction.

  According to the introduction of many interviewed parents, the reporter summarized some words of vision correction institutions:

  "If myopia is not corrected, the eyes will grow by 150 degrees a year, and after myopia prevention and control, they will not grow and may even reduce the degree" — — Arouse parents’ anxiety about the development trend of myopia; "My two children took off their glasses through this product, one with 200 degrees and the other with 300 degrees, so I chose to make myopia correction products to help more people take off their glasses" — — Understand it with your own "success" experience, move it with reason, and feel it with emotion; "In the past two years, TV stations have had our advertisements, and athletes of international shooting competitions have posted this eye sticker, which shows that this product is very safe" — — Increase credibility with advertisements.

  Create anxiety in the communication group

  Direct sale of unlisted products

  The reporter’s investigation found that behind some parents’ choice of myopia correction, some myopia exchange groups are filled with myopia anxiety.

  After being introduced, the reporter recently joined a number of myopia exchange groups.

  One of them is a discussion group called "Children’s Myopia Prevention and Control Campaign", with hundreds of members. The reporter noticed that the group forbade others to publish advertisements, and only the group owner could send links to eye protection products from time to time and share some eye protection articles. The reporter clicked on the link to enter the store, which sold glasses, eye stickers, fish oil, lutein and some therapeutic devices. The owner recommended a "four-piece set of prevention and control", that is, star fun control lens+light feeder+telephoto lens+reverse shot. The price of the whole set started at 10,000 yuan.

  In another myopia exchange group with hundreds of group members, only the group owner can publish product introductions such as eye cream. Once someone asks whether someone has bought eye cream and how the product works, the group owner will immediately remove it from the group chat.

  In a social group called "Prevention and Control of Children’s Myopia", as soon as the reporter joined, he saw that the group owner with the remark "Dr. Li from Ophthalmology" was giving parents "popular science" about the harm of children’s myopia: "It’s too serious to grow 100 degrees a year, and the child is only 8 years old, so we should control it as soon as possible, or else our glasses will crush the bridge of our nose when we go to junior high school … …”

  When parents introduced the "cause and effect" and treatment methods of their children’s myopia, "Dr. Li from Ophthalmology" replied: "In your child’s case, surgery is not only risky, but also the effect is not guaranteed. It is best to use low concentration atropine for long-term correction, and it can be used with defocusing lens. "

  When other parents asked where to buy low-concentration atropine, "Dr. Li from Ophthalmology" quickly replied: "You can call me if you need it."

  At this time, there will be "parents" in the group as the "platform" of the group owner, saying that their children use eye drops and OK glasses recommended by the group owner, and successfully achieve a decline in myopia.

  The reporter found that whenever a new member enters the group, these "parents" will stand up to set off the atmosphere, and from time to time @ group owner, thank the product recommended by the group owner.

  Through four days of observation, the reporter found that the above-mentioned "Atmosphere Group" account is an active member of the group, and each time the words are similar, mostly repeating the situation of their own children and thanking the products recommended by the group owners. At the same time, every once in a while, these accounts will modify their group notes and personal avatars and start a new round of "contrast".

  When the reporter added the social account of the above-mentioned "Children’s Myopia Prevention and Control" group owner, the group owner was very cautious, asking the reporter through what channels to add his social account and asking the reporter’s relevant information for verification. When the reporter said that he wanted to buy low-concentration atropine eye drops, the owner sent five brands of low-concentration atropine eye drops, the price of each box ranged from 70 yuan to 400 yuan, and said, "I’m not a drug seller, I’m just an ophthalmologist".

  The reporter also added a number of "doctors" who sold atropine eye drops. When asked if they could prove their identity as doctors, the other party did not respond positively, just emphasizing that they were "doctors, but it was inconvenient to disclose specific information. If you want your child to reduce the degree, buy it, don’t believe it. "

  When the reporter asked about the source of drugs, the above-mentioned owners replied: "There is no specific supply, these eye drops are not listed, and some are delivered directly by manufacturers."

  It is understood that atropine is a commonly used drug in clinic. At present, its concentration is between 0.01% and 0.05%, and it is widely used in myopia children with rapid degree growth, also known as low concentration atropine.

  "At present, the mechanism of atropine eye drops in preventing and treating myopia is still unclear." A doctor from a well-known eye hospital in Beijing, Dr. Zhao, told the reporter that low-concentration atropine eye drops cannot be purchased commercially in China. Parents are advised not to buy them privately through purchasing or Wechat business. Even if they are genuine products, there is no professional to check whether the concentration is standard or how to use them, so as to avoid causing allergies and even atropine poisoning.

  The threshold for joining institutions is not high.

  Employees do not need professional background.

  In the interview, some parents expressed their doubts to reporters. What is the situation of the myopia correction institution that spent tens of thousands of yuan to find?

  The reporter searched thousands of joining information on social platforms with the keyword "vision prevention and control joining".

  According to the public information, if you want to join a vision correction institution, you need to go through the procedures of joining consultation, applying for an agent, looking for a shop, headquarters audit, headquarters field visit, negotiating and reviewing agents, signing a joining contract, training and counseling agents. The franchise fee ranges from 100,000 yuan to 600,000 yuan. The franchise fee includes providing brand authorization, site selection and decoration counseling, technical training for franchisees, personnel recruitment and professional training, providing equipment, business guidance and operation services. In the franchise commitment, the headquarters will provide brand advantages, professional guidance and management, marketing and promotion services, but will not make a profit commitment to franchisees.

  The reporter contacted a franchise brand in Shandong as a franchisee. When asked what qualifications are needed to join, the other party stressed that it only needs to apply for business license and optometry qualification certificate. The headquarters will provide support such as enterprise credit rating certificate, product patent certificate and brand honor qualification, and no professional background in ophthalmology is needed.

  According to the requirements of relevant professional standards, vision correction instructors need to hold certificates, and have requirements such as age, education and working years. However, when a reporter asked a franchised brand whether it was necessary to review its certificate of vision correction instructor when recruiting employees, the other party replied: "I have never heard of any certificate, and the headquarters will train employees for franchisees, usually for 5 days. After training, you can take up your post."

  By inquiring about a number of third-party applicants, the reporter found that it takes about 30 to 45 days from registration to obtaining the certificate, and the cost ranges from 1,200 yuan to 1,800 yuan. Some institutions will "actively reduce prices and offer preferential promotions" in order to improve the registration rate; Some institutions said they would give the question bank, "Brush it before the exam, and there is no problem in passing the exam"; Some institutions even promised, "It doesn’t matter if you don’t have time to brush questions or attend classes. Institutions can ‘ Help ’ " ; What’s more, in order to encourage students to sign up, some institutions clearly stated that "the lectures will be arranged for free, and the exams can be operated, and the package will pass the certificate".

  The reporter also found that many institutions are recruiting "vision care workers", but they don’t make any professional, skill and qualification requirements for candidates. For newcomers who don’t have any professional foundation, the other party said that they can take up their posts after training, ranging from a week to a day or two.

  The reporter contacted a vision correction institution in Beijing on the grounds of applying for the position of "acupressure around the eyes". Regarding the qualification, its staff said: "It is best to have massage experience in traditional Chinese medicine, have affinity and patience, and have certain sales experience." When the reporter said that he didn’t have any professional knowledge in ophthalmology or experience in Chinese medicine massage, the staff member replied: "It doesn’t matter if you don’t have massage experience. What matters is that you have good expression skills and sales experience."

  It is understood that in some vision correction institutions, vision physiotherapists generally hold several positions, not only responsible for eye acupoint massage for teenagers who come for vision correction, but also promoting products and packages for myopia correction in institutions. The staff of the above-mentioned institutions also told reporters that if the sales of vision therapists reach 30,000 yuan, they can get 3 points (3%) and 15 points (15%) if they are more than 100,000 yuan.

  At present, myopia cannot be cured.

  Marketing must not mislead the public.

  For parents, they are eager to know whether the myopia of children and adolescents can be corrected, and how to make a choice in the face of the mixed myopia correction market?

  In this regard, an optometrist at the Eye Optometry Center of Peking University People’s Hospital believes that there are many methods and equipment for preventing myopia in children on the market, but there is no "artifact" that can reverse myopia.

  Dr. Zhao, the above-mentioned ophthalmologist, told reporters that for teenagers, there are generally pseudomyopia and true myopia. Pseudomyopia is mainly caused by long-term bad eye habits, and it rarely exceeds 200 degrees. If it continues, it will become true myopia. Pseudomyopia can be recovered by resting and correcting bad eye habits. Whether there are specific and exact curative effects of various methods and instruments for treating pseudomyopia on the market at present needs further verification.

  Dr. Zhao told reporters that most of the expressions used in publicity, such as eye protection paste, eye-improving ointment, acupoint massage instrument and intelligent training instrument, lack scientific basis, which not only infringe on consumers’ right to know, but even make some consumers misunderstand and ignore children’s myopia.

  In fact, in recent years, the Ministry of Education, the National Health and Wellness Commission and other departments have issued a number of policy documents to effectively strengthen the prevention and control of myopia among children and adolescents in the new era.

  For example, as early as 2019, the Ministry of Education and other departments jointly issued the Notice on Further Standardizing Myopia Correction for Children and Adolescents and Effectively Strengthening Supervision, pointing out that "under the current medical technology conditions, myopia cannot be cured", explicitly requiring institutions or individuals not to mislead the public by using expressions such as "rehabilitation" and "lowering the degree" in marketing.

  Chen Yinjiang, Deputy Secretary-General of china law society Consumer Rights Protection Law Research Association, said that many vision correction institutions lack medical qualifications and professionals, and often use verbal promises to mislead consumers. Therefore, consumers should try their best to convert verbal promises into written agreements and keep evidence for future rights protection.

  Although myopia cannot be cured, it can be prevented and controlled. In addition to congenital genetic factors, the acquired unscientific eye habit is the main cause. Therefore, people in the industry suggest that in addition to cooperating with the treatment, everyone is the first responsible person for their own health. Students should also try to reduce the time of "screen reading", and should maintain more than two hours of extracurricular activities every day, while maintaining a correct learning posture.

  (The rule of law daily respondents are all pseudonyms)  

In Q2, 2026, Nezha S was introduced, and Sun Baolong: The target is to sell 40,000+in Thailand in 2029.

[car home New Energy] The long-overdue Beijing Auto Show will finally meet with you. The 2020 Beijing Auto Show will coincide with the National Day Holiday for several days. I believe that friends who love cars will be excited at home. This year’s Beijing Auto Show, whether it is the heavyweight index of new cars or the enthusiasm of everyone, will definitely be different from the previous ones. Many small partners hold the new energy license index but don’t know what car to choose. They also take this opportunity to focus on new cars and provide some reference for buying vehicles. However, the nightmare of running a broken leg at the auto show every year still exists, so we sort out a guide to the exhibition and guide some new energy heavy new cars so that you won’t get lost in the exhibition.

Home of the car

● Heavy new energy vehicles in Hall E1: Pentium E01, (|)

Home of the car

Pavilion E1 is a collection of China brands, new car-making forces and luxury car brands. Although there are not many brand-new new energy vehicles, they all shoulder the heavy responsibility of "expanding the territory" of the brand, including E01 from FAW Pentium and Gaohe HiPhi X from new car-making forces.

○ Pentium E01: Virtual Character Voice Assistant and Its Rich Configuration

Faw Pentium E01 2020 space curvature type

Faw Pentium E01 2020 space curvature type

Pentium E01 is the first product of Pentium brand new energy E series, and it is also the pioneering work of Pentium’s impact on the electric vehicle market. The new car is positioned as a medium-sized pure electric SUV, which started blind ordering on August 12 and will be officially listed at the Beijing Auto Show.

Faw Pentium E01 2020 space curvature type

Personally, I think the biggest highlight of the new car is the interior of the car, which is equipped with double 12.3-inch full LCD dashboard and multimedia screen. The center console is equipped with Pentium’s iconic virtual character voice assistant, and there are many cartoon images to choose from. This makes the interior of the new car full of technology. In terms of configuration, the A-pillar of the new car is equipped with an infrared camera, which can detect the driver’s condition in real time and trigger the corresponding functions. In addition, steep slope descent, ESC system, trunk opening and closing, car networking, voice interaction, car application function expansion and so on are also equipped.

Faw Pentium E01 2020 space curvature type

In terms of power, Pentium E01 will be equipped with a motor with a maximum power of 190Ps and a maximum torque of 320 N m. The capacity of ternary lithium battery is 61.34kWh and the cruising range of NEDC is 450km. Judging from the static product strength, the performance of Pentium E01 is above the mainstream level, and many popular elements are added. The configuration is also rich and practical. The positioning of medium-sized SUV also meets the needs of family travel. As long as the price of Pentium E01 is right, it can still reap a wave of sales.

○ Gaohe HiPhi X: cool door opening methods such as opening doors and spreading wings.

Chinese express gaohe HiPhi X 2019 gaohe HiPhi 1 prototype

Home of the car

The new car is located in a medium and large SUV. From the design of the exterior interior, the originality of the new car is high. The biggest highlight of the car comes from its all-electric NT flapping door system. The six doors of the whole car can be combined into door opening modes such as door opening in pairs and wing opening. It is reported that the car has completely abandoned the traditional mechanical lock cylinder and created a contactless door opening method through the body control computing platform. The interior of Gaohe HiPhi X is also unconventional. The seats in the car are asymmetrical, the second row of seats are relatively independent, and equipped with electric leg rests and handrails to ensure the comfort of riding. The second row and front row seats are equipped with functions such as seat memory, heating, ventilation and backrest massage.

Chinese express gaohe HiPhi X 2019 gaohe HiPhi 1 prototype

In terms of power, the official acceleration of the new car at 0-100km/h is 3.9 seconds, the drag coefficient of the whole car reaches 0.27Cd, and the cruising range is 610km. As a new force to build a car in the late stage, Gaohe HiPhi X is really embarrassed to make a sound without a gimmick. The door opening+gull wing door, the highly electronic structure of the whole car and various black technology configurations make it quite topical, and many people think it is the prototype of future travel tools. However, having said that, whether the final consumer recognizes it is the most critical, and whether it can lead the new wave of electric vehicles, let us wait and see.

● Heavy new energy vehicles in Hall E2: Qoros Milestone concept car, Roewe RX5EPPlus.

Home of the car

There are many China brands in Hall E2, among which Qoros, which has not been heard for a long time, has brought the latest concept car Milestone, and SAIC Roewe will have RX5EPPlus.

○ Qoros Milestone concept car: brand-new model, brand-new departure

Qoros Auto Qoros Milestone 2020 Concept

The concept car named Milestone means "milestone". At present, it is still in a mysterious state, but from the preview, the concept car has created a sense of the future of the mecha, and the door opening method is also a sliding design, which is full of ceremony.

Qoros Auto Qoros Milestone 2020 Concept

A few years ago, Qoros also launched a new energy concept car, but so far no mass production products have been launched. Now the new energy market is in full swing. I believe that the first new energy car of Qoros will meet us soon. As for this concept car, it is more about carrying the latest technology and future vision of Guanzhi, and it also represents a brand-new departure for Guanzhi. I hope that this time it will be phoenix nirvana and fly high.

○ Roewe RX5EPPlus: Providing more choices for consumers

SAIC Roewe RX5 New Energy 2020 ePLUS National Tide Ronglin Ultimate Edition

Roewe launched the Roewe RX5 PLUS plug-in hybrid vehicle during the Beijing Auto Show. Positioning a compact SUV, it has a good mass base, and naturally there is nothing to say about its value. The most important thing is that it is equipped with the latest zebra VENUS system, with AI intelligent voice assistant, car home interconnection, long video playback, Alipay applet, day/night mode, children’s smart bracelet interconnection and other functions, and the configuration level is high.

SAIC Roewe RX5 New Energy 2020 ePLUS National Tide Ronglin Ultimate Edition

The powertrain of the new car is composed of a 1.5T four-cylinder engine+a permanent magnet synchronous motor and an EDU intelligent electric drive gearbox. The comprehensive power of this powertrain is about 305 HP (224kW), and the comprehensive peak torque of the system is 480 N m.. The new car battery pack has a capacity of 11.1kWh, and the official cruising range of pure electricity is 70km. The positioning of the new car is relatively clear, and it is prepared for the younger generation of trendsetters and new families of three or four. Its listing gives consumers more choices and enriches Roewe’s product matrix in this market segment.

● Heavy new energy vehicles in E3 Hall: Audi Q4 e-tron concept car, Hongqi E-HS9, Great Wall cannon EV, Toyota brand-new Mirai.

Home of the car

There are many heavy new cars in the E3 Pavilion, which is highly competitive, from the concept of compact pure electric SUV Audi Q4 e-tron to the red flag E-HS9 of large pure electric SUV, to the electric pickup truck Great Wall cannon EV, and even the new Mirai of Toyota, a hydrogen fuel cell model.

○ Audi Q4 e-tron concept car: "Big Brother" is finally going to shoot.

Audi Q4 New Energy (Import) 2020 e-tron Coupe Concept Car

Audi can be said to be a heavy blow in the field of new energy this time. The Audi Q4 e-tron concept car and the Audi e-tron Sportback are the first domestic appearances, while the domestic Audi e-tron is the first time to meet the public.

Audi Q4 New Energy (Import) 2020 e-tron Coupe Concept Car

Audi Q4 e-tron concept car is Audi’s first electric vehicle built on MEB platform, and its overall size is between Audi Q3 and Q5. At present, the concept car is full of futuristic electric design language, and it also combines Audi’s classic family-style design elements such as hexagonal grille and headlight shape.

Audi Q4 New Energy (Import) 2020 e-tron Coupe Concept Car

In fact, in the luxury electric vehicle market, consumers don’t have many choices. Even if Audi e-tron and Mercedes-Benz EQC are listed, there are still only a handful. With the continuous development of new energy supporting industries, consumers’ acceptance has deepened, and the pure electric vehicle market has gradually entered a mature stage. Luxury brands such as Audi are ready to start to exert their strength and deepen this market segment. At that time, the speed and strength of new products are believed to be not too bad. It seems that the "big brother" is finally going to shoot.

○ Red Flag E-HS9: The configuration is luxurious and powerful.

FAW Hongqi Hongqi E-HS9 2020 Basic Model

Hongqi E-HS9 will be unveiled at this auto show. This new car is positioned in a large pure electric SUV with 460km and 510km cruising range (NEDC standard) versions. The car follows the product concept of "Chinese New Noble Exquisiteness" and the design philosophy of "Shang Zhi Yi" of Hongqi, and it has a solemn feeling of not being angry and arrogant. The logo of the red flag above the front of the new car is the crowning touch, indicating its identity.

FAW Hongqi Hongqi E-HS9 2020 Basic Model

The configuration part is also in line with the positioning of the car, and the details are decorated with elements such as leather, solid wood, chrome plating and piano paint, which enhances the visual layering and advanced feeling. In terms of seats, the new car provides 18-way electric adjustable seats, and the second row of seats can support universal, heating, massage and semi-lying functions. As a large-scale pure electric SUV, Hongqi E-HS9 has few rivals in the market. The 2.8-meter gas field and luxurious interior atmosphere create its powerful momentum, and the intelligent configuration makes it more in line with the current trend of intelligent vehicles. Slightly different from other models, this car is more used to emphasize the brand tone and set a benchmark. As for the price that is close to the people, it can be ranked second for the time being.

○ Great Wall Gun EV: Tesla Cybertruck can’t wait until we have our own electric pickup truck.

Great Wall Motor Gun 2020 2.0T automatic diesel four-wheel drive exclusive edition GW4D20M

"2020 Great Wall Gun"

Great Wall pickup truck will also bring a new energy vehicle-Great Wall Gun EV at this Beijing Auto Show, further enriching the product camp of Great Wall Gun. This model is equipped with coaxial integrated electronic drive axle, with motor power of 150kW, torque of 300N·m and cruising range of 405km.

Great Wall Motor Gun 2020 2.0T automatic diesel four-wheel drive exclusive edition GW4D20M

As far as China is concerned, the market of pure electric pickups is relatively small, but it still has the advantages of low energy consumption cost and simple after-sales, which is also the reason why foreign consumers are enthusiastic about electric pickups. It is reported that the Great Wall pickup truck will release the globalization strategy, which means that the Great Wall Gun EV may be exported to other countries, which will accelerate the globalization process of the Great Wall Gun and provide a stepping stone for achieving brand advancement.

○ Toyota’s new generation Mirai: Hydrogenation for two minutes, continuing "life" for 100 kilometers.

Toyota (imported) Mirai 2020 basic model

Toyota’s new generation Mirai will be officially unveiled at the 2020 Beijing Auto Show. As a hydrogen fuel cell vehicle owned by Toyota, the concept version of the second-generation Toyota Mirai was officially launched at the Tokyo Motor Show in 2019, and the official production version of the car was officially released in early 2020, so it is not excluded that the concept version of Toyota Mirai will officially meet the public at this Beijing Auto Show.

Toyota (imported) Mirai 2020 basic model

The overall body shape of the new generation Mirai has changed greatly. The chassis from Lexus GS makes its body more slender, and the long front engine compartment cover is in sharp contrast with the sliding back shape and roof, giving the new car a unique visual effect. In terms of power, the new car will be equipped with a hydrogen fuel cell power system, and the official said that it will have a cruising range of more than 600km.

Toyota (imported) Mirai 2020 basic model

Due to various reasons such as supporting facilities, the new generation Mirai will not be listed in China in the short term, but its convenient way of replenishing energy still points out the direction for us to develop other types of new energy products, and we can also learn from some experiences. I believe that there will be more and more hydrogen fuel cell models in China in the coming year.

● Heavy new energy vehicles in Hall E4: Weimar Maven concept car and BEIJING RADIANCE concept car.

Home of the car

The heavy new cars in Hall E4 are all concept cars and all are pure electric cars, namely Maven concept car from Weimar and RADIANCE concept car from BEIJING brand.

○ Weimar Maven concept car: a chariot from the future

Home of the car

Weimar Maven concept car is a concept car released by Yunyun in May this year, and it is also the first pure electric car under Weimar Automobile. The appearance of the new car adopts a very avant-garde design language, NEDC cruising range will reach 800km, and it has L4-level automatic driving capability and 5G interconnection technology.

Home of the car

Home of the car

This is also Weimar’s third mass production model. Since Weimar’s previous models are SUVs and Maven’s concept is a pure electric car, the new car will be built on a brand-new platform. Judging from the current preview, this model has both models and models, and its concept is avant-garde. At present, the only question is, when will it be mass-produced?

○BEIJING RADIANCE concept car: the flagship electric car under the BEIJING brand.

Home of the car

Seen from the displayed side, the BEIJING RADIANCE concept car has smooth lines, and a chrome-plated decorative strip extends from the A-pillar to the C-pillar, which is very high-grade. The official said that it will use the design method of "mostly beautiful" to create its internal and external modeling. In addition, it will also be equipped with an L4-class autopilot system, with a pure electric cruising range of 800km.

After the release of BEIJING brand last year, BEIJING brand intends to integrate resources and prepare for a heavy attack. RADIANCE concept car must be a part of its series of actions, and it is also a concentrated display of the brand’s technology and brand power. As for what it looks like, please go to the scene to see it again.

● Heavy new energy vehicles in Hall W1: Lantiu’s first mass production concept car and Honda’s brand-new electric concept car.

Home of the car

The heavy new energy vehicles in Hall W1 are all in the concept car stage. Lantu’s first mass-produced concept car is of great significance to its brand-new brand, while Honda’s brand-new electric concept car is the world’s first appearance, and it is also a pure electric vehicle specially built for the China market.

○ Lantiu’s first mass production concept car: fierce and domineering appearance.

Home of the car

Lantu brand was officially announced in July this year, and it is a brand-new new energy brand under Dongfeng Motor Group. Lantu brand has planned 9 models, covering many market segments such as SUV and MPV. The first model is planned to be put into production in 2021, and this concept car is the conceptual version of the first production model.

Home of the car

The first new car has a strong inclination, especially the shape of the front and the lines on the cabin cover, which looks more fierce and domineering as a whole. The car is positioned as a pure electric SUV, and the current competition in this market segment has become fierce. In 2021, the competition in this market will be more exciting. It is really unknown whether it can gain a foothold and make a good shot for the brand.

○ Honda’s brand-new electric concept car: the first Honda brand pure electric concept car to be launched in China market in the future.

Home of the car

Honda, who is also in the same exhibition hall, is also taking the drastic route. This auto show of Honda brought the first Honda brand pure electric concept car to be put into the China market in the future. Although many netizens of the retro and lovely Honda E shouted "Buy as soon as you enter", Honda told us this time with a brand-new concept car that I just want to take the usual road.

●W2 Hall heavy new energy vehicles: Nissan Ariya, Ford Mustang Mach-E,

Home of the car

There are also many new cars in Hall W2. Nissan Ariya, Ford Mustang Mach-E and Polestar Polar Star Precept concept car are all new cars of great significance to the brand.

○ Nissan Ariya: a masterpiece with many years of technology.

Nissan (imported) Ariya 2020 basic model

Nissan (imported) Ariya 2020 basic model

Nissan brought a pure electric crossover SUV, Nissan Ariya, at the Beijing Auto Show. This new car also made its debut in China. According to the plan, Ariya will be sold in the Japanese market in mid-2021, and will be sold in Europe, North America and China in late 2021.

Nissan (imported) Ariya 2020 basic model

Nissan (imported) Ariya 2020 basic model

Nissan’s electric vehicles also have a broad mass base, and reliable battery technology and product strength have always been the trump card of the brand. Ariya, a new car, has brought a brand-new design concept, a more fashionable design and intelligent configuration, which gives people a surprise. The technical precipitation of electric vehicles produced by Nissan for so many years will also be displayed on this car, which is equipped with e-4ORCE dual-motor four-wheel drive control technology and two batteries with different capacities. Nissan will also build a new electric kingdom with Ariya as the new cornerstone.

○ Ford Mustang Mach-E: Can the electric Mustang shock you?

Ford (imported) Mustang Mach-E 2020 Premium with long battery life and all-wheel drive

Ford (imported) Mustang Mach-E 2020 Premium with long battery life and all-wheel drive

Although Ford Mustang Mach-E has been listed in overseas markets, it has never appeared in China. This Beijing Auto Show is an opportunity to show it. After being electrified, Mustang is ambitious and has launched many versions. The top GT long-life all-wheel drive version has a maximum power of 465Ps, a maximum torque of 830N·m and a cruising range of 370-480km under EPA conditions.

Ford (imported) Mustang Mach-E 2020 Premium with long battery life and all-wheel drive

Judging from the core data, Mach-E has strong strength, long endurance and good dynamic performance, and is a new choice for staying at home instead of walking and occasional outing. China is the largest new energy market in the world at present, and the introduction of Mach-E is certain, so would you choose such a car with style, style and face?

●WHeavy new energy vehicles in Hall 3: Nezha V/Eureka 03, Cadillac LYRIQ, Lexus LF-30 concept car and Polestar polar star Precept concept car.

Home of the car

There are many heavy new energy vehicles in W3 Hall, mainly focusing on the contest between the new car-making forces and traditional luxury brands. Nezha Automobile brought Nezha V and Eureka 03 concept cars, while Cadillac has LYRIQ, Lexus LF-30 concept cars and Polestar polar star Precept concept cars for the first time in China.

○ Nezha V/ Eureka 03: Two new cars in, covering a wide range of market segments.

Union Auto Nezha V 2020 Basic Model

Nezha V is the third mass-produced model of Nezha Automobile, with the length, width and height of 4070/1690/1540mm respectively and the wheelbase of 2420mm, which is positioned in a small SUV. In terms of configuration, Nezha V will be equipped with 13.3-inch suspended central control panel, in-vehicle vital signs monitoring system, lane departure warning, forward collision warning and other configurations, and its NEDC comprehensive working condition cruising range is 401 kilometers, which is also a new car with target walking volume.

Home of the car

In addition, the Nezha Eureka 03 concept car will also be unveiled at the Beijing Auto Show, positioned as a coupe, and its production version is expected to be officially unveiled in 2021. So far, Nezha Auto has completed the product layout in the market segments of mini-electric vehicles, small electric SUVs and compact electric SUVs, and with this car, the product coverage of the models is wider. In terms of the speed of new car launch, Nezha can be said to be very fast, and the scale effect may be exerted, and the advantage of product cost performance may be more prominent.

○ Cadillac LYRIQ: the first pure electric vehicle product, which is forward-looking.

Cadillac (imported) LYRIQ 2020 basic model

General Motors released a number of important information about new energy sources this year, such as a brand-new platform and battery system, which also indicates that the electrification pace of its major brands will make great strides forward. Cadillac will also make its debut at the Beijing Auto Show. The car was born on a pure electric platform and will be put into mass production in 2022.

Cadillac (imported) LYRIQ 2020 basic model

Cadillac (imported) LYRIQ 2020 basic model

At present, Cadillac has no mass-produced pure electric products. LYRIQ, as the "vanguard" of the brand attacking the pure electric market, has been placed great expectations. This can also be seen from the appearance, interior design and material configuration, keeping up with the trend of the times while retaining brand elements. It’s just that the production model will wait until after 2022, and interested friends need to wait patiently.

○ Lexus LF-30 Concept Car: Soldiers from the Future

Lexus LF-30 2020 Concept

Different from Cadillac LYRIQ, the concept car of Lexus is full of the feeling of the future cockpit. This time, the concept car of Lexus LF-30 is also unveiled in China for the first time. The "30" in the car name represents the 30th anniversary of the brand’s establishment. The exaggerated and sci-fi design is amazing. The internal cockpit is based on the concept of "Tazuna", and the steering wheel control button cooperates with the head-up display to realize simple and intuitive operation.

Lexus LF-30 2020 Concept

Lexus LF-30 2020 Concept

In terms of power, the new car adopts pure electric power system, which is driven by independent motors on wheels. The maximum power of the system is 400kW(544 HP), the peak torque is 700 Nm, and the 0-100km/h acceleration time is only 3.8 seconds. The design of this future-oriented concept car shows us that it is unlikely to be mass-produced, but this does not prevent us from enjoying it. If Lexus models are so sharp in the future, it will be an exciting thing.

○Polestar Polar Star Precept concept car: luxurious, restrained and classy.

Polestar Precept 2020 Basic Model

At the 2020 Beijing Auto Show, Precept, a concept car owned by Polestar Polar Star, was officially unveiled. The car was also released on the online cloud. Although it is a concept car, it does not have many unconstrained designs, showing a very "restrained" design concept. If we can sum up this concept car in a few words, I think it should be cold, advanced and environmentally friendly.

Polestar Precept 2020 Basic Model

Polestar Precept 2020 Basic Model

As a brand-new brand, Polestar Polar Star has a relatively small popularity compared with traditional car companies, but it has not enough traffic impact compared with the new car-making forces. Although there are already two models on sale at present, the volume of sound on the consumer side is still a little small. In this era when the fragrance of wine is afraid of the depth of the alley, how to do a good job in marketing and successfully get out of the circle is the proposition of Polestar Polar Star in the future.

●W4 Hall’s heavy new energy vehicles: Volkswagen ID.4, LinkZERO CONCEPT

Home of the car

The new energy vehicles in the W4 Hall are all expected, and Volkswagen ID.4 ushered in the first launch, the first electric vehicle of the Lexus brand.LingkeZERO CONCEPT will also face the audience for the first time.

○ Volkswagen ID.4: The long-awaited new car, the world premiere.

Volkswagen (Import) Volkswagen ID.4 (Overseas) 2020 1st Edition European Edition

Volkswagen ID series models will be launched one after another this year, and ID.4, which locates a compact pure electric SUV, will make its world debut at the Beijing Auto Show, and this model will also be mass-produced in SAIC Volkswagen/FAW-Volkswagen. It is reported that the new car will have two power versions, with a cruising range of 500 kilometers under the European WLTP test standard.

Volkswagen (Import) Volkswagen ID.4 (Overseas) 2020 1st Edition European Edition

Home of the car

Although domestic SAIC-Volkswagen/FAW-Volkswagen have electric vehicle products for sale, none of them really started from electric vehicles and were born on pure electric platforms from the beginning of research and development, so ID.4 was placed with high hopes. The design of cross-border coupe SUV and the blessing of Volkswagen MEB platform make this new car attract great attention before it is listed, and the domestic ID.4 can also maintain a certain competitive advantage. Volkswagen estimates that it wants to focus on this car and make efforts in the electric vehicle market in the next few years.

○ LingkeZERO CONCEPT: the first electric car, young sports are about to tide.

Lingke Lingke ZERO 2021 ZERO CONCEPT

When all major brands have launched electric vehicles, Lectra naturally cannot lag behind. During this Beijing Auto Show, Lectra’s first pure electric vehicle, ZERO CONCEPT, will be officially unveiled. Based on the brand-new SEA vast architecture, the car is positioned in a medium-sized car with a wheelbase of 2999mm and a cruising range of NEDC over 700km. The new car will be officially launched in 2021.

Lingke Lingke ZERO 2021 ZERO CONCEPT

This new car will be the model that Lectra sets the benchmark for brand electric vehicles, and still continues Lectra’s family-oriented design style, iconic split headlights, slip-back design, sporty design elements and so on. In terms of trend and youthfulness, the Lexus brand has been doing well. It seems that Lexus wants to extend its advantages in this respect to electric vehicles, and consumers who are pursuing sports and fashion trends can pay attention to this model.

Full text summary:

As can be seen from this strategy, there are quite a few new energy vehicles at the Beijing Auto Show, and some characteristics are presented: all brands are actively promoting pure electric vehicles, and electrification transformation is imperative. The concept car representing the future design concept is not too unconstrained, and it is more a new car oriented to market sales. From the consumer’s point of view, these changes are all positive, with less gimmicks and more real new cars, which also shows that the new energy market, even the pure electric vehicle market, is becoming more and more mature and the competition is becoming more and more fierce. Who will become the new hegemon in the next decade is unknown. (Text/Figure car home Jiang Tianshuang)

How to give the audience a big surprise with a small IP, a small actor and a small cost?

There is no traffic star, no big IP, and no big publicity. The "Imperial Tribute" is undoubtedly a dark horse that has run out of the drama market recently.

Yunhe data shows that when it was launched on April 29, the total public opinion was less than 100, and the market share was less than 1%. Then it rose linearly, and the total public opinion reached a maximum of 349.52, which was higher than the average heat of TOP10 and TOP30, and the market share reached a maximum of 7%.

From the small transparency just launched to the word-of-mouth fermentation of Douban 8.4, the market share and popularity soared rapidly, and this drama quickly became the focus of people’s hot discussion.

In the drama market, it is logical to produce high-quality products, especially small ones. Then, how does a small-budget costume detective drama like "The Imperial Gift" counter attack step by step on the basis of the original work, so that the audience can call it "true fragrance"?

"The Imperial Petition" is adapted from the original novel of the same name by the leisure girl, and the author himself has also participated in the scriptwriting of film and television works.

It stands to reason that the participation of the original author can better ensure the presentation of the original story structure and core. However, judging from the final product, the drama is not small from the original. From the aspects of plot, personnel design and emotional line, "Yu Ci Xiao Zuo" has been drastically adapted.

For example, the work resets the story background, increases the scenes that young audiences like now, and removes the setting of the leading actor Xiao Jinyu who is sick.

In the view of the IP value officer, "Yu Ci Xiao Zuo" is undoubtedly an adaptation of extra points: the branches and vines are deleted, the main line is strengthened, and the story is better.

1. Plot: The big ring covers the small ring, and there is no waste pen.

"A little posthumous work from the imperial court" tells the story that the posthumous work Chu Chu and Xiao Jinyu, a criminal officer, have solved a series of cases together and have mutual affection. The most brilliant and praised by the audience is the logical and meticulous investigation and compact plot, which is the result of deleting the complexity and simplifying the original novel.

In the first episode, Chu Chu, who went to Beijing to take an examination of the post-mortem examination, met an old man who forged a scar and touched porcelain, and exposed the scam with the knowledge of post-mortem examination, which won Jing Yi’s appreciation; Then Chu Chu, who was still in the exam, examined the bodies of two cases to be solved. This allowed the audience to accept the professional setting of "writing essays" from the beginning and quickly entered the situation of specific cases.

In comparison, the original works lay more emphasis on bedding and atmosphere. At first, I met Jing Yi clearly, but it was just a mistake. The admiration for the "Six Doors" and "Jade Judge" learned from Mr. Storyteller made her know Jing Yi and King An Jun, paving the way for the subsequent feelings, and the specific case was slowly unfolded.

In addition, each independent story of "A Little Story of Imperial Gifts" strung together the forces of all parties and exposed the logic of boss’s investigation behind the scenes, which was affirmed by the audience.

Many viewers said that, unlike many current fast-forward dramas, this work needs to be stared at, or even looked back, so as not to miss important clues. It shows that this suspense drama is solid.

Many clues in the work cross, and small cases are interrelated and become the foreshadowing of subsequent cases.

To sum up, there are four main background lines: one is the confrontation between Qin Luan’s strategists and imperial power, and Qin Luan’s rebellious heart is clear at a glance. Then there is the mystery of Xu Ma Xiao Heng, which is a deeply buried line, but it scatters relevant details everywhere, and it keeps blooming with the promotion of the plot. While solving the mystery, a new mystery appeared, which extended to the mystery of Chu Chu’s life. While the mystery of Chu Chu’s life was uncovered, the mystery of Chang Wang’s rebellion also surfaced.

Every case is like a fruit on the main tree, which looks easy to understand, but in fact it hides deeper clues. With the joint efforts of men and women, it was peeled off layer by layer and finally showed the truth of the main line. It also triggered the sigh that "there is finally a work that respects the IQ of the audience".

As a suspense drama, it is different from the popular social reasoning at present. The Book of Imperial Gifts strengthens the part of this case reasoning: it focuses on thrilling and bizarre plots and intriguing tricks, and unfolds the plot through logical reasoning.

2. People: distinctive personality and strengthening of positive values.

When I asked the literary platform and the producers how to evaluate an IP, I got the same answer, that is, the transmission of positive values. This is the most basic and core element of a good story.

In this work, the positive values of the male and female masters and supporting roles are strengthened. On this basis, the emotional line is derived.

Xiao Jinyu, the male master, was born noble. He was both the county king and the head of the Three Laws Department. He was a prison officer who firmly believed in and defended the justice of the laws of the Tang Dynasty. His works strengthened his integrity and his insistence on justice in his heart.

Because too many enemies were persuaded to converge, Xiao Jinyu responded: "I have no intention of being enemies with anyone, but if I am enemies with justice, I am enemies with me."

When asked by subordinates whether to remind Chuchu to be cautious, Xiao Jinyu, the male owner, replied that it was a textbook-level classic: If the people of the public asked the people to be cautious at all times, what is the use of the people of the court to support me?

Chu Chu, the hostess, was born in a family of writers in the countryside of Qianzhou. She studied technology seriously since she was a child and devoted herself to her career. Although the personality is stupid and simple, but the business ability is first-class. As a posthumous burial, I can always find strange tricks to help Xiao Jinyu find the truth from the clues.

The young Chuchu’s belief in the post-mortem profession, and the belief of Wang Ye Xiao Jinyu in the truth of justice and helping the people, make the works have more grand feelings of home and country under the tone of love.

3, emotional line: clean and neat, each pair is good.

In most works, the emotional lines of the male and female masters are the most, and the supporting roles seem to be paper people, serving the main line.

In this work, the supporting role has a distinct personality and a certain emotional line. Give each character a reasonable motivation and make the characters more attractive.

A well-matched couple CP:Compared with the original work, "Yu Ci Xiao Zuo" reduces the emotional lines of the male and female hosts. However, with the development of the plot, their feelings developed more naturally, and there was no industrial saccharin.

Both of them are leaders in their respective professions, and the two people who are evenly matched have mutual affection in the process of solving the case. Hair candy is also a secret poke, hidden in the details. For example, I received a handkerchief embroidered with ribs, and heard that it was the fifth rib closest to my heart. The man secretly touched his heartbeat in the carriage and grinned slightly, which made the audience outside the screen unable to help but raise their corners.

In addition, the feelings of the princess and Xu in the play also convey the feelings of being evenly matched and rushing to each other. "I don’t want to be a jade pendant around the princess’s waist, embellishing the princess’s beautiful youth. I want to be a rock to protect the princess I ",and their emotional line is also very touching."

Appreciate each other girlfriends CP:Compared with the black belly and green tea of female two in many dramas, this work shows the feelings of appreciate each other among women.

"It’s natural for women to protect women." "There are not many opportunities for women in this world. I saw you trying your best to be a post-mortem examiner, and I felt like I had seen myself before."

Leng Yue, the second female student, has appreciated her persistence and boldness since she met Chuchu, protecting her all the way and becoming friends with her.

Brothers with deep brotherhood CP:In the play, the display of brotherhood is also full. Jing Yi’s father never gave up for many years, thoroughly investigated the case of Xu Xiao Heng, and protected the princess family for many years after Xu Xiao Heng disappeared. Xiao Jinyu and Jing Yi developed their strengths and joined hands to solve the case. There was no bad blood between them. Xiao Jinyu and Xiao Jingli are good at martial arts and a follower. Xiao Jingli dotes on Xiao Jinyu even more. For this reason, he voluntarily gave up the title of county king and left the pampered capital to enter a military camp that is more in line with his preferences.

In addition, the drama also shows the ties of family ties, making the emotional lines of the characters richer and the image more stereoscopic.

The princess’s love for her two children runs through. Even though she knows that Xiao Jinyu, the king of Anjun County, is not her own flesh and blood, she treats her equally and even treats her better than her own Xiao Jinli. When the two brothers were playing as children, Xiao Jinli hurt Xiao Jinyu, and Xiao Jinli was beaten half to death by Princess Xiping.

Besides, Chuchu’s family. Chuchu, a child picked up by a noble family, has been a group pet of his family since childhood, and he has been cared for by his grandfather, father and brother. This kind of display of emotion is not displayed all at once, but the foreshadowing is laid from the first episode and runs through the plot. For example, at first, it was said that Chu Chu was escorted to Beijing by her brother as an illegitimate daughter of Chu family, and then she fought for her from her brother’s childhood to show the deep feelings between brother and sister.

Even the villain in the play, affection is their weakness. They will make key choices for their wives and children.

Compared with the current selling anxiety, shaping the bad guys with Facebook, in order to increase the conflict of the plot. There is no dog blood love triangle, no brothers turning against each other, no intrigue between women, no greasy misunderstanding and constant love, and some are mutual understanding and respect.

There is a misunderstanding, just say it. I like you, so just say it. I won’t waste the audience’s time with misunderstanding and suspicion. If I want to see a man and a woman fall in love, I can also work first.

By showing the beauty of affection, friendship and love in an all-round way, "A Book of Imperial Gifts" conveys the power to warm people’s hearts.

Judging from the clothing, makeup and props, "Yu Ci Xiao Ke Zuo" belongs to the "limited budget" family. Even in the words of netizens and fans, this is a "poor crew". Poor enough to have no money to hire a flow actor, the men and women Wang Ziqi and Su Xiaotong are still students at school, and there are not many resumes of their works; Too poor to buy too many clothes for the main actor …

But perhaps because of this, the money of the work is spent on the cutting edge. On the basis of solid plays, the overall production has not been delayed.

1, post mortem examiner career wonders, with cartoons, graphic display.

The clear posthumous burial in this work plays an extremely important role in promoting the plot. How to solve the case of ancient posthumous writings is also one of the main highlights of the works.

Then, compared with modern forensic doctors, how to present the autopsy scene of ancient posthumous works with pictures? In the post-mortem analysis of the case, Yu Ci Xiao Zuo innovatively used pictures, texts and cartoons to explain it, helping the audience to quickly understand and enter the plot.

Usually, the main scenes of comics in the play include: replacing the bloody scene of autopsy, restoring the characteristics of the victim before his life, and recreating the scene of the crime. In the dialogue, comics are also used.

For example, there is a memory fragment about the man and his brother killing each other in the play, which is presented in the form of animation.

Using simple cartoons as the explanation part can save money to a certain extent, and at the same time let the audience better understand the meaning of the lines and the artistic conception of the scene in the play.

2. The acting skills are natural and remarkable

The actors of "A Little Book of Imperial Gifts" are not popular actors at present, but they are still students at school. Recently, they have been frequently searched because they can’t fit in with each other because of writing papers.

The author learned from the interview with the relevant creative artists that because of limited funds, it is impossible to choose a flow artist, so all the actors who are most suitable for the work are selected.

Judging from the effect presented, the effect of the new actor is not bad when it is adapted to the play. At the very least, the actor’s acting skills are not broken, and no one is allowed to play.

The supporting role is also very good. It is not rough or vague because it is a supporting role, and everyone’s image has been established. When I watched 12 episodes, I even thought it was silly and cute for Qin Gonggong’s two worthless men to have dinner together.

The work and the actor achieved each other, and after the broadcast of "A Little Book of Imperial Gifts", the actors in the play also received more attention.

The IP Value Officer found that Su Xiaotong, the heroine, had already ranked among the top ten artists, and Baidu’s search index and popularity index also rose rapidly during the broadcast of the drama.

Of course, "The Imperial Petition" is not a perfect work, and its defects and problems are also obvious. For example, the service road is not fine enough, and the dubbing mouth is not in place.

However, the overall flaws are not hidden, especially in the presentation of suspense reasoning and the production of low-cost IP, which provide reference: only by working hard in the right direction from story to production can we twist into a rope and achieve a good work.

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